
Andrei Gratitude
Assistant Business Development Manager

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About me
Assistant Unit Manager / Gratitude Academy / Elite Premier Leader
Education

Raffles Design Institute
2000 - 2004Bachelor of Arts (B.A.) Fashion 2.1 Honors (Affiliated with Middlesex University UK)Collaborated with Timberland, SingaporeCollaborated with Chinatown Classics, Malaysia Collaborated with Audio One for The Lord of The Rings Media LaunchCoordinated the Zips Fashion Show, Malaysia

University of the Arts London
2007 - 2008Masters of Arts Design StudiesThis Master’s programme takes a position that challenges the tradition of defining knowledge as something that can simply be learnt from the experience of others.We believe that knowledge is something that we need to create and share through the application of our imagination and the unblocking of our personal and collective resistance to change.We celebrate diversity as an opportunity to utilize the challenge of difference as a catalyst for the production of new perceptions that can… Show more This Master’s programme takes a position that challenges the tradition of defining knowledge as something that can simply be learnt from the experience of others.We believe that knowledge is something that we need to create and share through the application of our imagination and the unblocking of our personal and collective resistance to change.We celebrate diversity as an opportunity to utilize the challenge of difference as a catalyst for the production of new perceptions that can take us beyond the known.MA Design Studies (www.andreichew.com/portfolio) Show less
Experience

Xixili Intima Pte Ltd
Jan 2006 - Jul 2007Assistant Business Development Manager• Developed marketing strategies.• Created all visual communication and advertisement promotions.• Maintained good rapport with advertising agency and suppliers.• Analyzed customer purchase behaviour to achieve maximum sales.

Fitness First
Jan 2009 - Dec 2011Club General Manager (T) / Fitness ProfessionalClub General Manager (T)• Creating marketing strategies for effective member’s engagement.• Analysed prospect’s needs to achieve new business.• Maintained and developed a healthy working environment with my staffs.• Building good rapport with members for great retention.Trainings• General Management Programme (Feb 2011)• Coaching for Leaders (Apr 2011)• Sales Management Programme (Aug 2011)Fitness Professional• Maintained professional customer service to ensure smooth communication.• Created all visual communication and advertisement promotions to maximise long term business success.• Developed marketing strategies. Show less

Raffles College of Higher Education
Jan 2012 - Jun 2015Lecturer• Lecturing these subjects:- Final Marketing Project- Fashion Marketing- Fashion Communication- Fashion Consumer- Fashion Coordination and Promotion- Fashion Advertising• Planned and delivered lessons in a creative, clear and professional manner.• Fashioning real-life events for the students (f.ART fest, AfroMAD Flashmob, SPEAK-A-BOO Charity, etc).• Creating collaboration projects between students and the industry (Xixili, SABRE, TRAXX FM, Royal Selangor, etc).• Developed good rapport with the industry (Catcha Publishing, Mystique Universal, Xixili, JERASIA, etc).• Assisted college with promotional activities.• Developed marketing strategies for college. Show less

AIA Malaysia
Feb 2013 - Jul 2016AIA Wealth PlannerFocusing on savings and medical plans.AIA STS GraduatedParis Convention QualifierSouth African Convention Qualifier

Sunway College
Jan 2015 - Oct 2019College Lecturer- Lectured Professional Development 1, Professional Development 2 and Integrated Business Challenges courses to classes ranging from 20 - 60 students- Guided students through the course process resulting in business startups within 12 weeks or less.- Developed and implemented innovative teaching strategies to engage students in active learning through discussion-based lectures, small group activities and multimedia presentations.

WeStyleAsia
Jan 2015 - Jul 2016Co Founder and COOWeStyleAsia is an online destination that connects all hairstylists and beauty and wellness professionals for users to book their services at anytime and anywhere. Through this service, users can now discover new stylists, salons and beauty centres, as well as book appointments, access great perks and discounts throughout the day. For inspiration and recommendations, check out other user reviews and stay inspired with new looks and style recommendation by stylists.

Family Office
Jul 2016 - Jul 2023Chief Investment OfficerManaging family portfolio (hard, paper, digital assets), resulting in a 15%-30% increase year on year since 2019Managing a personal digital asset portfolio, resulting in a 3 digits growth since 2017.Reviewing and analysing strategic asset allocation, and performing constant global financial market research.Implemented a new investment asset (digital asset) to maximise returns.Conducted regular financial and digital asset education to my community of 30-60 paxAnalyse and conduct due diligent on (reports, markets, charts, platforms, etc) new projects, regulations, platforms. Show less

Asia School of Business in collaboration with MIT Sloan
Sept 2016 - Mar 2018Innovation and Entrepreneurship Centre Manager- Managed the centre, programme planning to implementation, resulting a RM1.1M in programme revenue- Assisted the director with development and preparation of the programmes IEC offers- Collaborated with cross-functional teams across multiple departments (registrar, corporate development, faculties, etc) on all aspects of the project from planning to delivery- Developed multi cultural partnerships and collaboration (Ministries, Government Agencies, Embassies, Universities, Corporates, Tech Companies, etc) to improve and deliver the best experiential programme to the our partners and stakeholders. Show less

Sunway University
Oct 2018 - Mar 2020Developed a full degree programme that is approved by MQA and MOE which will be launched in 2023 - Developed and lectured a course on Design Enterprise (Entrepreneurship) with the objective of launching a real business in 8 weeks or less- Guided students through the course process resulting in 10%-30% business revenue within 8 weeks.- Designed and implemented real enterprise challenges to engage students in active learning through actual business situation and presentation.
Project Consultant
Oct 2018 - Mar 2020University Lecturer
Oct 2018 - Mar 2020

AIA Malaysia
Aug 2023 - nowSupporting Team Gratitude in operational and assisting in the development of the team. with AIA Gratitude Life and TakafulWe are a Supreme Million Dollar Agency with a team of 45 partners and 7 management staffs, we service close to 6000 clients (mainly professionals and SME business owners) and have done RM30 Million claims on our client's behalf. Our team have the experience to support life plans to inheritance, medical coverage to general insurance (car, personal accidents to fire insurance), travel insurance to mortagage (yes, AIA does mortgages as well).
Assistant Unit Manager
Jan 2025 - nowElite Premier Leader
Nov 2024 - nowElite Pro Life Planner
Aug 2023 - now

Gratitude Academy
Jan 2024 - nowCo-FounderWe focused on keeping great people in the insurance industry through coaching and nurturing them to unleash their fullest potential. We developed a system that we ourselves are using with our Gratitude Life and Takaful team. Reach out to me and come join our Free Preview to learn more...
Licenses & Certifications
- View certificate

LEAD WITHOUT A TITLE
LEAD WITHOUT A TITLE GLOBAL INC 
TRAIN THE TRAINER
Blair Singer Companies
Volunteer Experience
Helper Distribute Food and Drinks
Issued by Soup Kitchen and Reachout KL
Associated with Andrei Gratitude
Languages
- enEnglish
- maMalay
- caCantonese
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