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Anais Lorentz

Anais Lorentz

Social Media Intern

Followers of Anais Lorentz1000 followers
location of Anais LorentzNew York, New York, United States

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  • Timeline

  • About me

    Senior Social Media Manager | Strategic Planner | Brand Strategy | Social Media Consultant | Digital Marketing | Social Media Analytics

  • Education

    • University of California, Los Angeles

      2015 - 2015
      Precollege Advertising

    • IE School of Human Sciences and Technology

      2017 - 2021
      Bachelor's degree Communication and Digital Media

    • International Baccalaureate

      2016 - 2017
      U.E. Academia Washington, High School Diploma

    • New York University

      2016 - 2016
      Precollege Credits Journalism

  • Experience

    • Startup Grind

      Oct 2018 - May 2019
      Social Media Intern

      Curated engaging and impactful content for Facebook, delivering weekly articles on both local and global entrepreneurship news.

    • AURELIA EVENTOS / LAS ROSAS DE AURELIA

      Jun 2019 - Jun 2019
      Communications Consultant

      Created a comprehensive executive report that encompassed a thorough analysis of market presence, competition, online and storefront operations, digital presence evaluation, SWOT analysis, innovative ideas for the future, and valuable employee feedback, providing actionable insights for improvement.

    • Forbes México

      Jul 2019 - Jul 2019
      Communications Intern

      Executed editorial tasks for the Business & Luxury Media Group publisher, authoring and publishing three articles in the "In Style" online magazine and designing an infographic for "The Happening" Facebook page.Assisted in content planning and ideation sessions offering creative input and market research, contributing to the overall editorial strategy of InStyle magazine.

    • The First One Hotel

      Oct 2019 - Nov 2019
      Customer Insights Analyst

      Leveraged the hotel database to develop data-driven personas, enabling the creation of personalized experience packages that catered to individual customer preferences and strategically aligning marketing offerings.

    • Thirst Project x Madrid

      Oct 2019 - Jan 2021
      Brand Manager

      Working as a representative in Spain for the Thirst Project, an initiative that has helped bring clean water to over 400,000 people.

    • IE Campus Life

      Jun 2020 - Jan 2021
      Social Media and Communication Strategy Intern

      Co-led the development and execution of IE Business School's Campus Life Department social media strategy, resulting in a 74.6% increase in organic following on Instagram and a 42% increase on LinkedIn over an 8-month period.

    • Smergos

      Jan 2021 - May 2021
      Social Media Consultant

      Executed a Social Media Toolbox, which included a comprehensive brand bible, social media strategy, content templates, and design tutorials, empowering the Smergos team to autonomously and effectively manage their social media presence.

    • After

      Jun 2021 - Nov 2021
      Strategic Planner

      Conducted in-depth competitor analysis and market research through focus groups, surveys, and benchmarking reports, resulting in strategic campaign briefs for leading Spanish brands.

    • Axia IB, an Oaklins member firm

      Oct 2021 - Jun 2022
      Social Media Manager

      Optimized LinkedIn footprint by creating compelling M&A news articles and reporting on industry updates, effectively driving traffic to the brand's website and significantly boosting brand visibility.

    • Fever

      Apr 2022 - Sept 2023
      Social Media & Community Manager

      Successfully managed social media communities of over 100K followers through targeted community initiatives, effective social listening, and data-driven content strategies.

    • Babbel

      Jan 2024 - now
      Senior Social Media Manager

  • Licenses & Certifications

  • Honors & Awards

    • Awarded to Anais Lorentz
      Outstanding and Honors in Consumer Behavior course IE University Jun 2019 Financial award (SMH) that acknowledges your academic achievements
    • Awarded to Anais Lorentz
      Outstanding and Honors in Corporate Communication course IE University Dec 2018 Financial award (SMH) that acknowledges your academic achievements
    • Awarded to Anais Lorentz
      Outstanding and Honors in Digital Marketing course IE University Dec 2018 Financial award (SMH) that acknowledges your academic achievements
    • Awarded to Anais Lorentz
      Chair in Washington Academy Model of the United Nations U.E. Washington Academy Nov 2016 Counter Terrorism Committee (CTC)
    • Awarded to Anais Lorentz
      Co-Chair in Washington Academy Model of the United Nations U.E. Washington Academy Nov 2015 Disarmament and International Security Committee (DISEC)
    • Awarded to Anais Lorentz
      Honorable Mention in Washington Academy Model of the United Nations U.E. Washington Academy Nov 2014 General Assembly

  • Volunteer Experience

    • Fundraising Assistant

      Issued by Asociación Ayuda a un Niño on Jan 2013
      Asociación Ayuda a un NiñoAssociated with Anais Lorentz

    • Volunteer Staff

      Issued by CASA DE OSMAN on Dec 2015
      CASA DE OSMANAssociated with Anais Lorentz

    • Event Coordinator

      Issued by Panas for Venezuela on Oct 2018
      Panas for VenezuelaAssociated with Anais Lorentz