Jennifer Obidike

Experience

• 

  Healthful Wonders

  Jul 2019 - Aug 2024

  Digital Analyst

  - Monitored and analyzed website performance using tools such as Google Analytics and Google Search Console to track user behavior, traffic sources, and conversion rates.- Utilized SQL to extract and analyze data from various marketing platforms to measure the effectiveness of digital marketing campaigns.- Employed Python for data cleaning and advanced analytics to uncover trends and patterns.- Leveraged GA4 and SEO strategies to optimize website performance and drive organic traffic growth.- Created and presented insightful visualizations and dashboards using Tableau and Looker Studio.- Conducted conversion rate optimization (CRO) and A/B testing to improve digital marketing campaigns. Show less

• 

  Premier Inn

  Aug 2023 - Oct 2024

  Reception Team Member

  - Enhancing customer experiences through personalized services, great communication, and proactive problem-solving.

• 

  ABC Fitness

  Aug 2024 - now

  Technical Implementation Analyst

  - Supports digital product deployment, web integrations, and app management. - Provide technical support to clients, managing app assets, and ensuring seamless platform compliance.