Rudi Reagon

Experience

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  Primi Piatti

  Nov 2007 - Jul 2008

  PR & Marketing Assistant

  I worked with the head office Marketing team to develop, plan and execute all in-store events and functions. I also assisted store management with day-to-day customer relationship management and managed the front of house hostess team.

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  Core Catering Supplies

  Jul 2008 - Mar 2010

  Sales

  Specific focus on developing new business in areas previously untouched or neglected. I worked towards developing relationships with clients that went beyond the sale of the product, ensuring a loyal customer base and recurring sales.

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  CMK1

  Mar 2010 - May 2010

  Intern

  Digital asset management iMovie, inDesign and Photoshop learning and development Support on creation of creative pitch documentationBrand and communication strategy creation supportStills Production assistant

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  CMK1 Cape Town

  May 2010 - Sept 2012

  Co-Founder

  Client service and project management - managing clients, taking briefs, creating estimates, managing studio & 3rd party resourcesStills production management Event co-ordinationPitch strategy and presentation Co-creation of branded content including brand guideline development Brand strategy development

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  Groupon South Africa

  Oct 2012 - Nov 2013

  Develop new business and manage Key & Strategic Account portfolios with the National Accounts team. Manage campaign process from start to finish and report on deliverable's and campaign analysis. New business development and customer relationship management. Identify business needs and create a campaign that achieves agreed KPI's for a mutually beneficial partnership.

  • Key Accounts Manager

    May 2013 - Nov 2013

  • Business Development Consultant

    Oct 2012 - Jun 2013
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  Fabriek Design Studio

  Feb 2014 - Jul 2014

  Account Manager

  New business development including creative pitch and RFP support Client relationship management Scope of work and cost estimates developmentCreate and manage project timelines and manage resource requirementsBrief projects into team and manage day to day deliverables and updates between internal team and client

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  Fabriek Digital Publishing

  Jul 2014 - Feb 2015

  Social Media Strategist

  Social media strategy - social media audit, defining goals, audience profile, online brand persona and voice, channel strategy and content planning. Social media management - day to day execution of campaign, content creation, scheduling, monitoring and reporting.

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  Social Media and Content Strategist (self-employed)

  Mar 2015 - Feb 2017

  Digital Marketing Consultant

  Client management and new business development Delivery of projects/campaigns within scope, time and budgetStrategy, development and execution across social media (paid and organic), newsletters, SEO, website content management Management of marketing budget and external suppliersStills production and event co-ordination Content creation - digital copywriting, image and video storytelling, blog creation Analytics monitoring and reporting Social Media Marketing Strategy and ManagementEmail marketing and database managementFacebook advertising including Google Ads creation and management Show less

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  CMK1

  Mar 2015 - Feb 2017

  Digital Project Manager

  Management of content workflow and digital asset management. Full management of project process from defining project scope, assigning internal and external resources and tracking progress.

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  MORE (Part of Inside Ideas Group)

  Feb 2017 - May 2022

  Senior Digital Project Manager

  E2E Project Delivery Manager & Stakeholder Liaison for Global Fashion & FMCG Brands. Key Responsibilities:End-to-End Project Delivery: Overseeing all aspects of project delivery, including creating Statements of Work (SOW), managing timelines, defining roles and responsibilities (RACI), resource allocation, risk analysis and mitigation, and reporting and reconciliation.Team Leadership: Leading and managing a team of 15+ members, including global remote teams, to ensure the smooth delivery of AEM content production across various campaigns.Client Management: Managing relationships with major clients like H&M and Unilever, covering sectors such as Beauty and Personal Care, Home Care, and Food & Refreshment.Content Management & Website Localization: Leading the AEM content management and website localization offerings, educating key stakeholders within a global network.Process Improvement: Finding and implementing workflow efficiencies to improve team output quality and scalability.New Business Development: Engaging in new business development activities, including pitching to new clients and brands.Stakeholder Management: Managing relationships with internal and external stakeholders, including global and local brands, agencies, and third parties.Campaign Reporting: Providing insights, recommendations, and comprehensive campaign reporting. Show less

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  Lobster Ink

  Jun 2022 - Nov 2024

  Program Manager

  Managed a diverse portfolio of learning solutions, optimizing team resources, maintaining client relationships, and ensuring successful project delivery while driving team performance and profitability.Key Responsibilities:Portfolio Management: Overseeing multiple custom learning solutions for global brands in QSR, tourism, and hospitality sectors.Client & Stakeholder Management: Handling relationships with clients and stakeholders, ensuring alignment and satisfaction.Team Availability Management: Forecasting and managing team availability throughout the year to optimize project phasing.Solution Development & Pricing: Collaborating with the Solution Owner to develop learning solutions and ensure budget availability to meet target margins.Resource Forecasting: Predicting resource needs, securing freelancers and vendors, and pricing proposals to ensure profitable delivery.Reporting: Compiling project data into team reports, standardizing and automating reports for real-time performance insights.Project Roadmap: Creating visible roadmaps of projects, timelines, and implementation plans for portfolio delivery.Cost & Time Management: Reporting on costs and timelines against budgets, implementing standardized tools and processes for best practices.Team Leadership: Standardizing leadership practices, motivating team members, overseeing the work of project managers and producers.Guidance & Support: Providing guidance and support to team members, conducting performance reviews, and developing team skills and knowledge. Show less

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  OLIVER+

  Dec 2024 - now

  GenAI Project Director