
Dave L.
Senior Business Consultant

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About me
Journeymap Illustrator | UX/UI Designer | Animator | Web Designer Location: New Zealand | Company: Emphasise Limited
Education

ACG YOOBEE School of Design
2014 - 2014Graphic Design
Rongotai Colleage
1987 - 1987Sixth Form Certificate Biology, Tech Design, English, Mathematics, ArtI was a naturally gifted artist, I'm lucky, it just came easy to me.

Rongotai Colleage
1986 - 1986School Certificate Art, English, Mathematics, Science and Technical
London Metropolitan University
2004 - 2004PG Degree Sales and PromotionsActivities and Societies: Diploma with the Institute of Sales Promotions I studied a degree in sales promotions, what types of sales promotions exist, how to promote using them, measure and monitor them.
Experience

Corporate Services Group
Jun 1999 - Aug 2000Senior Business ConsultantCorporate Services Group (UK) - Senior Business Consultant June 1999 - August 2000 Corporate Services Group is a PLC that specialized in recruitment services throughout the UK. David worked in a division of the business that focused on industrial recruitment. Another more commonly known division of the company was Blue Arrow recruitment. David's role was to generate new business clients from the transportation, plant and industrial sectors. Within the highly competitive recruitment industry David managed a number of successes. These were; Delivered 55 new business accounts within 11 months worth an estimated contract value of £3.4 million Achieved 136% against target OTE Won the divisions largest client, Allied Pickfords, a £1 million national account Show less

Dzyna Systems Limited
Aug 2000 - Jun 2001Business ManagerDzyna Systems Ltd (UK) - Business Director August 2000 - June 2001 Dzyna specialized in the development of enterprise software focused on customer service and billing systems. The role of Business Director was to establish the administration, and sales and marketing models for the business. This was a start-up entity and the main focus was on new business development. The role also included; Implementation of business processes and policies, brand and marketing development, financial compliance and administration, and establishing pricing models. Set-up and established company on behalf of the owner (lead developer). OTE Achieved 107% annual budget within nine months Show less

TNT Post
Jul 2001 - Dec 2004Account ManagerCircular Distributors Limited (now TNT Mail) - Account Manager July 2001 to December 04 Circular Distributors specialized in B2C and B2C direct mail communications for Blue Chip Corporates, Government and SME entities. The business was the number one player in their market, with a turnover of £52 million. David managed a portfolio of £10 million which represented over 20% of the total companies turnover. David's role included; Position involved Corporate Business Development and Account Management of 30 UK clients. This included 3 of the top ten clients the company had such as Wickes, Greater London Authority (GLA), and McCain Ericsson Advertising. The role required formal client presentations, contracting of client services, developing growth strategies with existing business, new business development, campaign co-ordination, and strategic planning for key accounts. David's successes included; OTE Achieved 117% vs. target in 2003 OTE Achieved 138% vs. target in 2004. Show less

International Telematics
Jan 2005 - Jul 2008Business Manager and UI/UX DesignerEuropean Business Development Manager — Jan-2005 – Apr-2009 Function: Consulting Industry: It Services Company Size: 1-100 Employees David provided marketing and sales services for leading IT Telematic companies wanting to develop their business in the SME and Corporate sectors. Additional Interaction design was required of telematics system interfaces and reporting engine. Services to IT companies include; Business Development: Developing sales strategy and deployment, plus marketing and development if required. Davids Service Success includes; Strategic pilot target - 2 Enterprise pilots per annum. 100% achievement. Channel OTE - license agreement for £2 million. 240% achievement. Developed a sales funnel with over £6 million in sales opportunities Marketing: Designed and developed product, installation, and installation best practice guides. Designed and illustrated sales presentations and sales collateral Design of company websites, UI, Developed installation and sales business forms Assisted in the development of the company brand architecture and resulting design of company and product logos Show less

David Leigh (Self Employed)
Aug 2008 - Jul 2009Director - Marketing and UX/UI Design ServicesContracted to various companies to develop their sales and marketing collateral. I provided corporate sales development services, CX, UX and UI Design, plus marketing services including; Sales support information, product marketing, User Interaction and interface design, technical storyboarding and logo/website design.

