Diego Mendanha

Diego Mendanha

Production Specialist

Followers of Diego Mendanha5000 followers
location of Diego MendanhaCounty Dublin, Ireland

Connect with Diego Mendanha to Send Message

Connect

Connect with Diego Mendanha to Send Message

Connect
  • Timeline

  • About me

    Customer Success | Account Manager - Building Enduring and Trustworthy Global Relationships (Ex-Meta)

  • Education

    • Estácio

      2008 - 2012
      Bachelor's Degree Marketing

      Activities and Societies: College Radio and TV Trainee Current trends and practices in marketing products and servicesApplied marketing researchSales and sales management issuesMarketing communicationConsumer BehaviorBusiness to Business MarketingManagerial CommunicationsMacroeconomicsPrinciples of ManagementPrinciples of International Business

    • Dublin Business School

      2019 - 2020
      Master of Science - Digital Marketing Marketing/Marketing Management, General

      Activities and Societies: Class Representative (Jan 19-20) E-BusinessStrategic Digital MarketingDigital Design & DevelopmentDigital Advertising and Online Marketing Communications Inbound MarketingOutbound MarketingNurture Marketing Data & Digital Marketing Analytics Research Methods

    • University College Dublin

      2020 - 2020
      Professional Diploma in Sales Management Sales, Distribution, and Marketing Operations, General

      What Does Selling Mean Today?The Psychology of Selling in The Digital WorldThe Modern Buyer's JourneyThe Buyer WhysBuyer RoadblocksSales Strategy Selection for Digital SellingCustomer Target SelectionYour True Value PropositionDigital Selling and ContentThe Modern Sales ProcessThe Sales Habit LoopThe 6Cs of Successful Digital Selling

  • Experience

    • Prósper Comunicação

      Feb 2008 - Mar 2009
      Production Specialist

      Coordinated the flow of printed, audiovisual and promotional materials. Responsibilities included: checking product specifications, supervising the production staff, ensuring safety standards compliance, improving efficiency and processes, and meeting client requirements. Served as primary point of contact between the agency and different representatives of the media. Planned and directed the scheduling, processing and traffic of advertising and other creative projects in line with client specifications, budget and established deadlines.⇒ Worked with cross-functional teams for project initiation, business requirements, process definition /mapping/ design and program support/implementation.⇒ Established weekly project status reports and shared with the leadership team.⇒ Worked with the Brand Planner to ensure that projects are delivered on agreed times.⇒ Managed all aspects of daily large format print production schedules including all color⇒ Accountable for the overall quality and timeliness of the production of graphic signage.⇒ Resolved conflicts and provided solutions in a professional manner to the satisfaction of clients.⇒ Achievements: Increased territory suppliers base by 85% by being actively involved in marketing search and events fairs. Saved more than €50k within the first six months by switching suppliers for their annual yearbook. Show less

    • Fulltime Films

      Jan 2009 - Dec 2015
      Audiovisual Account Manager

      Spearheaded start-up of Advertising Project Management Department, including developing processes and procedures. Managed department operations and project management team. Oversaw all projects, including creative development and production. Developed effective working relationships with key internal departments, including finance and editorial. Prepared weekly resource and equipment cost/benefit analyses. Secured new accounts and exceeded goals through aggressive business-to-business sales efforts, cold calling, sales presentations, overcoming objections, closing sales, building customer loyalty and generating referrals.⇒ Coordinated over 500+ television campaign and short-film projects (countrywide), and teams of various professionals globally in evaluating processes and executing various initiatives to increase process efficiency, quality of materials and optimize service quality.⇒ Awarded Best Film Production in 2010, 2012, 20113 and 2014.⇒ Responsible for client projects, from acquiring new clients to sign-off. Negotiated client accounts and budgets for maximum profit.⇒ Managed a R$2M portfolio and maintained 98% client retention.⇒ Successfully managed deadlines and multiple projects by maintaining efficient communication, prioritizing and delegating tasks.⇒ Managed all aspects of film production, including strategy, creative development until client presentation.⇒ Maintained day to day client contact providing excellent client service. Responsible for research and follow-up on all client requests and issues, conducting conference calls and in-person meetings.⇒ Responsible for creating client proposals, marketing plans and client compensation year-round. Also, negotiated client contracts on an annual basis.⇒ Mentored and directed a team of editors, photographers and freelancers project managers to create compelling concepts that fit the overall company and client projects. Show less

