Sam Waring

Sam Waring

Account Manager

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  • Timeline

  • About me

    Account Director

  • Education

    • University of Northampton

      1998 - 2002
      Bachelor of Arts - BA (Hons) Business 1st
  • Experience

    • HRG

      Jan 2003 - Jan 2004
      Account Manager

      Business development through to account management. Projects varied from Marriott Hotels printed communications through to on trade communications for Wolverhampton & Dudley Breweries.

    • The One Off

      Dec 2004 - May 2013

      Account management of a variety of 2D and 3D projects, including: - Environmental branding for the new Barclays head office in Canary Wharf- New brand creation, packaging and retail store design for SSP- Retail campaigns for Lee & Wrangler- Creation of a launch campaign for OUP to reposition Oxford World's Classics - George POS campaign creation and management - Retail spaces - high end Savile Row retailer, National Gallery Gift Shop, Wellcome Trust- Exhibitions and Interpretation spaces for National Trust and English Heritage Show less

      • Account Director

        Jul 2007 - May 2013
      • Account Manager

        Dec 2004 - Jul 2007
    • Linney Design

      Oct 2013 - Dec 2013
      Freelance Account Director

      Working with the account and design team to plan, support and implement a large internal global communications and change management project for Mars Inc. Managing multiple high level stakeholders.

    • Primark Head Office

      Dec 2013 - Dec 2016
      Freelance Senior Store Marketing Co-ordinator

      - Implementation of the retail promotional calendar- Internal liaison with key stakeholders; buying teams, vm teams, multiple creative agencies and print and distribution team- Budget planning and implementing cost reductions - Briefing and management of creative agencies- Key projects including implementation of trial shop in shop concept (Farrell) including sourcing of new fixtures, shoot planning and budgeting - Costing, feasibility planning, briefing and management of multiple packaging projects of all scales including the full rebrand of lingerie packaging- Management of translations across multiple territories- Creative input and artwork sign off Show less

    • Self-employed

      Jan 2017 - Aug 2018
      Freelance Account Director
    • Rokabye Ltd

      Sept 2018 - now
      Account Director

      Account Director at Rokabye, an independent creative agency built for an ever changing world. Working closely with the founding partners across all aspects of the business including business planning, client services, growth and resource planning. Working with the account management and design team to make sure our projects are successful, measurable and that our high standards are maintained. We offer a unique combination of brand-led design, 3D and post production; the expected knowledge, expertise and finish of a post house with the agility, clear vision and cost effective working practices of an independent design studio.Working with a variety of brands, across sectors, such as Global, Paramount, MTV, New Balance, FitFlop, Lexus, Barclays & Sanderson Design Group, as well as partnering with agencies such as McCann, Team One & Vault 49. Show less

  • Licenses & Certifications

    • CIM Diploma

      Chartered Institute of Marketing
      Jun 2004