Rainkine Thompson Ltd (RTL Systems)
Nov 2008 - Apr 2009Commission Sales and UX/UI DesignerI contracted to Rainkine Thompson Limited providing skilled sales, User Interaction UX and interface design (UI), plus marketing for a term contract. My role was to help the Customer Experience (CX) across sales, marketing and product design.

Lochin Marine International Ltd
Sept 2009 - Sept 2012Design, Sales and Marketing ManagerLochin boats are synonymous with the highest build quality of fast offshore semi-displacement boats. Lochin has a 40-year history with a strong brand name in the industry as a reliable, built commercially tough, manoeuvrable and stable offshore boat that the RNLI has historically used in the UK. I helped manage, built, sell, design (concept boat designs) and market the boats around the world. This was a customer focused role, designing for the customer and a delivery to exceed the customer experience. I was highly successful in my delivery and changed the business during it's hardest trading years to become successful. Show less

ECONZ is now Experieco Ltd
Oct 2012 - Oct 2014Interaction UX/UI Designer, Marketing and New Business ManagerThe Electronic Company of New Zealand Ltd (ECONZ) is a Software House specialising in Field Service Management Solutions for The Automobile Association (AA), NRMA in Australia, Downers Group and many other corporates. My varied and customer experience (CX) focused role comprised of: - Marketing Director- Interaction Design UX- UI design - Product Development- Sales Manager. My specialty in IxD Interaction design, enabled me to design the concept and final artwork of leading edge Native and HTML Apps for The NZ AA, NRMA, Downers and many others. Show less

Emphasise (CX UX illustrators) Limited
Oct 2014 - nowCreative Director, Freelance illustrator, UI/UX Designer, Graphic Artist and AnimatorI specialise in simplifying complexity into easy to understand visual stories, sometimes hand-drawn, live drawn at events or digital illustrations and designs for organisations. I help communicate content marketing, Research and develop UX/UI using design, user journeys, processes, technical installation requirements, using hand-drawn and digital drawn CX, 2D Animation explainer videos and more. To help companies visualise events, I also illustrate meetings and conferences live (graphic recording), to capture products and services ideas, strategies, company visions and events on one easy to refer and engaging illustration.My aim is for all my customers to have material that fully connects with the audience for their business success. For projects I like to communicate progress daily and keep people informed. All my customers say I'm easy to work with and ensure I delivery on-target, on-time."Dave at Emphasise has delivered for us on several projects which nailed the brief, and has been very responsive to our at-times urgent needs! Highly recommend." Rob Linkhorn, Production Manager. The Warehouse Group"Dave came highly recommended by a Director in our PwC Experience Centre, when I was seeking a talented artist and video creator for one of our top clients. Dave was fantastic to work with, he took the time to walk me through the process end to end, ensuring I was clear on what was required and where he could assist. He kept in close contact at all time, providing updates, time frames and examples of his work as he went along, this was invaluable as I was able to share this with the client to ensure their expectation were being met. The final product was creative, innovative and top quality and our client loved it - it is fair to say the clients expectations were surpassed! I would definitely use Dave again and recommend him to other colleagues and clients." Rebecca Irving, Associate Director, PwC New Zealand Show less
Licenses & Certifications
- View certificate

Foundations of User Experience (UX) Design
GoogleNov 2024 - View certificate

Introduction to User Experience Principles and Processes
University of MichiganNov 2024 
Graphic Design at Yoobee School of Design, Auckland
ACG Yoobee School of Design
Volunteer Experience
Coordinator
Issued by Waiheke Connect on Aug 2017
Associated with Dave L.
Languages
- enEnglish
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