Jill Ditty

Experience

• 

  The Hahn Company

  Jul 1988 - Jan 1994

  Marketing Manager
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  Steven D. Bell & Company

  Jan 1994 - Jul 1996

  Marketing Manager
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  Schroder Center Management

  Jan 1996 - Jan 2000

  Marketing Manager

  Designed multi-media advertising campaigns to attract/retain mall shoppers and increase retail expenditures. Purchased various media including print, radio, television, online, direct mail and billboard. Authored advertising copy, managed production and evaluated results. Management of community and special events. Development of strategic plan, budget and promotional calendar.

• 

  Jones Lang LaSalle

  Jan 2000 - Jan 2003

  Senior Marketing Manager

  Designed multi-media advertising campaigns to attract/retain mall shoppers and increase retail expenditures. Purchased various media including print, radio, television, online, direct mail and billboard. Authored advertising copy, managed production and evaluated results. Extensive leasing support and special event/project management. Development of strategic plan, budget and promotional calendar.

• 

  General Growth Properties

  Jan 2003 - Jan 2007

  Group Marketing Manager

  Oversaw all marketing team activity for six shopping centers in Idaho, Oregon, Washington and Wyoming. Enhanced advertising, public relations, consumer sales and retailer motivation programs. Drove leasing support and grew alternative revenue by selling sponsorships of mall amenities. Developed budgets and prepared accurate reports/forecasts. Provided orientation training for new Marketing Managers.

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  General Growth Properties

  Jan 2008 - Dec 2008

  Mgr, Marketing - Leasing Support

  Provided market research and leasing presentation materials for 220 shopping centers and 70 leasing representatives. Utilized Claritas PrimeLocation software and numerous online data sources. Created custom marketing pieces to sell retailers on specific malls. Centrally managed all corporate branded leasing materials including shipping and billing. Worked with mall teams to identify, analyze and interpret data within business intelligence database.

• 

  Harry & David

  Jun 2009 - Sept 2009

  Associate Buyer, Packaged Gifts

  The Associate Buyer is market-facing and has P&L responsibility for sales, gross profit and gross margin, and balance sheet responsibility for finished goods inventory. Within the Sales and Marketing division, the Buyer has primary responsibility for customer satisfaction and brand building strategies for their product categories. Duties include competitive intelligence, assortment planning, product pricing, budgeting and forecasting, inventory planning, coordination with CSD and internet initiatives. Show less

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  Lithia & Driveway

  Dec 2009 - now

  Responsible for retail marketing support for 22 automotive dealerships in North Central Region which includes 10 OEMs (Acura, Audi, BMW, Honda, Mazda, Mercedes, Nissan, Subaru, Toyota and Volkswagen). Lead Go To Market conversations monthly prior to creating and trafficking retail assets using LADtech. Utilize Workfront to create project and manage plans involving direct graphic designers, internet administrators and other support service personnel. Led the 12-member automotive retail marketing project management team for Lithia Motors. Responsible for implementation of LAD Marketing software (Workfront, LADtech), programs (Odyssey) and processes (Acquisitions, Go To Market, Awards). Hired and trained for Project Manager positions. Conducted continual training with cross-functional teams.NOTE: Position was eliminated with the Marketing Reorganization that occurred 6/1/23. Responsible for retail marketing support for every Toyota dealership in Lithia's enterprise. Utilize Workfront for project planning to achieve Sales and Service goals. Direct team of graphic designers, internet administrators and electronic editors in the production of digital, print, broadcast, and social messages across all marketing channels. Coordinate all marketing and advertising efforts on behalf of 16 Lithia dealerships in California and Nevada. Develop quarterly budgets to accomplish sales/traffic goals and maximize co-op funds. Coordinate all campaign elements including traditional, digital and social media, and POS collaterals.

  • Project Manager

    Jun 2023 - now

  • Senior Project Manager

    Jan 2019 - May 2023

  • Project Manager

    Dec 2010 - Dec 2018

  • Regional Marketing Manager

    Dec 2009 - Dec 2010