Carlos Orbegozo

Carlos orbegozo

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location of Carlos OrbegozoBogota, D.C., Capital District, Colombia
Followers of Carlos Orbegozo2000 followers
  • Timeline

  • About me

    MBA / Project Management / Product Innovation / Consumer Insights / Brand Management

  • Education

    • Universidad central de venezuela

      2002 - 2008
      Bachelor of science (b.sc.) chemical eng
    • Universidad de los andes

      2014 - 2016
      Master of business administration (m.b.a.) master en administración de negocios
  • Experience

    • Procter & gamble

      Oct 2008 - Oct 2013
      Global product innovation / consumer insight manager - engineer

      Implemented product innovation strategies for different countries in Latin America, Europe, and Asia that supported Brand building and increased purchase intent within 15 points and increased sales in at least 4% vs. previous to initiatives launcho Directed the technical community in products' holistic development (formula, package, and sensorial) that met consumer needs, technical requirements and product experience. o Developed and supported commercial campaigns for products launch in different countries. This support enabled mass media advertising (ATL) and direct advertising in stores (BTL) of the brands Ariel and Tide/Ace in different regions. o Led the expansion of new forms of detergent in the region, as well as the introduction of new brands or line extensions that strengthened the Company portfolio. Show less

    • Agro-apícola guilan

      Oct 2013 - Jul 2014
      Brand manager

      Developed the brand through direct communication strategies (BTL) that increased sales on the retail channel on 30% vs. previous year, improving first contact with consumers at sales point. Led the expansion strategy of the brand to new distribution channels for the company, which increased sales on 20%.

    • Scotiagbs colombia del grupo scotiabank

      Nov 2017 - now

      • Manage the advancement of projects supervising multifunctional teams on the stages of planning, implementation, monitoring and controlling internal projects and transitions, executing life company masterplan within LATAM. • Lead a team of 16-20 people, accomplishing an increase of over 33% in the Employee Engagement Index and maintained this KPI over +7% of its target for FY 2022. • Obtained the Best of the Best recognition for FY 2022 as Culture Catalyst. • Obtained the “Best of the best” recognition for individual performance, for FY 2018, 2019 and 2020 given only to the 10% of the company in Colombia, providing the best offers and experience solutions in day to day banking, revolving credit products (credit cards and lines of credits) as well as for loans and mortgages.

      • Sr. Project Coordinator - ScotiaTech

        Nov 2024 - now
      • Project Manager

        Jun 2023 - Dec 2024
      • Customer Experience Supervisor

        Jun 2021 - May 2023
      • Customer Experience Advisor

        Nov 2017 - May 2021
  • Licenses & Certifications

    • Lean six sigma yellow belt: quantitative tools for quality and productivity

      Technical university of munich
      Mar 2021