
Josephine Yznaga, CSPO, CSM
Co-Founder

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About me
Digital Relationship Campaign Manager at AARP
Education

University of Oklahoma
2013 - 2017Bachelor of Arts (B.A.) Communication, GeneralActivities and Societies: Alpha Lambda Delta Honors Society, Lambda Phi Eta Honors Society, President’s Community Scholars, Campus Activities Council, Social Fraternity Member, Greek Ally Member
Experience

Camp on the Lake
Jun 2011 - Jul 2012Co-Founder• Used entrepreneurial spirit to create a summer day camp for young girls promoted via word-of-mouth, social media and website• Generated more than $1,700 in revenue the first year and $2,000 the second

Eanes Independent School District
Jun 2011 - Jul 2012Clerical Assistant• Supported Director of Safety and Risk Management for the school district reviewing and filing safety documents• Improved the organization for the Public Education Information Management System (PEIMS) Coordinator and arranged Transfer Student Documents

Genuine Radio Austin
Jun 2014 - Aug 2014Social Media and Marketing Intern99.3 KOKE FM Radio Station• Created social media strategy for the radio station and assisted Radio Staff by identifying new targets, analyzed current marketing channels and created new marketing materials to reach younger audiences• Designed logos, edited the morning podcasts, performed commercial voice overs and updated social media sites• Kept a running log of KOKE FM talk shows and make sure everyone was ready for the concert music series which was held at Nutty Brown each Wednesday throughout June and July. 105.3 The Fringe Radio Station• Handled The Fringe’s Twitter, Facebook and blogging accounts and went on air to promote social media sites as well as events and promotional deals• Helped write copy for the DJ to read on air and ordered radio merchandise such as bumper stickers, beer sleeves and t-shirts to pass out at the radio events104.9 The Horn Radio Station• Performed on-air promotions and giveaways• Ordered merchandise for the radio station and designed logos for shirts • Filed for the Head of Traffic Control Show less

Grandex Inc
May 2016 - Mar 2017Customer Service Representative• Supported the Grandex brands as the Online Customer Service Intern• Mastered Shopify through product merchandising, product loading, product tagging, issuing discounts and inserting product size charts• Proficient with Zendesk, set up product exchanges, returns, and refunds to satisfydisgruntled customers• Assisted the Soft Goods Stylist and Product Photographer for Father’s Day, 4th ofJuly, Back to School and Tailgating Season Promotions• Assisted the VP of Buying and Merchandising during buying meetings • Assisted the Marketing Manager of Man Outfitters and the Marketing Manager ofRowdy Gentleman by writing copy for Twitter, sifting through stock images for the Instagram of each brand, and examining user-submitted photos to promote brands Show less

Trendline Interactive
Aug 2017 - Oct 2023Account Supervisor
Aug 2021 - Oct 2023Account Manager
Apr 2020 - Dec 2021Senior Account Executive
Mar 2019 - Apr 2020Account Executive
Aug 2017 - Nov 2019

Shift Paradigm
Nov 2021 - Sept 2024Sr. Manager, Client Success
Oct 2023 - Sept 2024Engagement Manager, Campaign Performance
Nov 2021 - Oct 2023

AARP
Sept 2024 - nowDigital Relationship Campaign Manager
Licenses & Certifications

Certified Scrum Product Owner (CSPO)
Scrum AllianceJun 2024- View certificate

Certified ScrumMaster®
Scrum AllianceJul 2024 - View certificate

Palantir Foundry Foundations
Palantir TechnologiesJul 2024
Volunteer Experience
Volunteer
Issued by Make-A-Wish America on Aug 2013
Associated with Josephine Yznaga, CSPO, CSMMeal Server
Issued by Mobile Loaves & Fishes on Aug 2012
Associated with Josephine Yznaga, CSPO, CSM
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