David Schreiner

Experience

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  World Teach RMI

  Jul 2006 - May 2007

  High School Applied English Teacher

  Teach English to multi-level classroom of high school students through teaching them basic computer use including Windows and the basic Microsoft package.

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  The Princeton Review

  May 2008 - Aug 2008

  TOEFL and SAT prep teacher

  Taught at TPR Thailand, located in Bangkok.

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  Www.theglobalvote.org

  Sept 2008 - Aug 2009

  Assistant Program Coordinator, Intern Coordinator, Financial Manager

  Hired interns, prepared onsite content for GlobalVote campaigns, directed fund raising and grant seeking efforts.

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  A-List Services LLC

  Jan 2009 - Nov 2010

  Educational Consultant

  Educational Consultant to standardized test takers. (SAT/SATII/ACT)

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  Americas Society/Council of the Americas

  Jun 2009 - Dec 2010

  Website Intern/Assistant to the Editor

  Working under the website director, I edit, update, and post content, as well as research and prepare weekly news analysis pieces.

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  Wpromote

  Nov 2010 - Jun 2014

  Freelance Copywriter

  -Research and create effective website product copy, improving the quality, impact, and readability of their content as well as helping contribute to improved search engine ranking.-Optimize on- and offsite copy for localization as well as value to reader. -Deliver high conversion-rate, informative marketing copy for clients' blogs, emails, and press releases-Generate, pitch, and write blogs and blog ideas based on trending topics across the Internet and social media.

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  Reply.com

  Jan 2013 - Apr 2014

  Freelance Copywriter and Editor

  I provide SEO and linkbuilding content for specific verticals, designed to be engaging and useful for readers as well as something Reply! clients can use on their sites to present information to customers.

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  100 Resilient Cities

  Jun 2014 - May 2016

  Digital Communications and Marketing Manager

  I managed all of 100 Resilient Cities' digital work in order to reach a broad, connected online audience, communicate the importance of our work to build a global resilience movement at the city level, and highlight our work, lessons, and successes. It was thrilling.My responsibilities included: • Planning and execution of digital communications strategy to increase influence, drive uptake of our language and perspective, elevate our C-team as global thought leaders in the urban and resilience spheres, and generate engagement with a wide range of stakeholders; • Plan and execute blog content strategies and campaigns; • Day-to-day management of our website, as well as working to meet long-term website performance goals; • Managing the strategy, creation of copy, execution of social media strategies including the use of a range of paid media, social media convenings, and optimization; • Managing email campaigns, including drafting emails, list segmentation, and user acquisition; • Building up a library of images and videos, and managing their capture, creation, and use;• Managing key visual brand assets and ensuring consistency of use;• Coordinating with representatives of cities across the globe to support the digital communications efforts.Achievements include: • Launched 100 Resilient Cities' Twitter and Facebook accounts in July of 2014. Acquired over 34,000 Twitter Followers and 11,500 Facebook "likes" in the first year, with 50,800 (Tw) and 29,600 (Fb) to date (November 2015).• Drove 25,500 average unique visitors per month to 100ResilientCities.org in 2015, with nearly 1.2 million pageviews in 2015, 45% and 41% increases compared to 2014, respectively.• Maintained email open rate of over 25% in 2015, despite growing list 40+% to over 25,800.• Average 1.5 pieces of original, new blog content per week for the 100ResilientCities.org blog Show less

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  The Dallas Arboretum & Botanic Garden

  May 2016 - Mar 2019

  Head of Digital

  I directed all digital marketing and communications activities at the Dallas Arboretum and Botanical Gardens. My focus was elevating the Arboretum, increasing awareness and the appeal of the various activities available there, and developing mission-driven content and messaging that highlighted their focus on education and quality of life in the Dallas Area. All of this drove ticket and membership sales, and supported other revenue generating activities, while also increasing the influence and reputation of the Arboretum. I strategically managed and optimized our digital storytelling through our website, video, social media, and email platforms. Show less

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  Culpepper Digital LLC

  Mar 2019 - now

  Owner and Founder

  I support and empower cause-based businesses and mission-driven organizations to use digital communications, marketing, and storytelling to build community, connect with partners, supporters, followers, and beneficiaries, to achieve impact goals, hit fundraising and revenue targets, and make the world better.Former Clients Include:+Resilient Cities Network - As a Senior Digital Communications Consultant, I am helping RCN craft a new narrative to better fit their emerging identity and opportunities for the greatest impact, and turning that story into impactful digital communications that leads to genuine connection and transformative projects in cities.+Read Global+CultureMap Show less

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  Nosara Ocean Safety

  Feb 2022 - Nov 2022

  Interim Executive Director

  As Interim Director I supported various workstreams: fundraising, program design and execution, and community outreach. I was proud to see our team raise $50,000 during my time there, as well as reach several thousand students and locals with our ocean safety education program.

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  LHH

  May 2022 - Aug 2022

  Contractor Social Media Manager

  As a contractor for LHH, I worked with their client, The Dallas Zoo, to get their social media thriving again while they sought a full-time hire. I planned the social schedule in collaboration with their marketing team, created content and campaign ideas, drafted, and scheduled content. In this role I helped the Zoo:Establish a regular posting scheduleBuild out a content calendar to increase lead timeDrive website traffic and ticket salesGenerate buzz around important events and garner media attention Show less

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  Biblioteca Kitson // Kitson Library

  Nov 2023 - now

  Executive Director

  Kitson LIbrary has over 25 years of history serving the local community in Nosara. As the Executive Director, I am responsible for directing our fundraising efforts - donations cover our entire yearly budget - for program design and execution, community outreach, and for managing our team. Our services include English lessons for locals, subject tutoring for elementary and highschool students, supplemental courses for all ages including computer literacy, art, and dance, and additional community support. In addition, we offer all the services of a traditional library, including book lending and free use of computers with Internet access.I am proud to have seen our programs impact dozens of new visitors, children, teens, and adults, since I began, and am eager to continue to find powerful ways to connect those in need with the resources to empower their success in our small community. Show less