
Mir Mabroor A.
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About me
Engineered Marketing | Project Management | Business Funnels
Education

Nusrat Jehan Inter College
-College Pre-Engineering
COMSATS University
-Bachelor of Computer Science (BS-CS) Computer Science
Experience

Excalibur Sol
Jan 2013 - Jan 2013DesignLearn how to transform creative thinking into design by understanding design thinking process & implementing with the help of various tools.

Fiverr
Oct 2013 - Jan 2018Sales & Marketing Specialist (Freelance)Throughout my freelance career, I was fortunate to work with companies from various industries including real estate, furniture & decor, publishers, clothing & more. I mostly help those companies in the following domains:◉ Social Media Marketing: Planning, creating strategies & building social media calendars & designing posts.◉ Lead Generation: Creating sales funnels, lead magnets & design lead pages, popups & more.◉ Email Marketing: Collecting leads into CRMs & integrating with email marketing platforms to outreach potential customers, completely automated solutions with the help of automated systems available in the market. ◉ Marketing Automation: Integrating code & systems with customers existing platforms to automatically fetch potential customer data & perform suitable actions automatically. Voir moins

Boost My Startup
Jan 2014 - Jan 2015Associate Project ManagerA new age service-based software company that worked with early-stage funded startups.◉ Assisting the senior project manager in managing projects.◉ Practically learned different project management techniques & experienced their practicality in the product development life cycle. ◉ Established project scope & task scheduling by using different PM tools.◉ Communication with teams on project deliverables & KPIs.◉ Helping teams in providing all required resources. ◉ Track the performance of projects & reporting. Voir moins

Startup Hub
Nov 2015 - Jan 2018Managing DirectorA community of budding startups, entrepreneurs, professionals & government departments to facilitate the process for new startups from a grassroots level. Planning startup events, tech training, and networking gatherings.◉ As a founding member, I was involved in formulating all the activities of a community & strategies to reach out to potential stakeholders & masses.◉ From initiating to the closing of a project, I successfully managed dozens of events & did partnerships with several private/public organizations. ◉ Built a network of entrepreneurs, angel investors, VCs & startup incubators. Voir moins

Startup Weekend
Jan 2016 - Jan 2016Community LeaderStartup Weekend is a specialised event for new startups by Techstars, a global startup & entrepreneurs community that is spreading in more than 150 countries. It's 54 hours of fast and furious prototype development through exploring potential markets, business modelling, prototyping, and pitching. It’s an unparalleled opportunity to build lasting relationships with co-founders; mentors, and investors.Under the hood of Startup Hub & as a community leader, I built potential relations/collaborations and overlook all the operations from planning, logistics, marketing, accounts, fundraising &, etc. Closed working with international team & local volunteers, we execute various sessions in different educational institutes like COMSATS, Bahria, Air, etc. Voir moins

PM Secretariat
Jan 2017 - Jan 2018Research & Operations AssociateAssisting in conducting various surveys & working on data modelling & analysis for better understanding to take possible actions.Associated with Youth Program & performing a key role in structuring communication channels.

GK Hair
Jan 2018 - Jan 2020Marketing Manager / StrategistLed a marketing department & managed multiple projects for a US-based beauty brand that spreads in 75+ countries.◉ Initiated, planned, executed, monitored & closed multiple projects that includes the launching of new product lines, an education platform & the world's first digital contest for hair artists.◉ Structured the marketing department by developing SOPs, defining processes & resource planning.◉ Managed the content production funnel to systematically curate & produce the flow of content for different mediums.◉ Managed the project to strategies the website structure & landing pages as per marketing funnels with the tech team.◉ Able to generate 30M+ impressions through Media buying, paid PR, Influencer marketing & other media collaborations.◉ Developed a strong visual presence on social media & improved content quality helped us to generate 19% of total website sales from social & upscaled the engagement rate to 482% in a span of 9 months.◉ Managed project budgeting, tasks calendar, communication with all the stakeholders & change management. ◉ Implemented best practices to ensure proper communication with our target audience & partners and established various marketing programs for capturing b2b & b2c leads. Voir moins

Austin Macauley Publishers
Jan 2018 - Jan 2018Digital Media ConsultantA UK-based Independent Publishers having routes in the UK, Dubai, Australia & South Africa.I'm associated here to enhance the social media program of company & tailored content for clients. Collaborated with creative teams to create graphical & video content to promote the author's book to highlight company accomplishments & product launches.

Collaq
Mar 2018 - Mar 2020Product ManagerA simple tool to manage Teams, Projects and Processes. Collaq empowers both in-house and remote teamwork, one complete tool to manage a full project life cycle.Studied project management frameworks & a range of tools available to dig out the functionality requirements.◉ Define project scope & develop other required documents.◉ Develop WBS & KPIs and creation of sprints.◉ Created web copies of corporate website.◉ Created product & corporate website wireframes.◉ Worked on content for email & app notifications. Voir moins

Version Two
Sept 2020 - Jan 2021Marketing & Branding ManagerA UK based digital agency specialized in providing services to vaping brands in B2B & B2C markets.◉ Developed marketing processes & work ethics for cross-functional teams to work collaboratively.◉ Worked on resource allocation, projects budgeting & task scheduling. ◉ Managed customer acquisition project & implemented new strategies that increased web traffic to 32 times.◉ Developed the new brand placement plan to build a unique voice & identity.◉ Initiated & executed the project of influencer marketing campaigns that upscaled engagement to 102% & increased social followers to 579%.◉ Performed due diligence to assess all the strengths & weaknesses of projects and report to higher management. Voir moins

Green Cricket Inc.
Jan 2022 - nowTech & Marketing Manager
Jan 2023 - nowBrand Marketing Manager
Jan 2022 - Jan 2023
Licenses & Certifications
- View certificate

Content Marketing
HubSpot Academy - View certificate

Social Media Marketing
HubSpot Academy - View certificate

Google Analytics
Google Digital Garage
Volunteer Experience
Member
Issued by AACP on Nov 2014
Associated with Mir Mabroor A.
Languages
- urUrdu
- enEnglish
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