Ashley Payne

Experience

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  TownePlace Suites by Marriott

  Feb 2015 - Oct 2016

  Front Desk Manager

  • Managed a team of staff members to ensure efficient workflow and high productivity.• Answered and directed incoming phone calls to appropriate departments in a timely manner.• Provided exceptional customer service to address inquiries and resolve issues effectively.• Checked in guests with a warm and welcoming attitude, offering assistance as needed.• Scheduled appointments for clients with accuracy and attention to detail.

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  The French BrewDog Bakery

  Feb 2016 - Dec 2018

  Owner

  • Provided exceptional customer service by actively listening to customer needs and resolving issues efficiently.• Managed day-to-day business operations to ensure smooth and efficient workflow.• Implemented new marketing strategies to increase brand awareness and attract new customers.• Maintained strong financial management practices to optimize budget allocation and improve profitability.• Oversee inventory management to ensure timely fulfillment of customer orders.

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  Plum Direct Marketing

  Jul 2017 - Apr 2018

  Marketing Account Manager

  • Collaborated closely with team members to achieve project goals and deliver high-quality results.• Executed marketing campaigns effectively to reach target audiences and promote brand awareness.• Managed client relationships by providing exceptional customer service and addressing their needs promptly.

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  Bask

  May 2018 - May 2022

  Marketing Director

  • Led brand development initiatives to strengthen brand identity and resonate with target audience.• Managed successful marketing campaigns from conceptualization to execution.• Oversaw social media platforms to engage with followers and increase brand awareness.• Developed innovative marketing strategies to drive brand visibility and customer engagement.• Conducted in-depth market research to analyze trends and identify opportunities for growth.

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  The CollectiveNB

  Apr 2021 - now

  Board Of Directors

  • Oversaw budget allocation and expenses to ensure financial stability and efficiency.• Collaborated with board members to establish governance policies and guidelines.• Led strategic planning initiatives to drive organizational growth and development.• Demonstrated strong leadership skills in managing and motivating team members.• Maintained positive relationships with community partners through effective communication and collaboration.

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  Southeastern Massachusetts Visitors Bureau

  Jul 2022 - now

  Board Member

  • Oversaw budget allocation and expenses to ensure financial stability and efficiency.• Collaborated with board members to establish governance policies and guidelines.• Led strategic planning initiatives to drive organizational growth and development.• Demonstrated strong leadership skills in managing and motivating team members.• Maintained positive relationships with community partners through effective communication and collaboration.

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  City of New Bedford

  Jul 2022 - now

  Director of Tourism & Marketing

  • Organized and executed various events with meticulous attention to detail and creativity.• Maintained positive relationships with the public through strategic communication and media relations.• Managed budgets effectively to ensure optimal allocation of resources for projects.• Engaged with the community to promote awareness and involvement in local initiatives.• Contributed to the development of tourism by implementing innovative strategies and collaborations.• Implemented successful marketing strategies to enhance visibility and attract target audiences. Show less