
Ranessa Nurfadillah
Social Media Manager

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About me
IISMA 2024 Awardee to University of Bristol | Co-Director of Marketing at 180DC in UGM | Ex-Wesclic Indonesia, Ex-AIESEC in UGM, and StudentCatalyst
Education

BINUS University
2021 - 2022School of Design New MediaActivities and Societies: Illustrations, Branding, and Marketing through Digital Media
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Universitas Gadjah Mada (UGM)
2022 - 2026AccountingActivities and Societies: 180 Degree Consulting UGM, AIESEC UGM, IMAGAMA FEB UGM

SMA Negeri 2 Bandung
2018 - 2021High School Diploma ScienceActivities and Societies: Student Government

University of Bristol
2024 - 2024International Exchange Student Business Administration and Management, GeneralActivities and Societies: -180 Degrees Consulting at Bristol -University of Bristol Exchange Society Study Abroad (General Pathway) ProgramRelevant Coursework:1. People, Work, and Organizations 2. Qualitative Analysis in Management 3. Enquiry, Analysis, and Communication
Experience

Duai Fav
May 2020 - Jul 2020Social Media Manager-Achieved 100 pre-orders/per month through @duai_fav Instagram Ads and Shopee Live-Raised a total of 12.000+ engagements reached on the Facebook Ads Campaign

AIESEC in UGM
Oct 2022 - Jan 2024-Achieved an average of 91.3% Post Partnership Survey from 16 raised media partners-Awarded as the MVP of the Quarter by upholding AIESEC Value — Demonstrating Integrity on the 2nd Quarter -Directed 6 interns to adapt with the AIESEC in UGM workload, cultures, and policies -Evaluated interns monthly assignments which includes (Personal Development Plan, MX Standard understanding, and Newie's Diary)-Accelerated 3/6 interns potential and maximize their application process for a higher role in the managerial board - Administered project financial resources up to Rp9,435,00 million - Reviewed and maximized the Rp3,738,000 budget allocation-Achieved a net profit of Rp5,562,000 by pressing expenses to 36.85% lower compared to the previous term-Successfully passed impact report with a Project Audit score of B Reached a significant engagement at 11,7k on the 4th Quarter with an instagram reels content
Staff of Network Quality
Feb 2023 - Jan 2024Mentor
Oct 2023 - Dec 2023Finance And Administration Organizing Comittee
Apr 2023 - Nov 2023Intern of External Relation
Sept 2022 - Feb 2023Brand and Marketing Organizing Committee
Oct 2022 - Jan 2023
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Ikatan Mahasiswa Akuntansi Gadjah Mada (IMAGAMA) FEB UGM
Feb 2023 - Jan 2024-Arranged coordination with the EY representative on the day of the event for time keeping and technical assistance -Formulated a total of Rp1,330,800 rider expenses -Gathered 850+ registrations within 4 days of open registration with 61,5% attendance fulfilled on the day of event-Increased @imagama.career instagram account engagement up to +2,800% in 30 days period-Achieved a total of 89% satisfaction score from the audience and speaker -First content on IMAGAMA Career Preparation with the highest engagement in 2023 with 2000+ account reached-Master of Ceremonies
Staff of Career Preparation
Feb 2023 - Jan 2024Head of Program — Audit Workshop 2023
Oct 2023 - Nov 2023Project Officer — Excel Training 2023
Jun 2023 - Aug 2023Head of Marketing — CV Review and Interview Training (CREATING) 2023
Feb 2023 - May 2023

180 Degrees Consulting - Universitas Gadjah Mada
Aug 2023 - now-Developing and executing product marketing plans that resonate with our target audience-Driving creative brainstorming sessions to develop innovative marketing campaigns-Contributing to strategic planning and decision-making processes -Achieved 21% follower growth by boosting Engagement Rate up to 5.28% on @180dcugm Instagram account with the Account Reaching 12.5k by December of 2023-Promoted a total of Rp 4 Million+ on 180DC UGM Casebook Volume 02
Co-Director of Marketing
Jul 2024 - nowMarketing Analyst
Aug 2023 - now

Indonesia Youth Consulting Summit
Nov 2023 - Aug 2024Public Relations Manager-Leading 2 sub-divisions comprising Content Strategist and Partnership.-Successfully boosted engagement by 5.7% within a 4-week timeframe and increased followers by 32.6%.-Developed collaboration proposals between IYCS and media outlets in Indonesia.

