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Li Ting Low

Li Ting Low

Corporate Planning Division Intern

Followers of Li Ting Low575 followers
location of Li Ting LowUnited States

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  • Timeline

  • About me

    Global Category Marketing Manager at Unilever International

  • Education

    • Lithan Academy

      2017 - 2018
      Professional Diploma in Digital Sales & Marketing Digital Sales & Marketing

      The course provides learners with the knowledge and skills to become a Digital Sales and Marketing Specialist, with modules under the Singapore's WSQ NICF Framework.

    • Raffles Junior College

      2008 - 2009
      GCE A' Levels General 6 Distinctions

      Activities and Societies: Touch Rugby, Overseas Community Involvement Programme (Cambodia), Raffles Model United Nations, History and Strategic Affairs Society A premier tertiary educational institution that seeks to nurture thinkers, leaders and pioneers of character who serve by leading and lead in serving.

    • Fudan University

      2013 - 2013
      School of Management Business Management, Technopreneurship

      Partner university for NOC Shanghai providing a concurrent study programme in entrepreneurship related courses.

    • National University of Singapore

      2010 - 2014
      Bachelor’s Degree Marketing, with minor in Technopreneurship Second Class (Upper) Honours

      Activities and Societies: University Scholars Programme (USP) NUS Students'​ Business Club 24th Management NUS Business Dinner and Dance (Events Vice Chair) Eusoff Hall Sports Management Committee (Logistics) Inter-Hall Touch Rugby Game '11 & '12 Eusoff Dance Production '11 (Dancer)

    • Econsultancy

      2022 - 2022
      Unilever eCommerce Accelerator Hub Ecommerce

      CPD accredited online course delivered by eConsultancy Centaur Media PLC.

    • Solvay Business School

      2012 - 2012
      Bachelor of Business Administration (B.B.A.) Marketing and Finance

      Student Exchange Program, enrolled in the Master in Business courses

  • Experience

    • International Enterprise Singapore

      Dec 2011 - Jan 2012
      Corporate Planning Division Intern

      - Planned annual Work Plan Seminar for the organisation- Consolidated the annual Full Year Report presented to the Board Members

    • Synesi Consulting

      Jul 2012 - Aug 2012
      Intern Consultant

      - Developed clients’ submissions for the Singapore Service-Class Award- Established comprehensive HR system for talent recruitment- Assisted in conducting service workshop for over 40 participants

    • Sheshan International Golf Club

      Feb 2013 - Dec 2013
      Executive Assistant

      - Luxury marketing with notable corporate partners and hospitality packages- Event management and VIP hosting- Editor and writer for premium in-house magazine

    • Unilever

      May 2014 - Jul 2014
      Global Brand Development Intern, Vaseline

      - Managed cross-functional team for product relaunch in over seven countries- Research analysis for recommendation on brand's white space launch- Crafted product concept and agency brief for integrated marketing campaign of new product innovation

    • Unilever

      Feb 2015 - Jan 2017
      Global Assistant Brand Manager, Vaseline

      - Develop global communication strategy and campaigns for a skincare brand- Conceptualise and launch new product innovation based on identified market gaps- Spearheading cross-functional work to future-proof brand by developing innovation pipeline

    • Trabble

      Mar 2017 - Mar 2018
      Chief Navigator (Marketing)

      - Assisted business model pivot with development of business strategy- Chartered marketing strategy for lead generation and post-sales engagement- Supported sales calls and customer acquisition

    • Unilever

      Apr 2018 - now

      - Manage and led the largest category globally in Unilever International - Deo. & Fragrance, before moving to lead the Skin care category, becoming the fastest growing BU globally.- Develop category strategy to address whitespaces across clusters.- Lead new strategic innovations for the category, including future-proofing with a 3-5 year roadmap. - Launch & seed new brands and portfolios in market, including St. Ives, Cif, and Ben & Jerry's in the Philippines- Develop and deploy best in class digital and social marketing plans- White space analysis and strategize launch plans across all categories, i.e. Beauty & Personal Care, Foods & Refreshment, and Home Care

      • Global Category Marketing Manager, Beauty & Personal Care (BPC) Categories

        Jan 2020 - now

      • Marketing Lead - PH & ANZ

        Apr 2018 - Jan 2020

  • Licenses & Certifications

    • Making Decisions

      LinkedIn
      Jul 2023
      View certificate certificate

    • Unilever eCommerce Accelerator Hub

      Econsultancy
      Jan 2022

    • Prof G Certified Brand Strategist

      Section4
      Nov 2020