Kelsi Snyder

Experience

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  ULTA Beauty

  Feb 2009 - Mar 2016

  Prestige Consultant

  - Developed and maintained 35+ vendor relationships & coordinated 15 in store events annually.- Led monthly required training sessions with coworkers to provide updates on current skin, beauty, and hair trends.

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  Clear Channel Outdoor Global

  May 2014 - Aug 2014

  Promotions Intern

  - Logistical preparations for upcoming events, including contacting clients, schedule talent, etc. - Take part in station’s social media initiatives- Interact with listeners on a one-on-one basis- Update website, including creating photo galleries and updating events calendar

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  Cox Media Group

  Jul 2014 - Dec 2014

  Events/Social Media Intern

  - Assisted in the setup, execution and break down of promotional events, such as concerts,rallies, festivals and parades.- Created and Maintained high levels of energy and excitement during client and station branding initiatives- Curated Content and developed strategies for company’s social media efforts. • Worked as a liaison with event vendors and management

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  AffiliateManager.com

  Apr 2016 - May 2019

  Strategic Account Manager/Social Media Manager

  - Created strategy plans to grow clients affiliate programs 15+% across my book of business.- Aligned affiliate marketing goals to achieve client's digital initiatives. - Analyzed and interpreted performance reports including sales data, conversion & ROI.- Conducted regular SEO analysis & contributed recommendations to optimize site content, site architecture, & linking.- Educated affiliates on best practices to better optimize their campaigns.

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  Topstep

  Jun 2019 - Sept 2021

  - Create strategy for prospecting and activating new affiliates on a weekly basis.- Continue to grow and optimize relationships with co-marketing affiliates in order to understand their needs and business priorities.- Work with the Marketing Manager to prioritize affiliate initiatives and plan team sprint requests.- Develop and implement strategies to improve the co-marketing affiliate program.- Maintain affiliate reporting dashboard.- Report performance of affiliate co-marketing initiatives assessing against goals. Show less

  • Affiliate Marketing Manager

    Jun 2021 - Sept 2021

  • Affiliate Marketing Coordinator

    Jun 2019 - Sept 2021
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  M1

  Sept 2021 - Nov 2022

  Acquisition Marketing Manager - Invest
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  ButcherBox

  Nov 2022 - now

  - Ensure project and department milestones and goals are met; communicate about project and department milestones and goals in a timely fashion; ensure projects and department adhere to approved budgets; and present projects at team meetings- Research and understand channel audiences (ex: working cross-functionally with the creative team to write talking points for new partners).- owning the day-to-day performance of influencers as well as working on the longer-term vision for their performance. Show less

  • Sr Manager of Influencer & Affiliate

    Nov 2023 - now

  • Affiliate Marketing Manager

    Nov 2022 - Nov 2023