Ritika Setia

Experience

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  My Dream Store

  Jan 2017 - Feb 2017

  Marketing Intern

  This was a marketing internship in which I was required to perform the following tasks:- Day-to-day responsibilities include:1. Work to form new client relationships and strengthen existing client relationships to forge new opportunities2. Promote company products3. Co-ordination with the internal team4. Execution and analysis of the performance.

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  Sisgain

  Jun 2018 - Jul 2018

  Digital Marketing Intern

  This internship is the learning step of how to develop applications enrich with technology and innovation. Day-to-day responsibilities include:1. Work on SEO/SME/SMO2. Digital marketing reporting3. Work with Digital Marketing Manager to refine social media strategy and best practices4. Assist in managing social media channels (Facebook, Twitter, Pinterest, Instagram, Flickr,YouTube) and editorial calendar to ensure content is timely, relevant, and engaging5. Prepare weekly updates and reports to track growth and success rates of campaigns6. Keep up to date and informed on new social media trends and adapt accordingly7. Build a content strategy8. Generate links and work on them9. Implement the keyword strategy to increase rankings on all major search networks10. Social media or page linking or improve more than more join our social media page, follow-up candidates Show less

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  OYO

  Oct 2018 - Nov 2018

  Business Development Intern
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  Mounty

  Feb 2020 - Aug 2020

  Onboarding Executive

  Job Responsibilities:1. Monitor, control and manage business operations to meet customer expectations and company goals. 2. Liaise between customer and management to ensure smooth operations delivery.3. Coordinate and manage project tasks to ensure project delivery within allotted budget and timelines.4. Ensure compliance with company standards and procedures.5. Build and maintain strong customer relationship through regular meetings and communications.6. Evaluate current operational performance and provide strategic plan for improvements. 7. Identify problems in operations process and resolve them in quickly and timely manner. 8. Follow standard operating procedures for efficient business operations.9. Maintain clear and accurate operations documents/procedures for reference purposes. Show less

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  The Indian Express

  Jun 2021 - Dec 2021

  Retainer | Heath and Pharmaceutical | The Indian Express Group

  1. Working on identifying the right delegates and acquiring them for various IPs2. Driving nominations for awards from the prospective audience3. Extending support to the sales team with identifying clients in the highlighted target segment and making proposals4. Working on client servicing and ensuring that the deliverables promised are delivered

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  PinnacleWorks Infotech (P) Ltd

  Feb 2022 - Jul 2024

  As a Product Analyst at Pinnacleworks Infotech, I lead the development and launch of innovative SaaS-based products, optimizing product lifecycles, and driving improvements in user experience. I managed the full lifecycle of Superbot, from ideation to market launch, reducing development time by 15%. I focused on streamlining processes, improving cross-functional collaboration, and enhancing product delivery with tools like Jira, Confluence, and Asana. My work on the Local NLU engine enhanced Superbot's accuracy by 20%, significantly improving user satisfaction. Additionally, I spearheaded the development of voice bots for diverse use cases, which boosted user engagement by 25%. My experience also includes leading successful B2B and B2C campaigns that resulted in a 95% client satisfaction rate and a 20% increase in product adoption. Show less Monitor quality parameters and constantly work towards improving itPerform extensive data validation/quality assurance analysis within large datasets and churning out the areas of improvement/issues in the productDeveloping test cases, manual and automatedConduct automated and manual tests to ensure the product created by developers is fit for purposeTo find bugs and issues within a product before it gets deployed to everyday usersProviding regular reports to the management on product performance and customer issues experienced while analysisWork closely with the key stakeholders of the product and improve the quality of the productIdentify and recommend opportunities to enhance productivity, effectiveness and operational efficiency of the team Show less

  • Product Analyst

    May 2022 - Jul 2024

  • Quality Analyst

    Feb 2022 - May 2022