
Rishwa Mathur

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About me
Rocksport | IMT Ghaziabad | St. Stephen's College
Education

St. Stephen's College, Delhi
-Bachelor's degree Economics and Political Science
St. Stephen's College, Delhi
2015 - 2018Bachelor’s Degree Economics and Political ScienceActivities and Societies: President, Hiking Club (2017-18) | Treasurer, Hiking Club (2015-16)

St. Stephen's College, Delhi
2014 - 2015Bachelor of Science Physics
St. Stephen's College, Delhi
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St. Stephen's College, Delhi
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Institute of Management Technology, Ghaziabad
2019 - 2021PGDM (Marketing) Business Administration and Management, General
Sardar Patel Vidyalaya
2007 - 2014PCM + Computer ScienceActivities and Societies: Secretary, Home-Room Coordination, Students' Executive 2012-13 | Member of Table Tennis team
Experience

Hiking Club, St. Stephen's College
Jun 2016 - Jan 2018Impact: - Revived the practice of rappelling in college- Revived the practice of climbing at Dhauj- Organised screening of films from IMF Mountain Film Festival for the first timeTrekking: Made all arrangements from Delhi to Delhi and led treks of 10-12 member groups comprising faculty members and students across courses and batches to Triund, Dayara Bugyal, Gangotri glacier, Hampta Pass, Deo Tibba base camp, Roopkund, Pundrik lake, Prashar Rishi lake and Kareri lake, 2015-2021Rock climbing: Set routes and held regular climbing sessions daily for 4 hours Administration & Logistics: - Sponsorship: Secured sponsorship worth 1.25L from ClimbUp, Adventure18, Delhi Rock and Studio de Chocolato- Publicity: Got the annual climbing competition covered by Delhi Times, Delhi University Community Radio and DU Assassins. Got participants from schools in Delhi and even Agra. The Delhi unit of Rajputana Rifles, Indian Army also participated. They have been coming every year ever since.- Liaisoned with alumni and area experts: Got in touch with coaches and judges in the climbing sphere to enquire about equipment, coaching and facilities. Show less
President
Jan 2017 - Jan 2018Secretary
Jun 2016 - Jun 2017

WedMeGood: India's Favourite Wedding Planning Platform
Apr 2020 - Jun 2020Sales And Marketing InternProject Title: Driving sales of WedSafe by reaching out to vendor partnersProject Brief:• Reached out to close to 1000 vendor partners by way of sales calls• Conducted an internal audit of the in-house nurturing team to improve the efficiency of operations Objectives:• Disseminating information about the WedSafe programme and driving sales of the WedSafe program • Collecting data from vendors to evaluate performance of nurturing associates• Developing methods to evaluate the performance of the nurturing associatesDeliverables/ Recommendations:• Sold 33 WedSafe products across vendor categories• Developed a robust system for evaluating the performance of nurturing team associates Show less

Women's Indian Chamber of Commerce and Industries - National Legal Awareness Council
Oct 2020 - Nov 2020Project Management Intern• Project Title: Launch Project Management of National Legal Awareness Council• Brief of the project: Go to market strategy and implementation support• Deliverables: Surveys, launch planning, pre-launch and post-launch support

ICICI Bank
Jun 2021 - Sept 2021Senior Deputy ManagerAccounts Manager, Transactions Banking Group (Corporate Banking) | Sales of banking products like Letter of Credit and Bill Discounting to large corporates (Turnover >INR 200Cr)Building and retaining relationships with 30+ corporate clients (existing + new) daily, providing exceptional customer service and facilitating high value financial transactions. Acquisition of large ticket size clients with a networth ranging between 100 to 1000 crores and improving operating income from the existing clients by up-selling and cross-selling of various credit and non-credit products. Show less
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Aquaterra Adventures (India) Pvt. Ltd.
Nov 2021 - Nov 2022Sales and Operations ManagerOperations. Strategy. Marketing and Social Media.Operations• Logistics: Planning and executing on-time movement of resources and personnel.• Ensuring smooth operations and delivering a excellent customer experience by liaising with customers, and trek guides, river guides, camp managers & vendor partners.• Troubleshooting customer issues by liaising with the Front-end Operations team.• Web Development: Improving content and UI/UX for seamless browsing to turn visitors into customers.Strategy• Travel Design: Working closely with the top management, marketing and operations teams to constantly better the offerings• New Product Development: Redesigned Camp Aquaterra offering for workations during the pandemic.Marketing• Travel thought leader and consultant to potential customers.• Reaching out to schools, institutions and corporates.• Reaching out to and managing travel agents• Email marketing: Sending fortnightly mailers and growing the email signup list• Working on pricing strategy for Camp Aquaterra• Working closely with the social media team to push relevant content to the relevant TG Show less

BoulderBox
Jan 2023 - Feb 2024Marketing Manager• Consistently delivered 20%+ MoM growth in the number of first timers• Managed a team of 3 content creators to deliver social media content and ads.• Managed a team of 2 interns for telesales.• Managed paid meta ads to reach 25.28lac users and initiate 3,333 conversations.• Managed offline promotions and BTL activations to spread awareness and acquire new customers

Rocksport
Feb 2024 - nowMarketing Manager
Licenses & Certifications

Google Ads Fundamentals
Google AdsJul 2019- View certificate

Marketing Tools: Digital Marketing
LinkedInJul 2020 - View certificate

Create Charts and Dashboards Using Microsoft Excel
CourseraJul 2022 - View certificate

The Fundamentals of Digital Marketing
Google Digital GarageJan 2023 
Introduction to R
DataCampMay 2019- View certificate

Social Media Marketing Foundations
LinkedInJul 2020 - View certificate

Introduction to Data Analysis using Microsoft Excel
CourseraJul 2022 
Certificate course in Chinese
St. Stephen's College, Delhi
Languages
- chChinese (mandarin)
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