    • Vital Intercâmbios

      May 2017 - Jul 2018

      ⇒ Led a team of three professionals overseeing all aspects of marketing and advertising.⇒ Designed and delivered training to a sales team of 15 staff, covering market positioning, brand management, budgeting, media planning, lead generation, content marketing, agency management, and event execution.⇒ Developed and managed successful partnerships with distributors in Ireland, Canada, Australia, New Zealand, Malta, and the UK.⇒ Administered business marketing operations, resulting in a 25% increase in web traffic in 4 months.⇒ Implemented a dedicated marketing plan that contributed to a 35% increase in company sales.⇒ Developed and managed the company's web presence, including Facebook and other social media business accounts.⇒ Orchestrated successful social media marketing campaigns, creating an effective content strategy with high engagement and user retention rates.⇒ Introduced targeted email marketing programs using Mailchimp, leading to increased open and conversion rates.⇒ Organized and coordinated international events to enhance company visibility.⇒ Developed a lead database through various channels, including referrals, cold calling, direct mail, fairs, email, and social media campaigns.⇒ Built and managed a tracking system to analyse the company's pipeline of business opportunities and contacts. Show less ⇒ Conducted 300+ weekly prospecting calls for 6 months, resulting in a robust prospect database.⇒ Exceeded sales quota consistently for three consecutive months upon joining the sales team.⇒ Identified potential customer needs and crafted tailored business proposals accordingly.⇒ Led the entire sales cycle, from client initiation to demo presentations, negotiation, and selection.⇒ Advised customers on travel-related information for destinations including Ireland, Canada, Australia, New Zealand, Malta, and the UK.⇒ Generated sales leads through various channels, including referrals, internet research, and cold calling.⇒ Conducted in-person presentations, meetings, and event promotions for prospective customers.⇒ Resolved customer service issues, including service interruptions, delays, and cancellations.⇒ Utilised a targeted and organised sales approach supported by CRM tools. Show less

      • Marketing Manager

        Nov 2017 - Jul 2018
      • Sales Executive

        May 2017 - Nov 2017
    • Delfin English School

      Jul 2018 - May 2019
      Global Business Development Manager

      ⇒ Managed a global corporate account base of 250 businesses (SMBs) as the primary contact, focusing on relationship-building with key decision-makers.⇒ Drove new business acquisition and expanded existing business within EMEA, APAC, and LATAM markets.⇒ Strengthened client relationships through 2-5 weekly on-site client visits to understand their culture.⇒ Successfully revamped business strategy, prioritizing referral and channel relationships for increased sales.⇒ Managed and grew distributor relationships, evaluating performance regionally and identifying market penetration opportunities.⇒ Developed a lead database through referrals, cold calling, direct mail, email campaigns, and networking.⇒ Utilized CRM to convert old prospects to new revenue and re-establish relationships with previous paying accounts.⇒ Formulated a partner acquisition strategy, achieving consistent monthly growth of at least 10%.⇒ Conducted product demonstrations through online platforms and industry trade shows.⇒ Implemented a training program reducing new partner start-up time from 4 weeks to 1 week.⇒ Executed strategic lead generation campaigns, including mailings, telemarketing, and seminars. Show less

    • Overcast HQ

      Feb 2020 - Jan 2021
      Enterprise Business Development Representative

      ⇒ Established and oversaw the entire sales process, from lead generation to closing sales.⇒ Conducted research, arranged meetings with prospective companies, and maintained a detailed weekly call log/sales report.⇒ Conducted 300+ weekly prospecting calls for 6 months, resulting in a robust prospect database.⇒ Exceeded sales quota consistently for three consecutive months upon joining the sales team.⇒ Identified potential customer needs and crafted tailored business proposals accordingly.⇒ Led the entire sales cycle, from client initiation to demo presentations, negotiation, and selection.⇒ Selected by senior leadership to contribute to the branding, productisation, and pricing development process, collaborating with external marketing consultants.⇒ Formulated a social media strategy and implemented Google ads, resulting in a remarkable 180% increase in website traffic. Show less

    • SCG GrowthPartners

      Jan 2021 - Jul 2021
      Business Development Executive

      ⇒ Established and oversaw the entire sales process using HubSpot and MS Excel, from lead generation to closing sales.⇒ Conducted research, arranged meetings with prospective companies, and maintained a comprehensive weekly call log and sales report.⇒ Fostered and strengthened business relationships with financial organizations utilizing digitalization solutions.⇒ Conducted 100+ weekly prospecting calls for 6 months, resulting in a robust prospect database.⇒ Exceeded sales quota.⇒ Identified potential customer needs and crafted tailored business proposals accordingly.⇒ Led the entire sales cycle, from client initiation to demo presentations, negotiation, and selection.⇒ Managed strategic Tier 1 and Tier 2 customer accounts in Ireland and the Caribbean, guiding them from sale through implementation, training, support, and expansion.⇒ Employed social media and email hunter systems to develop a prospect list and executed outreach activities, including 20-40 prospecting phone calls, email campaigns, and blog posts, resulting in the acquisition of new leads. Show less

