Christa Plon

Experience

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  Colonial Inn

  Sept 2003 - Dec 2013

  Maitre D, Captain, Bridal Attendant, and Waitress
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  Spiegel Catalog

  Oct 2006 - Apr 2007

  Temporary/Long-term Freelance Archivist and Proofreader
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  Redcats USA

  Apr 2007 - Apr 2008

  Copy Associate
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  Spiegel Catalog

  Apr 2008 - May 2008

  Temporary/Short-term Freelance Copywriter
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  Bauer Publishing

  May 2008 - Aug 2008

  Copy Editor
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  VIP Party Planners

  Apr 2009 - Nov 2010

  Marketing/Advertising
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  EFashion Solutions

  Nov 2010 - Apr 2012

  ECommerce Copywriter/Content Manager

  - Earned 4.9 out of 5.0 star rating for Item as Described on eBay’s Fashion Vault

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  Calvin Klein

  Aug 2012 - Dec 2013

  ECommerce Copywriter
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  EBay

  Dec 2013 - Mar 2024

  Orchestrated the successful delivery of over 150 initiatives monthly for the esteemed Global Seller Marketing Program and the high-impact Account Resolution Program.Enhanced communication and collaboration for 35+ weekly projects, fostering synergy among direct reports and diverse cross-functional global teams, including design, content, product, legal, translation/transcreation, project managers, and executive leadership.Implemented and upheld best practices, ensuring adherence to intake processes and exceeding demanding timelines. Show less Spearheaded a pivotal top 10 company initiative focused on elevating the net promoter score and revolutionizing the customer experience through optimized Account Resolution emails.Delivered a 75% reduction in timeline deliverables by establishing a flexible and repeatable end-to-end process, showcasing adept strategic planning and execution skills.Effectively streamlined communication channels, eliminated bottlenecks, and oversaw the comprehensive rewrite and delivery of numerous Account Resolution emails.Served as the primary liaison for the Chief Growth Officer, while also collaborating closely with key cross-functional teams, including legal, content, policy, engineering, customer service, operations, and executive leadership. Show less Managed the coding and quality assurance processes for over 125 email and landing page assets monthly for North America ad hoc campaigns with the Marketing Operations Email Team.Revamped and optimized the program within three months by implementing streamlined processes, conducting training sessions for over 30 campaign owners, copywriters, and designers, and introducing smoke-test tools for improved efficiency and quality assurance.Pioneered the implementation of a groundbreaking 48-hour rapid-response process, enabling swift responses to market changes and customer needs, ultimately enhancing the company's agility and competitive edge. Show less Significantly reduced customer dissatisfaction by about 89% by applying stringent Quality Assurance measures to top-tier campaigns, thus elevating event execution quality and increasing customer satisfaction.Implemented detailed event checklists and standard operating procedures to streamline event management and reduce errors.Fostered effective communication pathways with internal and external stakeholders, ensuring smooth coordination and execution of events, which enhanced efficiency and shortened lead times.Guided cross-functional teams in post-event analyses to pinpoint improvement areas and enforce corrective actions, leading to consistent process enhancement and better event outcomes. Show less

  • Senior Producer

    Nov 2022 - Mar 2024

  • Program Manager and Project Manager

    Apr 2021 - Nov 2022

  • Global Marketing Operations Manager

    Apr 2020 - Apr 2021

  • Technical Operations Manager

    Oct 2017 - Apr 2020

  • Event Production Manager

    Oct 2015 - Oct 2017

  • Production Operations Manager

    Dec 2013 - Oct 2015
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  Old Navy

  Jul 2024 - Nov 2024

  Associate Agile Project Manager

  Led the complete overhaul of the IPO Team's Roadmap, enhancing strategic direction and execution.Oversaw and assisted in managing the initial phase of revamping Fit Guides across oldnavy.com.Responsible for creating a reusable and repeatable Airtable base for ONOL projects.Executed urgent, business-critical tasks with precision and efficiency, enhancing the customer experience.