Jared Marcucci

Experience

• 

  Nostalgia Pin Co.

  Jan 2019 - Sept 2023

  • Started business resulting in 7,000+ orders, $100,000+ in revenue, and 1,200+ five-star reviews• Successfully marketed and showcased products at multiple conventions, resulting in a significant boost in sales and brand recognition, with a 25% increase in revenue compared to the previous year• Maintained a steady 70% profit margin (233% markup) by negotiating lower prices with several international manufacturers• Internationally sourced and created molds for 100+ products• Contracted Spanish-speaking artists for concept designs and exclusive rights to commercially produce art• Improved annual revenue by 58% in 2022 compared to 2021 Show less • Ran several successful Facebook and Instagram ad campaigns, which at their peak resulted in a ROAS of 443%• Successfully created and executed a viral TikTok marketing campaign that garnered over 100,000 views within one week, increasing online store sessions by 288% and total orders by 167%• Utilized social media platforms strategically to initiate cold outreach and secure lucrative wholesale partnerships, expanding the company's distribution network and driving significant revenue growth• Leveraged Meta Ads Manager to meticulously track and analyze key metrics, enabling data-driven decision-making to identify top-performing creatives and scale successful ad campaigns for maximum reach and conversion• Analyzed Shopify reports to better understand the effects of sales on profitability, customer retention, and new customer acquisition Show less

  • Founder & Owner

    Jan 2019 - Sept 2023

  • Social Media Manager

    Jan 2019 - Sept 2023
• 

  Missionary Training Center

  May 2019 - Sept 2019

  Teacher

  • Received ratings from supervisors as being "extremely effective" in public speaking and role-play instruction• Exercised empathy and emotional intelligence to resolve conflicts between students• Mentored students through effective verbal communication, active listening, and motivational encouragement

• 

  DIME Beauty Co

  Sept 2023 - now

  Paid Media Coordinator