    • Catalyst

      Jul 2021 - Apr 2023
      Enterprise Customer Success Manager - Construction SaaS

      ⇒ Pioneered the role of 1st Customer Success Manager.⇒ Developed and implemented a CRM and Service Management system using HubSpot and Jira.⇒ Collaborated with executive leadership to establish and refine processes.⇒ Managed Tier 2 and Tier 3 customer accounts across the UK, Ireland, and Australasia.⇒ Coordinated closely with the sales team to identify expansion opportunities and secure referrals.⇒ Monitored obi® tool usage, providing best practices, training, and support to optimize customer experience.⇒ Conducted in-person and virtual training sessions for groups of up to 50 users.⇒ Provided technical support to users through various channels.⇒ Collaborated with development teams to log and address customer-reported bugs and feature requests.⇒ Engaged with the product team to influence and shape the product roadmap.⇒ Demonstrated conflict management skills to de-escalate concerns and achieve swift resolutions.⇒ Conducted weekly stakeholder sales meetings and reported sales metrics to VPs and stakeholders.⇒ Led initiatives for marketing, rebranding, new website development, and email campaigns.⇒ Collaborated with customers and CMO to develop marketing campaigns and content strategies.⇒ Conducted quantitative and qualitative analysis, presenting insights to drive growth and adoption. Show less

    • Meta

      Apr 2023 - Mar 2024
      Technical Account Manager

      ⇒ Cultivated enduring relationships with global clients, acting as the primary liaison.⇒ Proactively managed partner needs, addressing concerns and conflicts to sustain positive relationships.⇒ Analysed market trends, competitive landscapes, and partner performance for growth opportunities.⇒ Collaborated with cross-functional teams to understand client objectives and technical requirements.⇒ Provided personalised support, training, and guidance to optimize client product and service utilisation.⇒ Demonstrated operational excellence and mentored new employees (third-party vendors).⇒ Implemented tools and processes for the Scaled Support Account Managers team, eliminating redundancies.⇒ Advocated for clients within the company, ensuring their needs and feedback were addressed.⇒ Monitored and reported on key performance metrics and KPIs for partner relationships.⇒ Delivered regular reports and presentations to clients, showcasing the impact on their business.⇒ Stayed abreast of industry trends and emerging technologies for enhanced client service.⇒ Collaborated with internal teams to ensure successful implementation of partnership initiatives. Show less

    • LinkedIn

      Apr 2024 - now
      Senior Deal Desk Strategist

      ⇒ Managed and empowered sales through expert management of customer relationships and sophisticated deal strategies.⇒ Supported and empowered over 50 field salespeople and managers across the UK, Ireland, and DACH regions.⇒ Developed and successfully executed account strategies to drive new business growth.⇒ Awarded Best Business Partner within just four months in the role.⇒ Acted as a consultant to support the retention of large enterprise deals across the business.⇒ Provided internal sales leadership with visibility into customer health metrics to support revenue and client relationship retention.⇒ Collaborated with pricing, policy, revenue, product, sales, partnership, and customer success teams to proactively identify and resolve client issues related to contracts and product allocation.⇒ Planned and presented at internal sales training meetings on product, process, policies, pricing structure, and promotions across the hiring business.⇒ Collaborated on and drove various projects that supported organizational process improvements. Show less

  • Licenses & Certifications

    • Sales Management

      UCD Professional Academy
      Feb 2021
      View certificate certificate
    • How to Think Strategically

      LinkedIn
      Jan 2025
      View certificate certificate
    • AWS Certified Cloud Practitioner (CLF-C01) Cert Prep: 1 Cloud Concepts

      LinkedIn
      May 2023
      View certificate certificate
    • Introduction to Web APIs (2019)

      LinkedIn
      May 2023
      View certificate certificate
    • Fundamentals of Search Marketing

      Google
      May 2019
      View certificate certificate
    • Marketing Project Management

      ESPM Escola Superior de Propaganda e Marketing
      Jul 2014
  • Honors & Awards

    • Awarded to Diego Mendanha
      First-Class Honours Dublin Business School Feb 2020
    • Awarded to Diego Mendanha
      Class Representative Dublin Business School Feb 2019 Ensure that students' views on academic matters are heard and help ensure the University continually listens to and engages with students to improve teaching, learning, assessment and academic services. Support students, mentoring and developing the class community.