Barbara Waters

Experience

• 

  Coats Viyella - Yarns & Fabrics Division

  Jul 1986 - Jul 1987

  Marketing Assistant - Industrial Placement

  Desk and telephone research; maintenance and updating of the company's marketing information system; writing marketing information reports.

• 

  CEL

  Oct 1988 - Aug 1991

  Marketing Executive

  Product management for the International Student Identity Card; management of publicity material production; management of market research projects (including National Student Omnibus Survey); management of Student Media Agency service; desk research; marketing consultancy.

• 

  University of Bolton

  Aug 1991 - Nov 2011

  Academic leadership and management of electronic/mechanical/automotive engineering, product design, textiles, biology and maths subject areas within the Faculty of Advanced Engineering & Science. Market research, development and management of UK and international partnerships, development of promotional activities for the School of the Built Environment & Engineering. Leading on the development & delivery of quality assurance procedures, teaching & learning excellence processes and initiatives, providing managerial support and other activities within the Department of Engineering & Design. Course Leader of Foundation Degree, BSc and MSc programmes in fashion and textiles. Teaching fashion and marketing-related subjects at all levels. E-Learning Champion for the Department. Teaching management, business organisation, finance and marketing on HND and BSc programmes in Textile Studies.

  • Principal Lecturer - Head of Engineering

    Oct 2010 - Nov 2011

  • Principal Lecturer - Marketing & External Relations

    Feb 2007 - Oct 2010

  • Principal Lecturer - Quality & Academic Development

    Apr 2005 - Feb 2007

  • Senior Lecturer in Textile & Fashion Marketing

    Aug 1992 - Apr 2005

  • Lecturer - Textile Marketing & Management

    Aug 1991 - Aug 1992
• 

  University of Manchester

  Mar 2012 - Jul 2013

  Teaching in the areas of fashion marketing and fashion management in the Design & Fashion Business group of the School of Materials. Teaching trend forecasting, design communication and fashion management in the Design & Fashion Business Group of the School of Materials.

  • Lecturer in Fashion Marketing Management

    Dec 2012 - Jul 2013

  • Lecturer in Trend Forecasting & Design Communication

    Mar 2012 - Dec 2012
• 

  University of Manchester

  Oct 2013 - Sept 2015

  Lecturer in Fashion Enterprise

  Teaching, research and administrative duties in the area of fashion enterprise in the School of Materials. I had specific responsibility for the design, development and implementation of the School industrial placements programme.

• 

  University of Leeds

  Oct 2015 - Jul 2019

  Senior Teaching Fellow in Fashion Marketing

  Programme Leader for BA Fashion Marketing in the School of Design. My role included teaching and research, with particular reference to fashion marketing. I was also the placement tutor for BA Fashion Marketing students.

• 

  The University of Manchester

  Jul 2019 - now

  I am a Lecturer in the School of Materials and the Programme Director for the undergraduate Fashion Business and Technology programmes

  • Senior Lecturer in Fashion Business

    Jun 2024 - now

  • Lecturer in Fashion Business

    Jul 2019 - Jun 2024