Chris Halgren

Burnsville, Minnesota, United States

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Timeline
About me
Director, Product Owner at Ameriprise Financial
Education
- University of minnesota-duluth
  1993 - 1997
  Bba marketing, psychology
  Activities and Societies: Pi Sigma Epsilon (National Professional Fraternity in Marketing, Sales Management and Selling), The UMD Statesman (campus student newspaper) Pi Sigma Epsilon (National Professional Fraternity in Marketing, Sales Management and Selling)• Oversaw the work of four project chairpersons• Chairperson of 1995 MDA Volleyball Marathon• Consulted with local businesses on various sales and marketing projects• Volunteered with Union Gospel Mission, United Way, MDA and Salvation Army• Participated in regional and national sales and marketing conventions• Member of Duluth Area Chamber of Commerce• Member of the… Show more Pi Sigma Epsilon (National Professional Fraternity in Marketing, Sales Management and Selling)• Oversaw the work of four project chairpersons• Chairperson of 1995 MDA Volleyball Marathon• Consulted with local businesses on various sales and marketing projects• Volunteered with Union Gospel Mission, United Way, MDA and Salvation Army• Participated in regional and national sales and marketing conventions• Member of Duluth Area Chamber of Commerce• Member of the Minneapolis/St. Paul chapter of Sales and Marketing Executives InternationalThe UMD Statesman, Advertising Manager• Managed staff of five Advertising Representatives• Handled all advertising inquiries from national advertising agencies• Recommended advertising strategies to local businesses• Proofed all advertisements• Awarded first place for "General Advertising Excellence" by Minnesota Newspaper Association, January, 1997 Show less
Experience
- Fingerhut companies, inc.
  Jun 1997 - Sept 2000
  Marketing analyst
- Internet broadcasting
  Sept 2000 - Feb 2004
  - Research Manager
    Apr 2002 - Feb 2004
  - Reporting Analyst
    Sept 2000 - Apr 2002
- Interim healthcare
  Feb 2004 - Jul 2005
  Branch manager trainee
- Ameriprise financial services, llc
  Jul 2005 - now
  Responsible for the prioritization and execution of discovery activities for the North American websites of our asset management businesses, Columbia Threadneedle Investments and Lionstone Investments. Lead a cross-functional product team delivering new, large-scale initiatives and user experience enhancements supporting key business priorities. Responsible for the ongoing product strategy, roadmap, execution and budget of the ameriprise.com guest secure site. Prioritized large-scale initiatives and user enhancements based on multi-source feedback and drove uptake among Ameriprise advisors and staff through a multi-channel promotional strategy. Responsible for the client experience for viewing and sharing statements and documents online, the most visited section of the ameriprise.com client secure site. Led the discovery and delivery of a guest secure site, resulting in new capabilities allowing public users to securely collaborate with advisors online. Led the ongoing strategy, roadmap, large-scale project implementation and day-to-day management of the Ameriprise Financial and Ameriprise Auto and Home Insurance public websites. Provided recommendations and support for the direction of local marketing programs and market segment initiatives through the creation of models to identify optimal program criteria. Drove acquisition of high value clients by conducting and delivering hypothesis-based analyses of local marketing and corporate lead marketing programs. Collaborated with Finance, Information Management and other business partners to identify the impact of acquisition marketing programs against profitability benchmarks and strategic business objectives. Supported marketing leaders in making quality decisions by validating assumptions and forecasting results of proposed marketing pilots and other initiatives.
  - Director, Product Owner
    Jan 2022 - now
  - Senior Product Owner
    Jul 2021 - Jan 2022
  - Product Owner
    Jun 2019 - Jul 2021
  - Manager, Interactive Marketing
    Jan 2009 - Jun 2019
  - Senior Marketing Analyst
    Jun 2007 - Jan 2009
  - Marketing Analyst
    Jul 2005 - Jun 2007
Licenses & Certifications
- Advanced certified scrum product owner (a-cspo)
  Scrum alliance
  Oct 2022
  View certificate
- General securities representative (series 7)
  Financial industry regulatory authority (finra)
  Mar 2007
  View certificate
- Certified agile scrum product owner (cspo)
  Scrum alliance
  Jan 2015
Honors & Awards
- Awarded to Chris Halgren
  Chairman's Award for Excellence Honoree Ameriprise Financial Apr 2020 Awarded for leading the consumer website workstream supporting the separation of Ameriprise Financial's Auto & Home Insurance business unit.
- Awarded to Chris Halgren
  Chairman's Award for Excellence Finalist Ameriprise Financial Apr 2015 Awarded for the creation of the 3-Minute Confident Retirement check, an innovative digital experience allowing consumers to gauge their retirement readiness and compare to national and Ameriprise client benchmarks.
- Awarded to Chris Halgren
  Chairman's Award for Excellence Finalist Ameriprise Financial Apr 2011 Awarded for leading the digital execution of the company's introduction of the "More Within Reach" brand platform.
Volunteer Experience
- Traveling Baseball Board
  Issued by Valley Athletic Association on Sept 2021
  Associated with Chris Halgren