StudentsCatalyst
Jan 2024 - May 2024High Achiever Student National Batch 4-Volunteering with Habitat Indonesia on a meaningful project in Yogyakarta -Enhancing skills through a Business Case Competition with PwC Indonesia -Collaborating with peers on innovative research with Foundry

Pasti Ada Jalan
May 2024 - Jun 2024Ecommerce Administrator-Improve e-commerce performance from level 93 to level 94 within 3 months-Reduce the quantity of canceled orders by 4% every month (from May-June 2024)-Collaborate with Business Development Associates, warehouse, and Project Manager to develop Nataroe Home daily sales through their e-commerce and brand deals-Upgrade e-commerce trends and assist strategic product improvements by incorporating Ads, Promotions, and Discounts

Wesclic Indonesia
May 2024 - Jul 2024Financial Audit Intern-Analyze PT Tanaka Rizki Barokah business process and conduct risk identification and recommendations -Identify up to 25+ new discrepancies, errors, or irregularities per month within their financial data and documents in 2023 that was not recorded properly-Document and report financial document for PT Tanaka Rizki Barokah performance in 2023 with guidance from the head of department-Presented the results of the analysis and recommendations with a 95% satisfaction ratio from PT Tanaka Rizki Barokah Show less
Licenses & Certifications
- View certificate

Introduction to Digital Marketing
RevoUAug 2023 
C1 Proficient User
IELTS OfficialFeb 2024
Honors & Awards
- Awarded to Ranessa Nurfadillah[National] Semifinalist of ICE Innovation Challenge 2024 YIPA UK Nov 2024 Top 16 team out of 83, developing LockedIn—a solution focused on sustainable infrastructure and employment for Indonesia
- Awarded to Ranessa Nurfadillah[International] 3rd Winner at GSW 2024: Advancing Salamrejo's Local Goods FEB UGM Jul 2024 This year's subject for Global Summer Week (GSW), which has been on the FEB UGM agenda every year since 2014, was "Sustainable Futures: Igniting Change through Social Entrepreneurship and Innovation." Collaborating with G2RT, our team effectively secured the third place, concentrating on Salamrejo local goods and their business development
- Awarded to Ranessa Nurfadillah[International] 2nd Winner of South-East Asia Sales Competition 2023 SEASAC Project Oct 2023 As a representative from my university, I prepared layers of product presentation, financial projections, and marketing strategies for PT Artha Sumatera Abadi adjusted for each level of the sales meeting.
- Awarded to Ranessa Nurfadillah[National] Finalist of BCA Business Case Competition Life at BCA Aug 2023 I had the honor of being chosen as the Top 60 out of 1300+ applicants for BCA Business Case Competition. All finalists received valuable insights regarding the products along with how to market out the product for 2 days on the 21st - 22nd of August 2023
- Awarded to Ranessa Nurfadillah1st Winner UGM Sales Competition PCC SV UGM Jul 2023 I passed all 3 levels of sales meeting based of a case study in order to meet a mutual deal for Swayasa Prakarsa products. Held from July 7th to July 9th 2023, PCC SV UGM held a UGM B2B Sales Competition to find the best representative from UGM to later join the SEASAC 2023
- Awarded to Ranessa Nurfadillah1st Runner Up Comic Strip Category PPM School of Management Apr 2022 Submitted a 4 panel Comic Strip under a the title "I Inspire, We Inspire". The competition was held on April 2022, COGNITO PPM School of Management held FINITO 2.0 Arts and Journalism Competition
Volunteer Experience
Treasurer
Issued by Indonesian International Student Mobility Awards on Jul 2024
Associated with Ranessa NurfadillahBuyer 2nd UGM SAC 2024
Issued by Penalaran Center Community SV UGM on Aug 2024
Associated with Ranessa NurfadillahBuilder
Issued by Habitat for Humanity Indonesia on Apr 2024
Associated with Ranessa NurfadillahAIESEC Future Leader Guest Speaker
Issued by AIESEC in UGM on Jan 2024
Associated with Ranessa NurfadillahMaster of Ceremonies
Issued by 180 Degrees Consulting - Universitas Gadjah Mada on Jan 2024
Associated with Ranessa NurfadillahGuest Speaker
Issued by Bimasakti FSAE UGM on Nov 2023
Associated with Ranessa NurfadillahAmbassador
Issued by Self Love Warrior on Aug 2021
Associated with Ranessa NurfadillahStaff of Program
Issued by Cilpa Asa on Oct 2022
Associated with Ranessa NurfadillahPublic Relations Officer
Issued by Quarter Life Projects on Aug 2021
Associated with Ranessa NurfadillahDesign Volunteer
Issued by Seruan Muda Indonesia on Aug 2021
Associated with Ranessa Nurfadillah
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