Fiona Russell

Experience

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  Examiner.com

  Jan 2011 - Feb 2014

  Columnist

  Examiner is a former web-based news and interest site. I maintained a sustainable column on behalf of the site in addition to contributing to several artistic review projects.

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  Article Marketing Co.

  Jan 2011 - Jan 2011

  Content Producer

  Article Marketing Co. is an Australian company that produces content for both print and web publications. On behalf of Article Marketing Co., I wrote and published articles representing a wide range of topics, including medical care, health and fitness, couponing and government services.

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  Olde Saratoga Coin

  Jan 2012 - Nov 2015

  Director Of Publications

  I worked at Olde Saratoga from the branch's very first day of opening in 2012, creating and maintaining media for the franchise in addition to pioneering store operations and appraisals.

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  Stripes 39

  Sept 2012 - Dec 2012

  Copywriter

  Stripes 39 is an internet marketing company. I worked with Stripes to help create start-up content for a website focusing on degree programs in online schools. Within the space of three months, I wrote over 200 articles for Stripes, never missing a deadline.

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  Scandalous!

  Oct 2012 - Sept 2015

  Social Media Specialist and Columnist

  Scandalous is a former women's interest magazine. I wrote a monthly column for Scandalous's "Travel" section in addition to aiding in the development and trial of social media marketing stratagems.

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  Tru. Entertainment Magazine

  Sept 2013 - Sept 2014

  Columnist

  Tru. Entertainment Magazine hosts political, entertainment and social interest news. I wrote a "Trending" column for Tru. on a freelance basis.

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  Gryffin Media

  Dec 2013 - Sept 2016

  Content Creator

  Gryffin Media is a content and social media marketing company specializing in helping companies to create and manage an optimal web presence. I worked with Gryffin on several content-building projects covering lead generation metrics.

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  AffinityX

  Feb 2015 - Nov 2016

  Promoted to the position of editor at Affinity Express, one of the nation's leading white label web marketing companies. This work involved helping to maximize quality and uphold company standards. Working in partnership with an elite selection of name-brand clients, Affinity Express creates specialized web content. As part of the Affinity Express team, I created professional SEO-optimized copy, completing an average of 15-20 websites per week. For examples of my work, please feel free to get in touch.

  • Editor

    Mar 2016 - Nov 2016

  • Search Engine Optimization Copywriter

    Feb 2015 - Feb 2016
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  Elemental Path

  Oct 2016 - Jun 2018

  Brand Strategist

  Pioneers in the EdTech space and winners of the IBM Watson challenge. I worked with the Elemental Path team to identify and execute new brand strategy initiatives, trigger organic growth, optimize the CogniToys social media presence, and initiate influencer communications.

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  Arora Project

  Jun 2018 - Dec 2021

  Creative Director

  After joining startup company Arora Project, I worked in partnership with the team’s leadership to grow the agency from 2-3 clients monthly to 15+ monthly. During this time, I pioneered our creative strategy and was instrumental in navigating our team’s pivot from product marketing to investment crowdfunding. As our team grew, I had the privilege of hiring, training, and managing experienced creative professionals. Projects managed: 250+ | Investments and sales driven: $75M+ Notable clients: UpCounsel (as seen in Forbes), Beatbox (invested in by Mark Cuban), Atom Limbs (leadership team from Apple, Tesla, Nike) Show less

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  Republic

  Dec 2021 - Dec 2022

  Creative Director

  Navigated Arora Project’s acquisition alongside senior leadership, then led my creative team’s integration with Republic (a billion-dollar unicorn specializing in vetted investment opportunities in startups, crypto, and real estate). During this process, I strategized with other department directors to roll out a new suite of services—in addition to leading integration meetings with new colleagues, liaising with clients, and managing high-stakes campaigns.Projects managed: 90+ | Investments driven: $2M+Notable clients: Parknav (a Village Global company), Comrad Socks (a Shark Tank company), Lambs ($15M revenue) Show less