Helerin Liiv

Experience

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  Fox International Channels (FIC)

  Aug 2013 - Oct 2013

  Marketing Intern

  - Updating website with relevant information;- Managing the channel's social media accounts;- Reporting statistics

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  Coca-Cola HBC

  Jan 2014 - Jan 2016

  Key Account Sales Support Specialist

  Coca-Cola HBC is one of the world’s largest bottlers for The Coca‑Cola brand.As Key Account Sales Support Spcialist I was handling the main retail clients like Selver, COOP, Maxima, Rimi, ABC Supermarkets, Kaupmees and OG Elektra.My work responsibilities included:- Preparing reports, analyses, forecasts using different sales evaluation tools;- Setting up correct and timely Key Account Promotions and campaigns ;- Managing technical documentation for the Estonian Key Account team;- Measuring progress against objectives, preparing and presenting them on a monthly/quarterly basis;- Facilitating communication to other departments;- Timely management of customer’s documentation: invoices, requested information, contracts and technical information Show less

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  Carat

  Sept 2016 - Oct 2017

  Digital Media Planner

  - Maintaining media plans including changes, budgeting, execution, reporting, optimization and invoicing;- Staying up to date to industry standards, new media programs/opportunities; - Advising clients on new ways to reach targets;- Developing strong relationships with media partners;- Analyzing web metrics, providing effectiveness reports to clients and recommending optimizations when needed;

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  株式会社電通

  Nov 2017 - Apr 2021

  Digital Account Director

  As Digital Account Director my job is to provide clients with innovative campaign ideas that deliver real business value.I am there for the client from strategy creation to campaign analysis, overviewing their digital journey and offering insights that deliver objectives.

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  Refresh Conference

  Jan 2018 - Oct 2018

  Head Of Digital

  Product, design and front-end conference you can't miss. Visit refresh.rocks for tickets and more info :) As a digital lead for the conference I was responsible for:- Creating and implementing the digital strategy- Planning and executing the digital marketing plan- Monitoring and optimizing digital placements- Reporting and analyzing the media results

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  Httpool by Aleph

  Apr 2021 - now

  Meta Client Solutions Manager

  ✔ Developing and managing the strategic relationships with key agencies and advertisers, both accelerating their business as well as helping to unlock new opportunities✔ Onboarding new strategic business clients from the introduction of features to assistance with campaign creation and optimization✔ Educating advertisers and agencies on Httpool represented products through onsite and one-on-one training✔ Consulting key advertisers and agencies on how to leverage advertising platforms to grow their business and delivering business and marketing objectives Show less