
Timeline
About me
Senior Manager Marketing Capabilities @Eli Lilly
Education

Universität passau
2010 - 2013Master of arts (ma) international culture and business studies 2.0Marketing - Business Arithmetics - HR Management - Intercultural Management

Eötvös loránd university
2011 - 2012Erasmus exchange semester politics & social studies, intercultural studiesERASMUS Exchange Semester: International Politics - Sociology - History - Intercultural Studies

Srh hochschule heidelberg
2007 - 2009Bachelor of arts (ba) business psychology 1.9Consulting - Consumer Behaviour Analysis - Market Research - Descriptive Statistics - HR Management - Psychology - Business Administration
Experience

Basf
Jun 2008 - Nov 2008Hr assistant (intern)Internship - Supporting the preparation, implementation and performance of trainings/coachings for employees in subjects like Marketing/Sales, Business Strategy, Intercultural Communication.

Ashfield, part of udg healthcare plc
Mar 2009 - Nov 2009Recruitment consultant assistant (working student)Internship - Selection and digitalization of application documents for pharmaceutical representatives, planning of Interview appointments, assistance of the recruitment leadership, software-based acquisition of application data.[15 h/week]

Ahk ungarn - duihk - német-magyar ipari és kereskedelmi kamara
Jan 2014 - Mar 2014Market consultant assistant (european intern)Internship - Individual Market Consulting; Search and identification of business and sales partners; Search and identification of production sites / office locations; Consulting inbetween german-hungarian business partnerships; exhibiton consultance

Dentsu aegis network
Apr 2014 - Sept 2016Communications consultantCommunication Consultant at MWOffice in Munich - MWO is a special brand/agency of the Dentsu Aegis Network - job tasks: Communication Consultant for the pharmaindustry (Rx-Media, OTC-Media - Spending Market Analysis, Media Market Analysis, Campaign Plannings, Market Research Data, All-in-one Media solutions for the pharmaindustry)

Wefra werbeagentur frankfurt
Oct 2016 - May 2018Senior digital media consultantSenior Digital Media Consultant Oct 2016 - Dec 2017Communication Consultant for the pharmaindustry (Rx-Media - Spending Market Analysis, Media Market Analysis, Campaign Plannings, Market Research Data, All-in-one Media solutions for the pharmaindustry) - Special Focus on Rx-Products and their digital communication strategies

Wörwag pharma gmbh & co. kg
Jun 2018 - Jul 2020Global digital marketing managerProgramm Lead: Global Digital Transformation in Marketing and Sales (Rx, OTX, OTC)Building Blocks: Digital Communication Excellence (DTC/HCP); eCommerce; DataAnalytics in Marketing Performance; Omnichannel Sales; Trend Scanning (DTC/HCP)Inhouse Consultant and Project Lead for global digital communication activities: DTC and HCP (e.g. Websites, Explanatory Videos, Facebook Fanpages, SEM, eCommerce, Online Pharmacies, Content Marketing, Affiliate, Programmatic, Automation, etc.)

Eli lilly and company
Aug 2020 - nowCMO Lead Team Member:- Leadership: Marketing&Sales Trainee Program (9FDEs)- Drive Marketing Community by leading Marketing Conferences for all Marketeers in DACH Region. - Drive marketing capabilities with a global-to-local mindset - Lead standardization for a lean marketing organization with a digital first and data driven approach Management of digitial physician-only platforms for all Business Units within the Austrian-Suisse-German HUB of the Omni-Channel digital Marketing Team @Lilly Deutschland GmbH.3rd Party Management:- Strategy- Data Analytics- Ethic & Compliance- Contracting- Vendor Relationship Management
Senior Manager Marketing Capabilities
Mar 2024 - now3rd Party Omni-Channel Lead
Mar 2023 - Mar 20243rd Party Omni-Channel Manager
Aug 2020 - Feb 2023
Licenses & Certifications
- View certificate

Data driven decisions - ibu level 1
Eli lilly and companyNov 2023 - View certificate

Digital & ai mindset (ibu)
Eli lilly and companyJun 2024
Languages
- enEnglisch
- frFranzösisch
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