Mandi Ciocca

Experience

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  University of Pittsburgh

  Aug 2010 - May 2012

  Italian Language Instructor
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  CCAC

  Jan 2012 - Jan 2013

  Italian Instructor/Adjunct Faculty
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  ACLE

  May 2012 - Aug 2012

  English Language Teacher

  Taught English Language at Immersion Camps for Italian children ages 5-18 throughout the Italian peninsula.

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  Language Trainers

  Aug 2012 - Oct 2017

  Private Italian Language Instructor
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  Google

  Sept 2013 - Oct 2017

  Manage projects and performance of a team of 14 vendor product specialists who perform classification and data quality based tasks for merchant related aspects of Google Shopping in various international locales and for several product lines. Main projects include:• Management and negotiation of project deliverables as requested by Shopping operations teams• Prioritization and execution of multiple projects simultaneously to ensure successful and accurate completion according to defined timelines• Create and maintain metrics adopting Google’s internal tools for project completion, time allocation, and performance of vendors for all three product lines• Daily use of SQL to create and maintain metrics used for managed projects• Training program creation including schedule, materials, and delegation of experienced operators to lead training sessions• Completed hiring process of 12 vendors for varying language skills & products Show less

  • Merchant Metadata Team Lead (via HCL America)

    May 2015 - Oct 2017

  • Optimization Specialist (via Akorbi)

    Sept 2013 - Apr 2015
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  Improove Inc.

  Nov 2017 - Sept 2022

  People and Financial Management:•Responsible for the overall operations, management and hiring of all US staff.•Manages client invoicing, revenue targets, overhead costs and payroll for the US office. Adjusts operations as needed to meet target revenue goals.•Collaborates with sales to ensure feasibility of agreed upon deliverables.•Allocates and manages budget across all US clients and man-hours across all US staff•Works with executive and operational teams in Improove’s European offices to streamline service product deliverables globally and expand global SEO knowledge across teams.•Aligns US company successes from a revenue and product development standpoint with Austrian and Spanish office leads to meet global company growth goals.SEO: •Ensures success of client engagements and retention, focusing on organic traffic, conversions and ROI.•Plans, manages and supervises all client projects related to content and technically driven organic traffic growth, content development, CRO and internationalization.•Acts as the go-to SEO lead in the US office.•Creates concrete and actionable data-driven SEO growth strategies (content and technical) for clients from large corporations to start-ups across all verticals including large scale publishers, e-commerce sites, online marketplaces and SaaS. •Works with sites ranging from a few thousand indexed URLs to over 100M. Show less

  • Head of Operations and Consulting

    Oct 2019 - Sept 2022

  • Head Of Consulting

    Nov 2017 - Oct 2019
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  Pace University

  Mar 2021 - now

  Advisory Board Member - Design Thinking Executive Program
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  Publicis Media

  Sept 2022 - now

  VP, Performance Content (Center of Excellence)