Alberto Forcano García

Experience

• 

  IESE Business School

  Jan 1993 - Jan 1995

  Research Study Assistant

  Research and papers collaboration, business cases redaction.

• 

  Baritalia SpA

  Oct 1995 - Apr 1997

  Senior Business Development Manager

  Reporting to the Managing Director, improving the company’s commercial organization. Management of the marketing and sales functions. Responsible for for Iberia & Latam P&L

• 

  Grupo Eneriz

  May 1997 - Oct 2003

  Business unit Director

  Reporting to the CEO and member of the board. Responsible for a budget of 60M € and a direct team of 35 people, 6 managers. Collections & Brands development for Europe. Annual Business Plan and commercial plans for each channel. Negotiations and operations with larger customers. Positive evolution of the business, multiplying sales by four in five years. Launch of the export business in South America, Italy and Eastern Europe through partners and commercial alliances.

• 

  ARC International

  Sept 2004 - Dec 2009

  Business unit Director

  Reporting to Company CEO, member of the Board of Iberia Subsidiary and member of the International Operations Committee. Responsible for a sales budget of 90M €. Direct team of 100people, 15 managers. Very positive evolution of turnover and P&L as well as the main business ratios. Considerable expansion of retail and other distribution channels in Spain, Portugal, France, Italy and Latam. Outstanding results in collections development.

• 

  Universidad San Jorge

  Jan 2009 - Aug 2013

  Dean of the School of Government and Leadership

  Dean of the School of Government and Leadership. Director of MBA Program, Director of Bachelor´s Degree in Business Administration and Director of the Master´s Degree in Public Administration.

• 

  THINKING MARKETS

  Nov 2009 - now

  Founder & CEO

  Strategy consulting. Interdisciplinary team of deeply specialized strategy consultants helping shape the future and transform the world's leading organizations. Academic speeches and speakers in conferences, or companies events.

• 

  BBS

  Dec 2009 - Jan 2011

  General Manager Iberia & Latam

  Reporting to the Board, developing the Iberia, France and Latam strategy for business expansion. Development of channels, customers and collections, searching for distributors and alliances with wholesalers. Negotiations to boost the major distribution chains and international operators. Business Plan implementation for Spain, France, Portugal & Latam. Annual contracts with larger customers and retail groups. Put in place Iberia subsidiary.

• 

  Araven

  Jul 2010 - Jul 2012

  Advisory Board Member

  Helping the organization to test their strategic thinking and facilitating international business opportunities and retail world connections

• 

  Bergner Europe

  Feb 2012 - now

  CEO

  Reporting to Chairman and member of the Bergner Europe board. Responsible for developing the Europe & Latam business and leading the Bergner Europe expansion across regions-channels-categories-brands. Leading the organization through change and transformation modeling a great company culture, providing inspired leadership to the executive team and setting a course for the company strategy. Pivoting from a trading model to a retail integrated omnichannel vision growing the business to 120Mill€

• 

  Bergner Group

  Jul 2023 - now

  Chief Sales Officer (CSO)

  Reporting to the Chairman and member of the Bergner Group board, responsible for overseeing and leading all sales-related activities of BERGNER Group and driving revenue generation strategies. Focus on driving revenue growth by identifying and pursuing new business opportunities, developing sales pipelines, and ensuring the achievement of sales targets in Europe & Middle East, U.S, Latam, APAC and India. Member of the Advisory Board in EKILU, IF Last Mile and Be Cordless Tech. President of The Cook & Chef Institute Foundation. Show less