Emma Woolford

Experience

• 

  Neoteck

  Jan 2006 - Apr 2006

  Developer
• 

  University of Tasmania

  Apr 2006 - Apr 2009

  Business System Analyst
• 

  BC Hydro

  Aug 2009 - Jan 2010

  Developer
• 

  Simon Fraser University

  Jan 2010 - Jan 2011

  Business Analyst
• 

  The University of British Columbia

  Feb 2011 - Mar 2012

  Business Analyst
• 

  Hydro Tasmania

  Apr 2012 - Jul 2012

  Supply Chain Business Analyst
• 

  Department of Primary Industries, Parks, Water and Environment (DPIPWE)

  Aug 2012 - Aug 2014

  Business Analyst
• 

  Anglicare Tasmania

  Sept 2014 - Mar 2015

  Business Analyst

  Managed the the mobile application implementation for the ComCare project

• 

  OpenBet

  Jun 2015 - May 2020

  • Senior Product Owner for SGD’s digital and retail Sportsbook Promotions platform• Senior Product Owner for SGD’s Bet Builder (BLDR) and Bracket Challenge (utilised for knockout tournaments such as Wimbledon, March Madness) products• Defined web and mobile app product definitions and product scope (MVP vs full product)• Prioritised products and features (new and enhancements) across the Digital and Retail Sportsbook offering• Managed the expectations of CXO level stakeholders on product delivery and deadlines• Managed and prioritised product roadmaps and backlogs• Managed competing resources and dependencies across multiple teams and platforms, and third party providers• Performed industry research and analysis, kept up to date with emerging trends• Break down of features into stories, defining the acceptance criteria, user journeys and mock-ups• Demonstrated new products and features to existing and potential customers• Facilitated Sportsbook innovation workshops Show less • Managed client expectation to ensure expected deliverables are on track to meet deadlines.• Developed a project plan to ensure resources were available, workshops and deliverables were aligned to meet expected deadlines.• Managed and prioritised product backlog with Product Managers• Facilitated SCRUM ceremonies• Facilitated workshops with Danske Spil (Danish Lottery) and third party suppliers to gain an understanding of Danske Spil’s needs and extract business requirements to be clearly communicated to the development team.• Managed compliance across the BAU development team on mobile, web and retail • Responsible for projects across web, mobile and retail. Gather and validate requirements, demonstrate new functionality to the customer. • Liaised with the client to ensure delivery of highest value features.• Produced artifacts: requirements specification, customer journeys, UX/UI design, BDD Gherkin scenarios, use cases, process flows.• Facilitated both internal and external training e.g. Induction training for new starters in OpenBet and specific training on OpenBet functionality for customers. Show less

  • Senior Product Owner

    Apr 2019 - May 2020

  • Product Owner

    Sept 2017 - Apr 2019

  • Business Analyst

    Jun 2015 - Sept 2017
• 

  Nando's UK & IRE

  Sept 2020 - Feb 2023

  • Product Manager for Recruitment, Learning and Development

    Jul 2021 - Feb 2023

  • Business System Analyst

    Sept 2020 - Jul 2021
• 

  Procurement Leaders | A World 50 Group Community

  Feb 2023 - now

  Lead Product Manager
• 

  World 50 Group

  Feb 2023 - now

  Product Manager