Robyn Carson Jones

Experience

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  Aegis Lending Corporation

  Jan 2002 - Jan 2004

  Senior Marketing Manager

  Managed internet lead providers Maintained relationship with vendorsIncreased number of vendors from 3 to 35 in 6 monthsIncreased lead delivery from 1,200 to 35,000 in 6 monthsProcessed weekly invoices from 35 companiesHeaded quality control committeePlaned monthly lead delivery for 100 branches across the United StatesReviewed monthly closing reports and present findings to teamDeveloped score card to grade internet vendors on several key areasPresented ideas for improvement to internet lead delivery to the team weekly Show less

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  Carson Jones Marketing, LLC

  Jan 2006 - Mar 2015

  Managing Partner

  Carson Jones Marketing is a full service marketing company specializing in social media marketing, lead generation, logo development, brand building and event planning.

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  EDMCOHE

  Jan 2006 - Jan 2007

  Director of Marketing, Argosy University

  Oversaw the re-branding of the University. Planned and implemented strategic marketing plans by program by week, month, year, by media. Designed marketing campaigns to both build the brand of the University as well as to generate a strong inquiry stream. Created and maintained the marketing budget for the University.Manage monthly budget for graduate university marketingResponsible for delivering quality inquiries by program to meet sales goalsPlan Fiscal Year inquiry and application goals for university by program, month and weekMonitor conversion rates by vendor and program and work with vendors to optimize offeringsNegotiate and plan display campaigns, pay per inquiry campaigns, print campaigns and direct mail campaignsUpdate university web site with program changesCreate copy for email and website, print designs and display campaignsDevelop e-mail campaign for re-targeting of inquiriesDevelop internal and external referral campaignsScout locations for doctoral residency events, submit RFP’s, negotiate hotel pricing and contracts, locate transportation groups, monitor registration for event, order promotional materials, worked within a set budgetOn- site set up for events including but not limited to: banners and signage, table arrangements, registration tables, promotional items, associated presentations, A/V, student issuesResponsible for creating agendas, programs, hand-outs, surveys and other administrative tools for eventsMonitor the event from planning to completion from a brand perspectiveAssist in hotel booking, flight arranging, transportation arrangements for faculty and staff for eventNegotiate event site vendor contracts Show less

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  EDMC

  Nov 2006 - Jul 2015

  Director of Events and Travel

  Responsible for the planning and execution of events including venue selection, budgeting, and contract negotiation.Negotiate and manage transient business travel, (air, car, hotel) for employees in order to minimize and control overall travel spend. Responsible for new compliance protocols and 5% reduction in travel spendManage event team as well as support staff during eventsRun on-site events including set-up, operation, and audience support/directionManage event logistics including hotel booking, flight arrangements, and transportation for faculty and staffDevelop and manage event P & L to provide profitable services to our students. Responsible for 10% decrees in costs Y/Y for 3 consecutive yearsReport on individual and collective activity Provide input into each educational institution’s publications and social networking pieces as it relates to student eventsFacilitate resolution support for students, parents, and other stakeholders while ensuring compliance with regulatory and accreditation policies and procedures (e.g., FERPA, ADA, Student Right to Know, etc.) Develop, contract, and manage apparel and promotional product vendors Show less

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  Coldwell Banker Real Estate

  Oct 2014 - Jun 2015

  Sales Agent
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  Howard Hanna Real Estate Services

  Jun 2015 - Nov 2017

  Realtor

  Real Estate agent specializing in the Pittsburgh North market.

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  Piatt Sotheby's International Realty

  Nov 2017 - now

  Real Estate Advisor