Experience

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  Fareenas international

  Feb 2018 - Oct 2018

  Junior designer

  1. Consulted with clients to comprehend design requirements, provided feedback, and offered creative and practical support to designers throughout the production process.2. Coordinated with khaka master, embroidery master, tailors, and dyers to ensure timely deliveries and maintain high-quality standards.3. Stayed updated on new trends by participating in events like Bridal Asia, reporting findings to the management to facilitate informed decision-making.4. Resolved late delivery issues by implementing corrective actions.5. Introduced the catalog marketing strategies, resulting in the acquisition of 8 new clients.6. Conducted thorough inspections of fabric and end products to identify faults, implementing remedial measures. Show less

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  Lagorii

  Jan 2022 - Apr 2022

  Category manager

  1. Stayed updated on Kidswear trends to ensure relevance and capitalize on market developments.2. Sourced unique merchandise and forged strategic partnerships with vendors, securing advantageous business opportunities.3. Collaborated with sales teams to analyze market dynamics, devise competitive pricing strategies, and plan promotional activities, driving overall sales growth.4. Identified and assessed vendors, negotiated prices, and managed inventory for optimal supply chain efficiency.5. Developed and executed exit strategies to promptly remove underperforming products. Show less

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  Kapsons fashion private limited

  Jun 2022 - May 2024

  Senior executive

  1. Collaborated with cross-functional teams to plan and execute multichannel marketing campaigns, emphasizing segmentation strategies for targeted audience engagement.2. Monitored and analyzed KPIs across communication channels, implementing tailored actions to optimize results.3. Conducted in-depth sales funnel analysis and measured content effectiveness.4. Strategized and implemented monthly & event-based campaigns for customer retention and acquisition including budgeting for each channel & event.5. Tracked marketing metrics and trends, providing actionable insights with a focus on segmented audience behavior.6. Prepared and presented periodic reports for senior management. Show less