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Laurel Russo

Laurel Russo

Foreign Accounts Intern

Followers of Laurel Russo1000 followers
location of Laurel RussoNew York, New York, United States

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  • Timeline

  • About me

    Your BFF for solving brand & design challenges

  • Education

    • Poly Prep Country Day School

      -
      High School Diploma

      Activities and Societies: Varsity Women's Lacrosse, Junior Varsity Women's Lacrosse

    • Franklin & Marshall College

      -
      Bachelor of Arts Sociology; History

      Activities and Societies: Alpha Phi Fraternity

    • Syracuse University

      -
      Spanish-language semester abroad Spanish Language and Culture

  • Experience

    • Modern Bank, N.A.

      Jan 2007 - Jan 2007
      Foreign Accounts Intern

    • Pastelería Mallorca

      Jan 2009 - Jan 2009
      Marketing Intern

    • British Airways

      Jan 2010 - Jan 2010
      Social Media Marketing Strategy Intern

    • Ogilvy

      Jan 2011 - Jan 2012
      Digital Communications Coordinator

    • Interbrand

      Jan 2012 - Jan 2013
      New Business Coordinator

    • Martha Stewart Living Omnimedia

      Apr 2013 - Dec 2014
      Associate Brand Strategy & Marketing Manager

    • Added Value Cheskin

      Dec 2014 - May 2017
      Research Manager, Qualitative Consumer Insights

    • Kantar Added Value

      May 2017 - Apr 2018
      Senior Research Manager, Qualitative Consumer Insights

    • Consulting by Kantar

      May 2018 - Oct 2018
      Brand Strategy Consultant

    • The Big Picture

      Oct 2018 - Oct 2022
      Business Development Lead & Brand/Design Strategy Consultant

    • Parsons School of Design - The New School

      Oct 2020 - Oct 2020
      Guest Lecturer: Design Strategy & Research

    • Neon Bobcat

      Mar 2023 - now
      Founder / Principal

  • Licenses & Certifications

    • Project Management Basics

      Fred Pryor Seminars
      Jul 2013

    • Focus Group Moderation Training

      RIVA Market Research & Training Institute
      Jan 2015

  • Honors & Awards

    • Awarded to Laurel Russo
      Surviving 'That Interview' Favorite Client Jan 2021 Awarded the highest distinction in my field--surviving 'that interview.' Bestowed upon me by my favorite client in the CPG space.
    • Awarded to Laurel Russo
      Adobe Ad of the Week Adobe Digital Publishing Sep 2013 http://adobe.ly/18AzUok"DIY home improvement projects and Martha Stewart go hand-in-hand. Therefore, it makes perfect sense for The Home Depot to advertise in Martha Stewart Living Magazine. The trickier part is making it fit into the editorial of the magazine, which The Home Depot nicely executes with DPS interactivity.Martha Stewart fans lean on her advice when decorating their homes. The Home Depot ads fit into the editorial because they don’t just advertise Martha Stewart… Show more http://adobe.ly/18AzUok"DIY home improvement projects and Martha Stewart go hand-in-hand. Therefore, it makes perfect sense for The Home Depot to advertise in Martha Stewart Living Magazine. The trickier part is making it fit into the editorial of the magazine, which The Home Depot nicely executes with DPS interactivity.Martha Stewart fans lean on her advice when decorating their homes. The Home Depot ads fit into the editorial because they don’t just advertise Martha Stewart Living brand paint and encourage readers to shop online. They also provide advice on how to choose the right colors and brushes, consistent with the voice of Martha Stewart magazine." Show less