SuHwan Moon

SuHwan Moon

Online Marketing Manager

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  • Timeline

  • About me

    Entrepreneur, Digital Marketer, Career Consultant, Blog Teacher,

  • Education

    • General Assembly

      2015 - 2015
      Product Management

      Contributed to customer development, testing and validating MVP to identify Product/Market fitConducted effective customer interviews and identified the right metrics and KPIs Created persona, empathy maps, wireframes, storyboards, mock-ups and prototypes in UX design

    • New York University

      2014 - 2015
      Business, Management, Marketing

      Exchange Program

    • Dankook University

      2011 - 2017
      Bachelor of Science (BS) International Business

      Activities and Societies: Representative, International Business Administration major, 2014

  • Experience

    • Korea Association of Talents

      Aug 2011 - Dec 2011
      Online Marketing Manager

      • Coordinated online promotion campaigns of a franchise restaurant brand mainly on Naver, the most powerful search engine in Korea, contributing to monthly revenue uplift• Acquired over 20,000 followers on Twitter and executed recruitment of new personnel

    • Republic of Korea Army

      Jan 2012 - Oct 2013
      Sergeant
    • Ironpaper

      Nov 2014 - Jul 2015
      Marketing Intern

      • Assisted marketing campaigns by managing social media campaigns and building partner relationships with 3rd party local news publishers to increase engagement and brand awareness• Optimized corporate blog articles for Google search algorithm using HTML/CSS knowledge

    • American Chamber of Commerce in Korea (AMCHAM Korea)

      Jun 2016 - Jul 2016
      Marketing Intern

      • Successfully promoted a nation-wide leadership program that attracted record-breaking number of applicants, contributing to acquire outstanding participants given the short period of time• Served as a main point of contact throughout the program, proactively communicating with various interest groups including businesses, schools and NGOs • Helped identify company’s new PR opportunities through online blog to drive 300+ average views on weekly basis

    • BMW Financial Services Korea

      Dec 2016 - Jul 2017
      Sales and Marketing Intern

      • Conducted operational duties and sales support by managing all asset/outlet/broker registrations, new/used car database as well as assisting promotional campaigns• Supported managing sales data and generating sales reports in order to supervise sales fluctuation and keep track of sales consultant/broker performance• Executed all expense management activities including calculating target bonus amount, supporting commission payments as well as managing marketing budget spending • Heavily involved in communicating with sales consultants and internal staffs to streamline sales operation from point of sales to HQ as well as resolving ad hoc issues as they arise Show less

    • DESCENTE KOREA

      Jan 2018 - Apr 2021
      Regional Sales Manager

      • Accomplished no.1 rank in sales KPI by growing sales revenue of multiple major stores through efficient stock management strategy, HR strategy and sales promotion events. • Developed social media strategy to facilitate sales performance in a creative way by initiating internal meetings and gaining supports from marketing team, online sales team.• Created sales automation tool for the team to effectively analyze sales performance of each account and efficiently manage 30 stores in charge. Show less

    • Freelancer

      May 2021 - now

      Focusing on International Career (MNCs in Korea, Global Career) Retail Business Growth Hacker (Sales Management Strategy Consultant, O2O Marketing Consultant)

      • Career Consultant

        Aug 2019 - now
      • Digital Marketing Consultant

        May 2021 - now
  • Licenses & Certifications

    • Hubspot Inbound Marketing

      HubSpot
      Jan 2015
    • Google Analytics

      Google
      Aug 2015
      View certificate certificate
  • Volunteer Experience

    • English Tutor

      Issued by English Tutor in 9th Division, Republic of Korea Army on Nov 2012
      English Tutor in 9th Division, Republic of Korea ArmyAssociated with SuHwan Moon