Fraser Johnson

Experience

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  Metric Events

  Apr 2009 - Dec 2016

  Co-Founder & Director

  For the past several years Metric has operated weekly events across the Perth metro area, with the company currently working with multiple venues across Perth helping to create programming solutions for often hard to reach audiences. Metric`s name is likewise revered on the independent music festival circuit in WA, with the team now in their fifth successful year of the other worldly themed summer festival go-to Wonderland, and last year also saw the debut of the inaugural Rottnest Island beach-themed festival Castaway. The company also have a runaway hit on their hands by way of the 3D projection-enhanced visual/music winter festival spectacular CIRCO. Metric’s coup de grace has been the unveiling of their very own live music venue – Jack Rabbit Slim’s. Encompassing a full stage set up, 1950s style diner, arcade game room, and second storey lounge, it’s fast becoming the ultimate hangout for Perth’s music and party loving, inner-city set. With the very best touring bands taking to the stage every Saturday, Slim’s stands as literal concrete proof of Metric’s success as a company, combining an outstanding business acumen – accrued across several years in the field – with a welcoming, authentic brand personality, and the incomparable collective creativity that only their carefully hand-picked culturally-astute team could bring. 2016 sees Metric focus their attention nationwide whilst consolidating their events and venues back home in W.A. Show less

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  Pilerats

  Apr 2012 - Jul 2023

  Co-Founder & Director
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  Made In The Pile

  Nov 2014 - Nov 2014

  Co-Founder & Creative Director

  With the oldest members of our agency just old enough to remember the sound of a dial-up modem, you can be sure that we're not just the generation that grew up on the internet, we're the generation that embodies it.From the days of Social Media’s infancy as Geocities, Myspace & Flickr to becoming the lifestyle necessity that Facebook, Instagram and Snapchat represent – we’re on it, and we’re always first to get there.We’re not going to lie – we’ve shamelessly lost days/weeks/months collectively combing the internet to stay up to date with the digital zeitgeist; whether it’s the latest in meme-tech or the newest ways to maximise engagement, we’re up to date with the tools, trends & trajectories of the online paradigms to get the maximum benefit and return for our clients. It’s in our blood at this point.Our agency has positioned itself at the intersection of analysis and creativity, with the right collection of people for research, content and strategy to achieve tangible transparent results. We’ve helped fledgling clients become established brands, cracked a million views on one piece of content and created Australian music stars through our social media campaigns.Everything is done end-to-end with Made In The Pile, and keeping it in-house means we avoid the murky layering that other agencies are built upon, making our work quick, consistent and transparent. Our entire agency, not just a team within it, is dedicated to you as a client to ensure every alternative is being presented and considered.WE’RE NOT A CHURN-AND-BURN AGENCY. NEVER WILL BE.WE DON’T LIKE TO FAIL IN ANY RESPECT.WE’RE ALWAYS LEARNING, INNOVATING AND CREATING.WE’RE NEVER THE LAST ONE’S TO THE PARTY – WE’RE THE ONES THROWING IT. Show less

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  MITP Agency

  Nov 2014 - Jul 2023

  Co-Founder & Creative Director at MITP Agency

  We don't believe in boring.MITP is a multi-award-winning full service agency specialising in content production, augmented reality, branding & social media marketing.Agency + production meet under one roof, with creative + analytics joining forces to deliver powerful results.Continual campaign optimisation ensures peak performance, from beginning to end.

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  Canva

  Jul 2024 - now

  Video Art Director

  Helping Canva Empower the World to Design