Nihan Albayrak

Nihan albayrak

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location of Nihan AlbayrakIstanbul, Istanbul, Türkiye
Followers of Nihan Albayrak674 followers
  • Timeline

  • About me

    Growth Specialist @BiTaksi | Growth Marketing | Digital Marketing

  • Education

    • Yeditepe üniversitesi

      2018 - 2020
      Minor degree electronic trade and technology management cgpa: 3.39
    • Yeditepe üniversitesi

      2016 - 2020
      Bachelor's degree international trade and management cgpa: 3.16

      Activities and Societies: Yeditepe University International Trade Club

  • Experience

    • Yeditepe üniversitesi uluslararası ticaret kulübü

      Aug 2017 - Dec 2020
      Chairman of the board

      - One of the club's first board members and founders.- Systemized in-club department arrangements and member participation.- Created the vision, mission, and brand values of the club.- Runned club member pool campaigns.- Created event projects in accordance with a professional structure.- University events were organized with hosting business leaders like founders, general managers, and C-levels. - Created environment for business leaders and brands to come together with university students.- Event hosting inside and outside the university and corporate communication processes were carried out. Show less

    • Carrefoursa

      Jun 2018 - Jul 2018
      Human resources intern

      - Gained invaluable insights into blue-collar recruitment processes. - Observed recruitment interviews, conducted exit interviews, - Learned the intricacies of document controls, including processing and personal rights management via SAP for newly recruited individuals.

    • Engage and grow turkey

      Jul 2019 - Jan 2024
      • Marketing Specialist

        Jan 2020 - Jan 2024
      • Marketing Intern

        Jul 2019 - Dec 2019
    • Actioncoach turkey

      Jul 2019 - Feb 2024

      - Led B2B campaign funnel management and digital marketing strategy planning.- Managed a diverse marketing team, fostering multiple expertises.- CRM automation optimizations using HubSpot and Zoho One.- Spearheaded growth-focused projects. - Assisted new franchise development campaigns.- Developed and nurtured key accounts by combining project management with business development strategies. - Managed digital advertising and campaign execution across diverse markets. - Developed and executed product marketing plans.- Drove new business development and customer acquisition initiatives.- Managed key accounts in international markets.- Conducted international workshops on Sales Navigator and digital marketing funnels.- Lead Generation (META Ads, Linkedin Ads, Sales Navigator) - Infrastructured Shopify platform for B2B Service sales where offer all services online within 2 weeks.- Designed customer engagement campaigns that would ensure 90% of 2000+ participants remained loyal to the online program.- Increased existing lead generation by 70% with META & weekly reporting to the manager.- Online Event Marketing & Engagement Management - Lead acquisition focused CRM system optimization- Assisted CRM system transition- Meta Ads in B2B products

      • Digital Channels & CRM Manager

        Jan 2022 - Feb 2024
      • Marketing and Business Development Specialist

        Jan 2021 - Dec 2021
      • Marketing Assistant

        Jan 2020 - Dec 2020
      • Marketing Intern

        Jul 2019 - Dec 2019
    • Bitaksi

      Mar 2024 - now
      Growth specialist

      - Implementing strategies and campaigns to increase revenue, driver/rider activation, and retention through data analysis and audience insight.- Improving loyalty programs focused on building trust and long-term relationships to drive sustained engagement.- Analyzing driver/rider data to develop effective segmentation for targeted campaigns.- Handling App Push, Email, and SMS marketing duties, ensuring end-to-end campaign setup.- Monitoring market trends and competition to stay ahead and adapt strategies. Show less

  • Licenses & Certifications