Danidee Mainland

Experience

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  University of Pretoria

  Jan 2010 - Nov 2011

  Lab Technician

  Ensuring that all applicable students have access to the network, promoting responsible use of the IT environment, assisting with queries, opening and closing of the facility, registration and client liaison.

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  ConsultandC

  Jan 2011 - Nov 2011

  Marketing communications team member

  • Assist in the formulation and execution of marketing strategies and plans• Assisting in the execution and evaluation of communications campaigns• Public Relations• New Business Generation• Promotions• Contribute to Newsletter and Website articles• Proof reading copy and obtaining sign off on marketing material• Provide status reports and updates as necessary• Maintenance of existing client relationships• Visiting clients on a predetermined basis• Following up on sales and client queries• Providing written and verbal feedback to management• General administration Show less

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  Builders: Warehouse, Express, Trade Depot, Superstore

  Feb 2012 - Aug 2014

  Events & Public Relations Specialist, promoted position from Communications Officer

  Event planning which included negotiating space contracts, booking the event space, managed all necessary documentation and budgets, arranging food, supplies, audio-visual equipment, travel plans, event signs, name tags, registration lists, seating cards, appropriate decor, on-site management and producing post-event reports. Events included the annual company conference, roadshows, exhibitions and all internal events like year-end functions.Editor of the company's in-house magazine, distribution to approx. 10 000 employees quarterly.Prepared the content and supervised the production of brochures, hand-outs, leaflets, videos, graphics and multimedia programs.Increased ROI's by successfully negotiating barter trade agreements and sponsorships. Proven ROI's of <35% monthly.Contributed towards the development and implementation of the Public Relations Strategy.Wrote press releases.Involvement in community initiatives.Actively sourced editorial and product placement opportunities in print and broadcast media and managed the editorial calendars.Contributed content towards the company Social Media pages.Managing all external competitions initiated by Brand/Advertising team.Successfully built a network of key media contacts and business journalists.Monitor all types of media to determine company's media presence.Responsible for preparing and distributing all internal communications.Worked in a team to create a new staff incentive program and then managed it daily. Prepared communications to keep staff morale high.Communicated feedback to the business on a weekly/monthly basis regarding the relevant brand coverage.Created a monthly newsletter for online distribution to all staff.Developed and implemented internal competitions.Managed all internal company events.Working with the Brand team to execute external competitions to the public from exception to delivering the prize. Successfully promoted competitions. Show less

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  Newsclip Media Monitoring

  Sept 2014 - Apr 2015

  Communications and Public Relations Specialist

  Managed and implemented the internal communication strategy along with the initiatives to support the overall Communications Strategy.Improved company's SEO ranking. Worked in a team to revamp the company website.Developed and edited the content used in all corporate, operational and strategic communications.Prepared presentations on products produced by the company for prospective clients as well as presentations for organizational events, such as information sessions.Advised Managing Director of developments throughout the organization, either face to face or through regular written communication.Ensured a customer centric culture was developed within the business by producing effective materials. Continually researching customer needs through customer surveys, verbal and written and supplying the information to relevant parties.Compiled and distributed training manuals on products for Sales team and presenting it.Assisted the Sales team with customer queries relating to company product features and provided costumer communication strategies and tools.Planned, prepared and implemented internal and external events.Prepared published press releases.Ensured all necessary documentation relating to events was managed efficiently including budgets, invoices, purchase orders and reports.Managed the department’s monthly spend, including event specific budgets and pro-bono spend. Created digital content for Facebook promoting and endorsing events. Developed and maintained a positive public image for the organization by managing the corporate reputation.Tracked, measured and analyzed communication efforts to determine ROI.I have delivered presentations and addressed public audiences on the company's offerings.Built the company's social media following by 30%.Managed the pro-bono client relationships, queries and contracts. Formulated the company’s Sponsorship Strategy and responsible for monitoring pro-bono account activities and yearly account reviews. Show less

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  Emirates

  May 2015 - Aug 2020

  Premium Class Cabin Crew

  Cabin Crew

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  Jumeira Baccalaureate School

  Aug 2020 - Apr 2021

  Marketing Executive
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  Taaleem

  Apr 2021 - Sept 2022

  Marketing Manager

  Promoted position from Marketing Executive at Jumeira Baccalaureate School

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  Crimson Global Academy

  Oct 2022 - now

  Global Campaigns Manager, Crimson Global Academy