Herline Septia

Experience

• 

  PT. Sumber Alfaria Trijaya, Tbk (Alfamart)

  Jan 2008 - Sept 2008

  Internship
• 

  PT. Astra International Tbk. Daihatsu Sales Operation

  Jan 2009 - Jan 2009

  Internship
• 

  PT. Samafitro

  Jan 2013 - Nov 2013

  Marketing Communication Internship
• 

  PT. Global Jet Express (J&T Express)

  Jan 2015 - now

  As part of Brand division/ marketing communication at J&T Express, I’m in charge of Public Relations team but I do more than PR jobdesc. Together with the team I’ve done a lot of communication strategies to attract public attention towards J&T Express existence. Public Relations :Developing media database and media relations strategies Increase brand awareness in mediaMaintaining good relationship with mediaCreate content for press releases, byline articles and keynote presentations, also handling press conferencesManage media inquiries and interview requestsAssisting C-levels in interviews and media visitMonitor, analyze and communicate PR results Developing communications strategy for each corporate social responsibility (CSR), including proposal plan, budget, execution until final report and publicationHandling corporate crisis Handling media placement on online and print media such detik.com, liputan 6.com, kompas.com, International Media, Cargo Times etc. Maintain relationship with Brand Ambassador management, Deddy Corbuzier Intergrated Marketing Communication :Assist brand manager to develop and manage communication strategies to increase brand awareness of J&T ExpressSupervising all communications material from visual and copywritingCreating first ever brand positioning with creative teamThe brand team to create the very first brand campaign: Part of the team who makes “gratis jemput di tempat” as new slogan and “gaya baru kirim paket” as integrated tactical campaignHandling TVC production, creating concept and script for digital marketing ( SEM, GDN, Youtube ads), as well as TV program sponsorships Handling video campaigns productions with agency and creative teamDeveloping communications strategy for brand activationCopywriter of internal news and banner of promotions. Lihat lebih sedikit

  • Brand Manager

    -

  • Brand Supervisor

    Jun 2018 - Mar 2020

  • Public Relations

    Jan 2015 - Jun 2018
• 

  MSW Global

  Jan 2015 - Nov 2015

  Marketing Cooordinator

  a Relation coordinator in marketing division at MSW Global, which concern in education industry.Handling major international schools and clients.Maintaining market relationGenerated new development of relation strategyPublicity, and doing market positioning Socialize and manage 2500 students visitors to the events Handling event in New Zealand & Indian Embassy fair, also Martial Arts Expo IndonesiaSupport MSW Magz! make appointment with the talent, promotion and advertising activitiesSpeaker at school ceremony and tour leader in teachers gathering in Bali 2015 Lihat lebih sedikit