Sareena Katz

Experience

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  Freelance

  Jan 2018 - now

  Graphic Designer

  -Deliver customized visual assets, including logos, branding materials, and marketing collateral, tailored to clients’ unique needs and goals.-Coordinate with clients to understand their vision, provide timely updates, and ensure seamless execution from concept to completion.-Utilize the Adobe Suite and stay updated on trends to produce high-quality, innovative, and impactful designs.

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  FlyOver Fashion Fest

  Jan 2018 - Jun 2018

  Social Media Marketing Coordinator

  -Designed and scheduled engaging social media content to promote events, drive ticket sales, and increase engagement across platforms.-Captured behind-the-scenes moments and real-time event updates to showcase festival highlights while fostering connections with guests.-Monitored analytics to evaluate campaign success, refine strategies, and maximize the festival’s online visibility and reach.

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  Total Comfort Heating and Cooling

  Jun 2018 - Feb 2020

  • Sales Appointment Generator

    Jun 2019 - Feb 2020

  • Graphic Design and Marketing Intern

    Jun 2018 - Jun 2019
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  Creative Home Ideas - a YMF Company

  Feb 2022 - Jul 2022

  Digital Content Specialist

  -Develop and manage engaging digital content to showcase home décor and ensure alignment with brand aesthetics and consumer trends.-Enhance product listings and web presence through strategic content development, SEO best practices, and visuals to drive online traffic and boost sales across digital platforms.-Analyze website and campaign performance metrics to identify opportunities for growth, refine content strategies, and effectively communicate the brand’s value to customers.

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  TurnPoint Services

  Jun 2022 - now

  Brand Marketing Manager

  -Lead the planning, execution, and optimization of multi-channel marketing campaigns, leveraging data to maximize engagement, ROI, and audience growth.-Partner with creative, product, and sales teams to align brand messaging with business goals, ensuring demand capture.-Monitor and report on metrics, analyze results, grow the customer base, and maximize cross-selling opportunities.

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  Positive Disruption Fund & Projects

  Jan 2024 - now

  Marketing and Events Manager
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  We Uncover Films

  Feb 2024 - now

  Social Media Marketing Manager

  -Develop engaging posts, including photos and videos + captions, to promote independent films and other projects across different social media platforms.-Document and share behind-the-scenes moments, events, and interviews during production to attract distributors and maintain connection with the target audiences.-Track KPI metrics to optimize content strategies, increase engagement, and expand the audience base.