Peter Cook

Peter Cook

Marketing Manager

Followers of Peter Cook1000 followers
location of Peter CookWotton-Under-Edge, England, United Kingdom

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  • Timeline

  • About me

    Business Development Manager at Enhydra Ltd

  • Education

    • Wolverhampton University

      1984 - 1987
      Bachelor's degree Engineering Chemistry Degree
  • Experience

    • Axsia

      Jan 1997 - Jan 2002
      Marketing Manager

      Achievements:Completed and implemented a five-year marketing plan to achieve a strategic business unit focused on processing technologies. Implemented marketing plans that achieved a three-fold increase in turnover and a five-fold increase in profitability, by identifying and assisting in company and technology acquisitions and inspiring others and building effective teams. Enhanced the company image and visibility by the development and implementation of an integrated marketing communication strategy including PR and ads plan and best practice media buying for three key markets sectors resulting in approximately 400% increase in enquiries and reducing costs by over 30%.Managed customer satisfaction and presented findings to develop business strategy, responding in opportunities, trends, and issues and to provide customers with feedback and added value. Spearheaded and promoted strong market orientation and direction. Mas kaunti

    • NATCO Group

      Jan 2002 - Jan 2006
      Marketing Manager

      Achievements:Established clear brand proposition, identify, maintained and developed corporate image. Designed and implemented an integrated marketing communication strategy to segment the target market with over 100% improvement in business replies.Promoted a customer-orientated strategy. Business development and network to improve relationship with customers, EPC contractors and associated companies to develop B2B relationships. Reviewed and assisted in the evaluation for a company CRM system.Identified key contacts and intelligence required and carried out market research and analysis for segmentation to create targeted marketing plans in and develop new opportunities for company’s technologies and brands. Analysed competitor activities. Assisted with NPD & R&D to develop new business opportunities.Customer feedback:Peter, Thank you again for an excellent UF Open Day put on by NATCO. The programme and organisation all went off very well, and NATCO's hospitality hosing the event was much appreciated.I've also attached a more formal thank you for your records; I've copied a number of your colleagues, but please pass on our thanks to all who participated on the day and those that helped in advance "behind the scenes" to make it all run smoothly.Regards, Dale Dale Williams BP Exploration & Production Technology Mas kaunti

    • Marketing To Business Limited

      Jan 2006 - Mar 2009
      Director

      Designed, developed and delivered segmented propositions and corporate customer-focused marketing communications including Company brochures, newsletters, direct marketing campaigns, CD ROM, press releases and web sites in various languages. Resulted in an increase in market share. Developed internal communications: corporate direction, mission, aims and activities by newsletters, intranet and e-mail updates.Project managed a total marketing communication campaign. Generated enquiries and revenue for client and achieved runners up award at BMA Lantern Awards.Customer feedback:The event would not have been successful without the efforts of so many people, and but in particular I would like to thank Judi Burleson and Peter Cook for their extreme and heroic efforts to manage the logistics of such a big event.Cheryl Chartier Vice President Marketing & Business DevelopmentYou and your “just in time” team did a great job with all facets of this OTC. From the step-out concept, to the Magician-get-them-to-sit-tricks, to the presentations, graphics, promos, prep-pep-talk, the running of the event, to the “thank you”. And you did it with a completely new core team.Good on all of you for your hard work and dedication to this event. The booth provided a very impressive representation of today’s NATCO.Bob Curcio Executive Vice PresidentNATCO Mas kaunti

