Fabian Bayer

Fabian bayer

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location of Fabian BayerFrankfurt, Hesse, Germany
Phone number of Fabian Bayer+91 xxxx xxxxx
Followers of Fabian Bayer2000 followers
  • Timeline

    Jun 2008 - Nov 2008

    HR Assistant (Intern)

    BASF
    Mar 2009 - Nov 2009

    Recruitment Consultant Assistant (Working Student)

    Ashfield, part of UDG Healthcare plc
    Jan 2014 - Mar 2014

    Market Consultant Assistant (European Intern)

    AHK Ungarn - DUIHK - Német-Magyar Ipari és Kereskedelmi Kamara
    Apr 2014 - Sept 2016

    Communications Consultant

    Dentsu Aegis Network
    Oct 2016 - May 2018

    Senior Digital Media Consultant

    WEFRA Werbeagentur Frankfurt
    Jun 2018 - Jul 2020

    Global Digital Marketing Manager

    WÖRWAG Pharma GmbH & Co. KG
    Current Company
    Aug 2020 - now

    Senior Manager Marketing Capabilities

    Eli Lilly and Company
    Bad Homburg vor der Höhe, Hessen, Deutschland
  • About me

    Senior Manager Marketing Capabilities @Eli Lilly

  • Education

    • Universität passau

      2010 - 2013
      Master of arts (ma) international culture and business studies 2.0

      Marketing - Business Arithmetics - HR Management - Intercultural Management

    • Eötvös loránd university

      2011 - 2012
      Erasmus exchange semester politics & social studies, intercultural studies

      ERASMUS Exchange Semester: International Politics - Sociology - History - Intercultural Studies

    • Srh hochschule heidelberg

      2007 - 2009
      Bachelor of arts (ba) business psychology 1.9

      Consulting - Consumer Behaviour Analysis - Market Research - Descriptive Statistics - HR Management - Psychology - Business Administration

  • Experience

    • Basf

      Jun 2008 - Nov 2008
      Hr assistant (intern)

      Internship - Supporting the preparation, implementation and performance of trainings/coachings for employees in subjects like Marketing/Sales, Business Strategy, Intercultural Communication.

    • Ashfield, part of udg healthcare plc

      Mar 2009 - Nov 2009
      Recruitment consultant assistant (working student)

      Internship - Selection and digitalization of application documents for pharmaceutical representatives, planning of Interview appointments, assistance of the recruitment leadership, software-based acquisition of application data.[15 h/week]

    • Ahk ungarn - duihk - német-magyar ipari és kereskedelmi kamara

      Jan 2014 - Mar 2014
      Market consultant assistant (european intern)

      Internship - Individual Market Consulting; Search and identification of business and sales partners; Search and identification of production sites / office locations; Consulting inbetween german-hungarian business partnerships; exhibiton consultance

    • Dentsu aegis network

      Apr 2014 - Sept 2016
      Communications consultant

      Communication Consultant at MWOffice in Munich - MWO is a special brand/agency of the Dentsu Aegis Network - job tasks: Communication Consultant for the pharmaindustry (Rx-Media, OTC-Media - Spending Market Analysis, Media Market Analysis, Campaign Plannings, Market Research Data, All-in-one Media solutions for the pharmaindustry)

    • Wefra werbeagentur frankfurt

      Oct 2016 - May 2018
      Senior digital media consultant

      Senior Digital Media Consultant Oct 2016 - Dec 2017Communication Consultant for the pharmaindustry (Rx-Media - Spending Market Analysis, Media Market Analysis, Campaign Plannings, Market Research Data, All-in-one Media solutions for the pharmaindustry) - Special Focus on Rx-Products and their digital communication strategies

    • Wörwag pharma gmbh & co. kg

      Jun 2018 - Jul 2020
      Global digital marketing manager

      Programm Lead: Global Digital Transformation in Marketing and Sales (Rx, OTX, OTC)Building Blocks: Digital Communication Excellence (DTC/HCP); eCommerce; DataAnalytics in Marketing Performance; Omnichannel Sales; Trend Scanning (DTC/HCP)Inhouse Consultant and Project Lead for global digital communication activities: DTC and HCP (e.g. Websites, Explanatory Videos, Facebook Fanpages, SEM, eCommerce, Online Pharmacies, Content Marketing, Affiliate, Programmatic, Automation, etc.)

    • Eli lilly and company

      Aug 2020 - now

      CMO Lead Team Member:- Leadership: Marketing&Sales Trainee Program (9FDEs)- Drive Marketing Community by leading Marketing Conferences for all Marketeers in DACH Region. - Drive marketing capabilities with a global-to-local mindset - Lead standardization for a lean marketing organization with a digital first and data driven approach Management of digitial physician-only platforms for all Business Units within the Austrian-Suisse-German HUB of the Omni-Channel digital Marketing Team @Lilly Deutschland GmbH.3rd Party Management:- Strategy- Data Analytics- Ethic & Compliance- Contracting- Vendor Relationship Management

      • Senior Manager Marketing Capabilities

        Mar 2024 - now
      • 3rd Party Omni-Channel Lead

        Mar 2023 - Mar 2024
      • 3rd Party Omni-Channel Manager

        Aug 2020 - Feb 2023
  • Licenses & Certifications