
Melissa Peterson
Trust Operations Analyst

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About me
SVP, PMP Business Transformation Strategic Execution Manager
Education

Auburn University
1996 - 1998Bachelor of Science (BS) Human Development
Experience

AmSouth Bank
Sept 2000 - Aug 2005Trust Operations Analyst
Regions Bank
Aug 2005 - Nov 2010Project Manager
BBVA Compass
Nov 2010 - May 2014Manager- Project Management Group for Wealth Management• Promoted to a management position after fulfilling the senior level project manager position within the group for 2+ years.• Managed a team of project managers/business partners with a portfolio of 8-12 projects while also acting as lead project manager for several programs. • Instrumental in the development of the Wealth Management group’s yearly roadmaps for planning initiatives to obtain corporate strategic goals.

Regions Bank
Jun 2014 - now• Transformation Core Deposits Technical Program Manager focusing on executing the core deposit replacement system across Consumer, Commercial and Wealth. • Provide oversight of technical work efforts supporting API development, infrastructure design, environment management, data governance and integration delivery. • Direct leadership of project management team focused on problem identification/resolution, execution enablement, executive reporting, and long-term, scalable transformation success.• Oversee aspects of the company’s most challenging transformation effort since the Regions/AmSouth merger in 2007.• Hired, trained, and developed a strong team with excellent strategic execution skills. Show less • Redesigned critical customer journeys, successfully eliminating 900K customer pain points in production, and reclaimed 30K hours of capacity for operational support units in the first two years.• Managed a $47MM Salesforce implementation that created the foundation for the company’s first omnichannel platform to drive seamless service interactions across all channels.• Motivated large, cross-functional team to deliver results throughout the execution of deliverables and features.• Proactively identifies challenges in efforts to solve prior to impact, enabling success in executions across all efforts. Show less • Served as the primary leader responsible for developing, executing, and supporting Wealth Management’s Salesforce strategy across three separate environments. • Advanced Wealth initiatives by providing leadership and subject matter expertise including transitioning Private and Institutional Wealth Management Salesforce instance to Financial Services Cloud, Data Governance, Annual Strategic Plan creation, and Merger/Acquisition readiness.• Streamlined a project tracking approach to expedite system implementations, drive accountability and transparency to all parties; an effort that served as an example to all other lines of business and technology. • Oversight for Program and Project Management, Product Owners, Business Systems Analysts and Incentive Reporting Analysts Show less
SVP – Core Deposits Business Transformation Strategic Execution Manager
Aug 2024 - nowSVP – Omnichannel Business Transformation Strategic Execution Manager
Jun 2022 - Aug 2024SVP, Wealth Management Sales Systems and Effectiveness Manager
Feb 2020 - Jul 2022Wealth Management Execution Strategist, VP
May 2018 - Feb 2020Digital Execution Manager
Oct 2016 - May 2018Digital Product Owner
Jun 2014 - Oct 2016
Licenses & Certifications

SAFe Practioner (SP)
Scaled Agile FrameworkOct 2015
Project Management Professional
Project Management InstituteDec 2009
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