    • Cameron

      Mar 2009 - Jan 2012
      Marketing Manager

      Responsible for establishing and coordinating all marketing functions in accordance with Cameron policies, and sound business practices. Marketing team including external resources for the purpose of assuring growth, product/service development. Brand development, web site traffic growth, web site and advertising. Developed marketing strategy and marketing systems.Responsibilities and Key AchievementsDeveloped marketing strategy and tactic plans, needed to inform new and existing international customers and to increase awareness of new capabilities following acquisition of new company. Communicated to target network of high-level contacts within industry, resulting in generating additional opportunities.Assisted in the marketing and business development of new product. Planned, organised and launched major new product in partnership with The University of Manchester. PureMEG™ Leading to additional enquiries for the new product within the oil and gas market.Following a merger of two large companies, was appointed leader in change management, was required to inspire and develop creative initiatives and to evolve the team through coaching, drives in the right behaviour. Management stated the outcome resulted in a successful improved in communications, provided focus and improved performance of sales team members through effective training and motivational techniques generating significant new business.NATCO developed new technology, managed product and service launches, and managed many international open house promotional customer events, including speakers, trade journals and worldwide guests.Some recent customer feedback:Peter. On Egil’s and my own behalf I would like to thank Cameron and Forsyths for the opportunity to learn about and see the equipment being supplied to SBM for the FPSO Cidade de Paraty and the fabrication capabilities at Forsyths.Best regards, Anders NordnesTechnical Manager, Peregrino SSR ProjectStatoil ASA Mas kaunti

    • Petrofac

      Jan 2012 - Jan 2014
      Business Development Manager

      • Spearheaded business development activities in multiple regions, identifying new opportunities and driving business growth.• Managed digital product marketing and delivery, ensuring seamless customer experience and revenue maintenance.• Developed and implemented innovative marketing strategies, accelerating business development and targeting new customers.

    • Expro

      May 2014 - Jan 2017
      Business Development Manager

      As the Business Development Manager for Expro Production my role is to promote Expro as a global leader in the provision of fast-track modular production facilities.My Responsibilities and Key AchievementsPrepared multi-discipline technical and commercial proposals for new customers. Successfully negotiated contracts with clients in Norway and Cameroun, increasing sales within the team.Managed a strong team including EC&I, mechanical and process engineers, finance, commercial and legal teams for business development and multiple proposal preparation, with conference calls and team meetings and client meetings. This led to an increase customer awareness and alignment for new business in the future.Initiated and implemented business development and proposal procedures/improvements. Accelerated proposal preparations. Which led to new and established customers engagement.Produced business plans to grow the business, prepared strategic market penetration objectives and tactics, including management of a Product Roadmaps. Resulting in a 100% increase in an extended network of high-level contacts within industry.Prepared market development strategic plans, including development and implementation of key partnerships and alliances. Increased customer awareness and improved our value proposition.Carried out market research to establish new geographical customers, arranged international meetings on location with clients which led to becoming an approved vendor and receiving new enquiries. Acquired additional major clients generating an increase in revenue forecast of $250 million.Researched, monitored and reported on competitor and market analysis, presenting results and recommendations to senior management.Maintained business intelligence and increased company-wide awareness and knowledge.Lead negotiations with customers with respect to technical and commercial terms and conditions, prices and payment plans. Mas kaunti

    • Veolia Water Technologies UK

      Mar 2018 - Jan 2020
      Business Development Manager - Industrial

      Veolia Water Technologies Industrial Business Development team. Veolia Water Technologies provide cost-effective, innovative and complete water treatment systems and services for various industries. The various industries markets. Veolia’s solutions cover every stage of the water cycle, supporting the client in producing quality products, reducing costs and respecting the environment.

    • Enhydra Ltd

      Mar 2020 - now
      Business Development Manager

      Enhydra is a leading Environmental and Energy Industry Water Treatment and Separation Systems specialist, providing process design support, critical internals, packaged equipment and spare parts. Leading the way in supplying process engineering services and equipment for produced water treatment (PWT), water injection systems (WIS), and sand management and environmental & industrial water treatment for new and mature field applications.

  • Licenses & Certifications

  • Volunteer Experience

    • Working Holiday Project Manager and Forum Member

      Issued by National Trust on Sept 1977
      National TrustAssociated with Peter Cook