Ligia Loterio

Experience

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  Self-employed

  Jan 2009 - Dec 2015

  Ballet and Jazz Teacher

  Ballet and Jazz classes for children, teenagers, and adults.

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  ESTADÃO RADIO

  Jan 2015 - Jan 2016

  Journalist

  Producing, investigating, and writing for the most popular Brazilian newspaper company.

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  Ligia Loterio Marketing

  Jan 2016 - Oct 2023

  Search Engine Optimization Consultant

  SEO optimization services for brands, such as Bayer, Vigor and Women Friendly.

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  Grupo CDI - Comunicação e Marketing

  Jan 2016 - Aug 2016

  PR executive

  Public relations for John Deere, Yara Brasil, Galvani, and Transparency International.

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  Vix Inc.

  Aug 2016 - Jul 2018

  SEO writer

  Long-form and SEO content writing and optimization.

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  Norte Marketing

  Jul 2018 - Dec 2019

  SEO Content Manager

  SEO and content strategy of health and lifestyle websites

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  VAGAS.com

  Dec 2019 - Nov 2021

  SEO & ASO Specialist

  I managed the B2B and B2C SEO strategy for Brazil's largest ATS and job board platform. I was responsible for the job description library, which increased organic traffic by 160%.

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  Pipefy

  Nov 2021 - Nov 2023

  - Global B2B SEO strategy (on-page, off-page, and technical)- International SEO focus (US, LATAM, and Brazil)- Lead and pipeline-focused strategy- Webinar production and management- Close collaboration with Paid, Product, Content, and Sales teams

  • SEO Coordinator | Global

    Oct 2022 - Nov 2023

  • SEO Expert | Global

    Nov 2021 - Sept 2022
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  USERP

  Nov 2023 - now

  SEO Director

  I lead the SEO strategy team at uSERP — providing our clients with a complete path to growth through SEO (content, links, and technical).