John Copponex

Experience

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  Tropical Tan

  Dec 2004 - Mar 2007

  Sales Clerk

  • Sold memberships and products to a clientele of hundreds• Managed register, client accounts and business records• Maintained and repaired equipment

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  Houghton Mifflin Harcourt

  May 2006 - Aug 2009

  Warehouse Employee

  • Managed and organized inventory of tens of thousands of textbooks and educational materials• Led teams to prepare and ship orders of thousands of pieces of inventory under extremely abbreviated deadlines• Trained in operation of forklift, order picker and powered pallet jack

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  Cinéclub UGA

  Sept 2009 - Dec 2011

  Cofounder and Advertising Director

  • Initiated what would become the largest film club at The University of Georgia, which serves as a liaison organization between Athens Ciné theater and student film enthusiasts• Led marketing of the organization, designed posters and flyers for every event and recruited through social media• Organized and implemented events, chose locations and programming, and coordinated with other organizations• Designed special event posters for local Athens Ciné theater

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  The University of Georgia

  Dec 2009 - Dec 2011

  Research Clerk

  • Chosen among all other clerks to personally assist Dr. Lee Becker in research for publications analyzing international press freedom• Organized and implemented annual international survey, mailed to nearly 10,000 journalism graduates from over 80 universities• Input and interpreted data from Mass Communication graduates to identify trends in the job market as well as data from Mass Communication programs to identify trends in staffing, budgets and enrollment

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  The Red & Black Publishing Co.

  Aug 2011 - Dec 2011

  Writer

  Professional practicum as music critic• Crafted professional, comprehensive album reviews of local and national artists• Conducted original, in-depth research on artists• Worked closely with editors to develop ideas for critical pieces and to maximize reader experience

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  Socialvest

  May 2012 - Jun 2012

  Designer

  • Create graphics for website, coordinating with CEO and Marketing Director to achieve design goals on deadline• Create email advertisements for opt-in email marketing sent to user base

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  Nebo Agency

  Jul 2012 - Oct 2016

  Visual Content Lead

  • Led creative for digital campaigns and content strategies (Atlanta Marketer of the Year: Best Search Marketing Campaign – Pure TalkUSA)• Coordinated with internal SEO, PPC, design and development teams to execute and assign client deliverables• Wrote site copy; designed information architecture and user experience (Communicator Awards: Gold Award of Excellence for Construction – Foundation Tech)• Wrote and designed paid media display and social advertisements (Atlanta Marketer of the Year and US Search Awards finalist: Best Paid Media Campaign – GSMA)• Managed Nebo blog; wrote long-form features; created imagery, including headers, infographics, charts and illustrations (Ragan’s PR Daily Awards finalist: Best Blog) Show less

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  Jackson Spalding

  Oct 2016 - Apr 2020

  Designer

  • Designed email and direct mail marketing materials for quarterly “Refer a Friend to SkyMiles” and “Upgrade Your Card” campaigns, generating 5,000+ acquisitions• Led email design for launch of the 2020 Delta SkyMiles AmEx Card, achieving a 13.8% click-through rate• Created fare sale and customer experience emails for audiences in the hundreds of thousands to millions• Designed PPC display ads, billboards and digital display ads for airports across the country• Promoted Delta’s community affairs and charity work for organizations such as The American Red Cross, Habitat for Humanity and the American Cancer Society Show less

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  Nogin

  Dec 2020 - Aug 2023

  Creative Manager

  • Collaborated with the sales team to design all sales and marketing materials• Built social/marketing presence from scratch, developing unique design languages for Instagram, LI and PPC ads• Created graphics for the corporate blog• Project managed design efforts during Nogin’s public offering