Sarai Licea

Sarai licea

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location of Sarai LiceaCologne, North Rhine-Westphalia, Germany
Followers of Sarai Licea314 followers
  • Timeline

  • About me

    Project Management

  • Education

    • Hochschule worms

      2010 - 2011
      Bachelor's degree international business management

      Core areas: International Marketing, International Economics

    • Hochschule worms

      2011 - 2013
      Master of arts (m.a.) international business administration

      Core areas: International Marketing & CRM, Strategies of Internationalization, International Project Management

    • Universidad mondragon-uco

      2007 - 2010
      Bachelor's degree marketing

      Core area: International Customer Service, International Sales, International Market Research.

  • Experience

    • Tmd friction

      Feb 2010 - Aug 2010
      Sales and marketing coordination

      Planning and coordination of national and international events.Planning and coordination of POP material, catalogs, and technical information.Support in the elaboration of the PCP Marketing Plan.Market research for the product line PCP and CVL.Support in the Supplier Relationship Management.

    • Volkswagen ag

      Sept 2012 - Jun 2013
      International fleet sales

      Analysis and evaluation of the international vehicle customers for the german market.Preparation of market analysis for the vehicle customers in China.Preparation of the reimbursement bonus agreements international bonus contracts for the international major customers.Key Account Management team support.

    • Mazda motor europe

      Jul 2015 - Feb 2017
      After sales operations

      Coordination of the project "good to know" videos, international video scripting, translations and video reviews with 24 Mazda national sales companies and external business partners.Coordination of the MX5 photo shooting.Control and monitor the Mazda webpage " product features and manual" section.Support the implementation of "good to know" videos in the east european markets.WEBSITE ANALYSISDevelopment of dashboard and KPIs for the "Good to Know" videos project, "My Mazda Web" and "e-Showroom".Monthly reporting and analysis of the "Good to Know" Mazda Webpage traffic. Show less

    • Maxus global

      Aug 2016 - Aug 2017
      Data analyst-campaign management

      Coordination, implementation and evaluation of advertizing campaigns for international customers.Manage, traffic and optimize worldwide video and display campaigns via various platforms.Develop dynamic ads products and retargeting process.Resolve tracking and reporting discrepancies with analytics and/or partners/vendors.Conduct reporting and analyses to identify optimization opportunities and share learnings and metrics with the team.

    • Concertare beratungs- und dienstleistungsgesellschaft mbh

      May 2017 - May 2018
      Project coordination marketing & market research

      Specialized in the coordination of mystery-shopping projects for the automotive industry. Set up survey-based projects, control field work test purchases and interviews ensuring data quality and data analysis, report generation, development of recommendations to improve the customer service activities.

    • Bendel it services

      Sept 2018 - now
      Webdesigner

      Erstellung von Webseiten via WordPressKonzeption von Projektvorhaben und Ausführung von RealisierungsideenWeiterentwicklung und Verbesserung der Customer Journey und User Experience der Hauptwebsite sowie LandingpagesZusammenarbeit mit Backend-Entwicklern, um eine nahtlose Integration von Benutzeroberfläche und Funktionalität zu gewährleisten.Kontinuierliche Verbesserung und Aktualisierung bestehender AnwendungenKreative Gestaltung und Bearbeitung von bestehenden Websites und inhaltliche Pflege Show less

    • Globalg.a.p. c/o foodplus gmbh

      Jun 2019 - Sept 2021
      Online-marketing & web development
    • Nyrentek desarrollo de software

      Jan 2022 - now
      It-projektmanagement

      Planung, Organisation und Durchführung von internationaler IT-Projekten Hauptansprechpartner des Kunden für alle Aspekte des Servicevertrags bis hin zur RechnungsstellungIdentifikation und Bewertung der Risiken für das ProjektKoordinierung von Mitarbeitern und bereichsübergreifenden AbteilungenProjektumsetzung durch Aufgaben-, Termin-, Meilenstein-, Kosten- und Ressourcenplanung (Multiprojektplanung)

  • Licenses & Certifications

    • Create high-fidelity designs and prototypes in figma

      Coursera | google
      Nov 2022
      View certificate certificate
    • Conduct ux research and test early concepts

      Coursera | google
      Sept 2022
      View certificate certificate
    • Build wireframes and low-fidelity prototypes

      Coursera | google
      Aug 2022
      View certificate certificate
    • Foundations of user experience (ux) design

      Coursera | google
      Aug 2022
      View certificate certificate
    • Start the ux design process: empathize, define, and ideate

      Coursera | google
      Jul 2022
      View certificate certificate
    • Google ux design certificate

      Coursera
      Jan 2023
      View certificate certificate
    • Profesional scrum master

      G-talent.net
      Mar 2022
      View certificate certificate
    • Web developer

      Sgd - deutschlands führende fernschule
      Jul 2021
    • Web development instituto de economía internacional

      Universidad de alicante iei
    • Google ux design

      Google certified digital marketing course
      Jan 2023
      View certificate certificate