Adnan Misimović

Adnan Misimović

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location of Adnan MisimovićBosnia and Herzegovina

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  • Timeline

  • About me

    The Wholesale Distribution Guy | Co-Founder at profitBI

  • Education

    • University of Sarajevo

      2004 - 2008
      Bachelor of Science Economics

      Activities and Societies: P&G Raising Stars 2008

    • IEDC - Bled School of Management

      2013 - 2014
      Master of Business Administration (M.B.A.)
  • Experience

    • Henkel

      Oct 2008 - Jul 2011

      • Managed 2M€ marketing budget for Persil, Merix, and Perwoll laundry detergent brands. • Developed a new detergent product line.• Coordinated liquid value-for-money detergent strategy for 30 markets in Central Eastern Europe.

      • Junior Brand Manager

        Jun 2010 - Jul 2011
      • Assistant Brand Manager

        Oct 2008 - Jun 2010
    • Megamix

      Aug 2011 - now

      • Transformed an FMCG distributor by pivoting to foodservice distribution and third-party logistics.• Created HR, controlling, supply chain, and category management departments.• Introduced cutting-edge analytical tools to improve decision-making and fuel growth.• Initiated cooperation with 30+ new suppliers.• Achieved #1 market position in foodservice distribution.

      • Board Member

        Aug 2020 - now
      • Executive Manager

        Aug 2015 - Jul 2020
      • Marketing Manager

        Aug 2011 - Jul 2015
    • ProfitBI

      Sept 2021 - now
      Co-Founder

      We help distributors drive profitable growth through analytics.Customer Segmentation tool is a systematic, easy-to-implement customer profitability model that any salesperson can understand.Inventory Optimization model identifies slow-moving items and through automated forecasting and replenishment provides a lasting recipe to improve working capital.Pricing Optimization helps implement data-driven pricing processes that can be managed consistently and profitably.

  • Licenses & Certifications

    • Principles of Wealth Management

      Hanken School of Economics
      Jun 2021
      View certificate certificate
    • Meeting Investors' Goals

      Université de Genève
      Sept 2021
      View certificate certificate
    • Understanding Financial Markets

      Université de Genève
      Aug 2021
      View certificate certificate
    • Portfolio and Risk Management

      Université de Genève
      Nov 2021
      View certificate certificate
    • Initiating and Planning Projects

      University of California, Irvine Division of Continuing Education
      Jun 2017
      View certificate certificate
    • Master Leader Academy

      LQ - Strive for development
      Sept 2018