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Abhishek Bhatnagar

Abhishek Bhatnagar

Manufacturing Defect Analyzer

Followers of Abhishek Bhatnagar2000 followers
location of Abhishek BhatnagarGurgaon, Haryana, India

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  • Timeline

  • About me

    Delivering a dose of value as Growth Marketer I Certified ABMer I B2C & B2B customer experience I Combining Creativity with Digital+SoMe I Demand Generation & Strategic Marketer I Consistent I Committed to process

  • Education

    • The ICFAI University

      -
      PGDBM from ICFAI Brand Management

  • Experience

    • Deltron India

      Apr 2000 - Mar 2001
      Manufacturing Defect Analyzer

    • De'Smat - Rational Business Corporation Pvt. Ltd.

      Apr 2001 - Dec 2001
      Customer Service Manager

    • Lube Tradeways

      Jan 2002 - Dec 2003
      Territory Sales Executive

    • LG Electronics

      Apr 2003 - Mar 2006
      Marketing cordinator

    • Videocon Consumer Durables

      Apr 2006 - May 2007
      Marketing Manager

      Handled End to End Marketing for Regional operations.Handled Premium Brand Identity,Brand Guidelines and Audit, Advertising, Event Management, Sponsorship, CRM, Vendor Management, Agency briefing and Handling, Branding and Store Merchandising, Ground planning & Execution

    • LG Electronics

      May 2007 - May 2010
      Marketing Manager

      Handled Premium Imagery,Brand Shops & Retail Merchandising,Brand Identity,Brand Guidelines and Audit,Trade/Channel Marketing, Advertising- Indoor & Outdoors, Media Buying & Planning, Sales tool & Collateral Creation, Ground Planning & Executions, Marketing research and Analysis- Under GTM process, Demand Generation Engine, CRM, Channel/ Trade Marketing Schemes, Marketing Warehousing & Logistics- under National Campaigns

    • HP

      May 2010 - now

      To be trusted for all marketing communications, brand building measures, business development strategies, brand positioning & maintaining vendor relationships. Consistently delivering the responsibilities of Marketing & advertising, Demand Generation, Lead Generation & Revenue Generation. Currently in this role handling Country Marketing Plans, Budgeting & Executing ATL & BTL promotions, Online- SoMe marketing & promotions, CSR initiatives, CRM Operations, Guidance for creatives & graphical representations, BTL activities viz International Events & User Conferences, Trade Fairs, Business Expos, Exhibitions, Outdoor campaigns, Sponsorship programs, Co-promotional campaigns, Live demonstrations, Promotional campaigns, Customer events, shows, PR meets, Offsite events in coordination with other operational departments & agencies. Handling all the responsibilities of response management and post activity analysis to generate new leads & funnel development Demonstrated success in acquiring, converting, retaining & managing channel partners. .Adept at building & maintaining long term business relations with organisation, partners & external Agencies. Solutions oriented with hands on exposure to map customer’s needs and attuning product / service solutions and suggest various avenues of investment. Show less

      • Segment Marketing Lead- Commercial, Greater Asia & India

        Aug 2021 - now

      • Country Marketing Lead- HP Indigo, HP Inc

        Nov 2016 - Nov 2021

      • Marketing Development Manager- Design

        Jun 2012 - Nov 2016

      • Marcom Programs Manager- GSB

        May 2010 - Jun 2012

  • Licenses & Certifications

  • Honors & Awards

    • Awarded to Abhishek Bhatnagar
      Recognition & Awards HP India Sales Pvt Ltd Achievements & awards during service: Year 2011: HP e-award for outstanding efforts to GSB Business and executing high impact customer focused events- 11th April 2011. Outstanding performance for executing marketing activities in Indigo Digital printer’s segment- 24th June 2011.Year 2012: HP e-awards for outstanding efforts to promote GSB business in last one year- 25th April 2012. Outstanding efforts for Marketing Development activities for FY… Show more Achievements & awards during service: Year 2011: HP e-award for outstanding efforts to GSB Business and executing high impact customer focused events- 11th April 2011. Outstanding performance for executing marketing activities in Indigo Digital printer’s segment- 24th June 2011.Year 2012: HP e-awards for outstanding efforts to promote GSB business in last one year- 25th April 2012. Outstanding efforts for Marketing Development activities for FY 2012- September 2012. Best APJ Marketing Development for FY12 held at Cebu, Philippines in - January 2013.Year 2013: Two Awards for Innovations under (Meaningful Innovation Category) – Jan to Sep 2013. HP e-award for Making a Difference FY13 program in the category of Making a Difference: Quality Year 2014: Awarded for innovative contributions to overall business & team – Feb 2014 Awarded for the Best APJ Marketing Initiatives- Runners Up award in entire Asia Pacific & Japan region during an Annual Performance Kick Off event held at Hanoi, Vietnam in Nov, 2014. Year 2015 & 2016: Got three e-awards in the category of execution, Impact on customers & Impact on growth. Year 2019: Best Country Marketing Award in APJYear 2020: Got 2 WW marketing recognitions ( Fearless Innovator- Q1 & Marketing Rockstar Q4)Year 2021: Got the first industry award "Gold Award" recognized across Asia in the field of Marketing for "Project Smile" (Category: Community led campaign)Year 2022: Most valuable player Q3'22 - India Industrial businessYear 2023: Special recognition "Q3'23" Team award - Greater Asia and India Industrial Business Show less