Mitzi Chamakala Chollampel

Experience

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  Procter & Gamble

  Jun 2000 - Jul 2002

  Associate Manager of CMK

  • Led consumer strategy for brands such as Tide laundry detergent, Gain laundry detergent and Bounce dryer sheets. Designed, executed and analyzed consumer research concentrating on pricing, packaging and advertising concepts.• Increased minority employee retention rates and productivity by leading design and development of career development strategy for minority employees and their managers. • Reconstructed Intern Mentorship Program to better utilize full time employees and existing intellectual knowledge. Resulted in improved satisfaction of overall experience; 12 out of 15 Interns were offered a full time position.• Facilitated three courses in quantitative and qualitative research methods to over 500 students, yielding higher awareness and interest of specific company positions. Show less

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  Kingfood Enterprises (Restaurant Franchise Company)

  Feb 2003 - Jun 2005

  Communications Director, Executive Assistant to CEO and COO

  • Disseminated and implemented all Operations, Marketing, Training and IT policies for 13 restaurants spanning four states and 700 employees. Advised executives in marketing and expansion strategy.• Redesigned, executed and summarized employee, manager and district manager rating system; lead to restructured compensation and promotion system companywide that highlighted performance while realizing significant cost savings.• Handled logistics and entertainment for 15-20 attendees of quarterly manager meetings.• Created and presented monthly presentations to upper-level staff and area managers detailing profit/loss analysis, new policy execution, corporate compliance and worker's compensation issues. Show less

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  The Loyalty Group, Inc.

  Sept 2005 - Apr 2007

  Manager of Customer Loyalty

  • Managed development, packaging, distribution, marketing, and vendor relationships for products under brand ThinkTwice®• Successfully launched company eZine, ThinkTwice Today and grew readership to over 450 readers in ten months• Led relaunch of company website and initiated creation of e-store• Oversaw design, production, and distribution of corporate marketing materials including materials for direct mail needs and company marketing presentations for both clients and associates• Created client management, project management and product production processes to increase office efficiency. Led to several cost saving initiatives and faster turnaround times for product manufacturing• Identified competencies, defined behaviors, conducted behavioral-style interviews, and participated in data integration and selection process for key open positions• Edited facilitator guides and job aides for sales, customer service, performance management and selection training Show less

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  REAL Software Systems

  Sept 2007 - Sept 2008

  Marketing Manager

  Develop strategic marketing plan for company and oversee related efforts for products and services across all offices. Oversee interviewing and hiring of all marketing contractors including graphic designers and web team. Manage all marketing initiatives such as website redesign, public relations, branding, and analyst relations projects.

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  Dallas Fort Worth International Airport (DFW)

  Oct 2008 - now

  Directs all international marketing and public relations efforts. Maintains multi-million dollar budget and 20+ internal & external staff/partners, including agencies in 6 countries. Oversees team's work with local tourism agencies, chamber stakeholders, and airline partners, including leading international trade delegations with the Mayors of Dallas and Fort Worth. Defines and manages projects to support DFW int’l growth, including trade shows, mission trips, print broadcast and digital media, and special events abroad to elevate DFW's passenger and cargo air service. Supports the Global Strategy and Development division vision/mission to bring DFW to the world and the world to DFW; championing the best environment in the world for passengers, airlines, and logistics growth. Show less

  • Asst. Vice President, Marketing

    Sept 2024 - now

  • Asst. Vice President, Community Engagement

    Oct 2022 - Sept 2024

  • Senior Manager, Marketing & Communications

    Apr 2018 - Oct 2022

  • Senior Manager, International Marketing and Public Relations

    Jul 2015 - Apr 2018

  • International Marketing Manager (Trade Marketing)

    Oct 2008 - Jul 2015