
Alexander Geißinger
Dual Student

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About me
Business Development Manager at Bosch Smart Home
Education
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Steinbeis School of International Business and Entrepreneurship (SIBE)
2020 - 2022Master of Science - MS International Management 1,5• Leadership in a Digital World• Project Management• International Business Development• Strategic Management• Market Research• Competition Analysis• Business Objectives

Duale Hochschule Baden-Württemberg
2016 - 2019Bachelor of Arts - BA BWL-Automobilhandel 1,8• Business administration, economics, financial accounting• Business mathematics, statistics, management accounting• Civil law, commercial law• Automotive trade in-depth seminars• Organization and personnel, integrated management• Trade management, trade marketing• Business English

Faculdade da Indústria- São José dos Pinhais
2020 - 2022Master of Business Administration - MBA International Business Development 1,3
Experience

Emil Frey Gruppe Deutschland
Oct 2016 - Sept 2019Dual StudentFocuses within the scope of the practical assignments:• Dealer network development• Purchasing and disposition• Sales Management• Marketing• Controlling• Human Resources & Training• Distribution• After Sales• Project management: Introduction of an in-house e-learning project Budget: 100,000 € Content: Update of the Mitsubishi online training "Basic Knowledge Electromobility" Responsibility: Planning and coordination of project steps, interface with media agency commissioned for implementation (parallel to theory phases) Show less

Porsche AG
Oct 2019 - Mar 2020Intern• Optimization of internal processes and project methods• Regular evaluation of worldwide Porsche one-off vehicle sales at management level• Quality management within the framework of unique vehicles• Support in the realization of "Exclusive" vehicles as well as products from the individualization program ex works• Perform customer tours in German and English• Support in the preparation, planning and implementation of customer consultations in German and English• Support for long-term customer retention projects including coordination with external suppliers and internal manufacturing planners Show less

Bosch
May 2020 - now• Initiating and managing partnering, collaboration and integration projects• Development of a strategy for the B2B smart home market (market study, business model, go-to-market approach)• Advising management on the development of a holistic and long-term sustainable B2B business model • Development of business models (market study, pricing, business case, opportunity/risk/competition analysis)• Management of corporate start-up spexor e-commerce channels• International key account management• Support product management and product development[Legal entity: grow platform, A Bosch Company] • Supervision and implementation of cost reduction projects (non-personnel) at international locations• Reporting of cost reduction projects and presentation in monthly management meetings• Project Controlling• Internal RPP process analysis and optimization (regarding quality, efficiency, speed, data utilization)[Legal entity: Robert Bosch GmbH]
Business Development Manager
Jan 2023 - nowSales Manager
May 2022 - Apr 2023Junior Project Manager
May 2020 - Apr 2022
Licenses & Certifications

Trained youth leader
Ev. Jugend StuttgartMar 2012
Instructor
Duale Hochschule Baden-WürttembergSept 2019
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