Traci Brunner

Traci Brunner

Followers of Traci Brunner2000 followers
location of Traci BrunnerAustin, Texas, United States

Connect with Traci Brunner to Send Message

Connect

Connect with Traci Brunner to Send Message

Connect
  • Timeline

  • About me

    Founder + CEO at Artemis Evolved | Entrepreneur | Business Strategist | Operational Growth Expert | Certified Talent Optimization Consultant

  • Education

    • Arkansas State University

      -
      Business Administration, Marketing

      Activities and Societies: Honors

    • University of Arkansas at Little Rock

      -
      Bachelor of Business Administration - BBA Marketing & Finance

      Activities and Societies: Honors

  • Experience

    • Alltel

      Apr 1998 - May 2006

      • Business Wireline Customer Premise Equipment ("CPE") Product Manager responsible for $57 million revenue. Grew product revenue by 25% and increased company discount purchasing power with vendors.• Negotiated vendor partner reseller agreements. Product managed 30+ vendor partner relationships including co-branded campaigns, product positioning, collateral, product viability, new product introduction and served as escalation point for markets and vendors alike.• Developed and implemented an overall CPE/Voice Strategy to grow revenues which spawned several initiatives.• Executed Request for Proposal ("RFP") to streamline product portfolio to enhance company purchasing power resulting in deeper discount structures.• Developed and launched a new standardized maintenance, monitoring and service plan product portfolio to grow maintenance and move/add/change revenues while gaining more wallet share of the customer's telecom spend. Standardized labor rates across wireline markets and implemented with launch of maintenance plans.• Created new Customer Service Agreements for maintenance plans and product set. Positioned products for CPE Business Connect Bundle. Provided direction for product website. • Created Business Wireline CPE Task Force and launched 10 project teams to leverage valuable resources in our markets and corporate support groups to jet stream initiatives into motion.• Cisco Partner Silver Certification & Nortel Partner Certifications: Successfully achieved vendor partner recertification which involved representing company in annual on-site audits including documenting requirements, facilitated customer satisfaction survey process and coordinated market training certification efforts.• Served on advisory boards, represented Alltel at USTA conference and presented at Business Wireline Technology Forum Road shows for current and prospective business customers. Participated in vendor summit committees, trade shows, and industry conferences. Show less • Account Manager for largest corporate Wholesale Carrier Accounts. Managed over $200 million in revenues and maintained monthly financial management report for Executive management which analyzed revenues, expenses, and other variance indicators resulting from operational, contractual or industry-impacting triggers. • Negotiated interconnection agreements and contracts. • Established and maintained favorable working relationships with individuals, industry customers and regulatory agencies. • Project managed top initiatives, which required supervising evaluations of industry, regulatory, financial and communication issues. • Analyzed information from industry reports and government regulatory agencies such as the FCC concerning public opinion and proposed rule making, as well as State Public Service Commission (PSC) mandated offerings and public responses. • Prepared and distributed business processes, business guidelines, carrier notifications, and inter-carrier policies. • Ensured compliance with contracts, laws, regulations, executive orders, and directives promulgated by Executive stakeholders to achieve company goals and objectives.• Participated in various Project Teams, inter-company education and awareness programs. Show less • Corporate business strategy/process and special projects manager to 19 competitive wireline markets in 13 states.• Established operations, hired management team and developed processes for new market launches on-site in 13 states.• Managed $12 million product marketing capital fund. • Formulated programs such as a monthly Operations Support Forum to extrapolate issues and marketing ideas, administer product collateral, deploy and implement processes and guidelines and communicate company objectives. • Coordinated and collaborated with trainers to develop training curriculum for use in new market launches.• Provided monthly on-site supervisory guidance to market operational groups. • Planned and coordinated special projects such as product launches and market closures. • Oversaw an audit team of six that performed a multi-state on-site business audit of our competitive wireline business. The business audit consisted of an A-Z evaluation of lifecycle metrics; a gap analysis resulted in further standardizing of processes and system enhancements to improve efficiencies by work groups; a financial impact analysis was prepared to include recommended improvements to the current cost to acquire and lifecycle models; recommendations and complete audit findings and metrics were presented to executive stakeholders. • Participated in IT projects and devised financial impact analyses related to new systems and recommended enhancements to support marketing objectives and forecasts. • Served on local and regional industry forums to educate on product offerings and company guidelines. • Provided strategic guidance for customer news releases, letters, bill inserts and print media regarding product offerings. Show less • Contributed to business case development and financial analysis of potential projects and systems. • Developed and revised several operational and business processes and forms, etc. • Participated in IT Projects including new system analysis, enhancements, etc. • Project managed top initiatives within the completed time frame requirements of the project. • Oversaw project team from project analysis, design & implementation through first conversion location. • Project team development & coordination. MS project work plan development & management. • Project documentation, including business process handbook: definition, scope and technical specifications to be utilized by user groups, and all interfacing operational support groups. • User Training evaluation with impact analysis, development and implementation coordination. • Projects Managed and Process Handbooks developed: Business and Residential competitive local phone service launches in Arkansas and North Carolina; Jacksonville FL Campus conversion; CLEC Process Handbook; Company Official Line Resale; Local Number Portability ("LNP") Conversion and Practice; Existing Operations Forum; Financial Services Credit Check, Deposits & Treatment Implementation and Practice, etc. Show less

      • Marketing Product Manager

        Dec 2004 - May 2006
      • Wholesale Services Account Manager & Contract Negotiations - Carrier Relations

        Jun 2002 - Dec 2004
      • Business Strategy Project Manager - CLEC Integration Team

        Oct 1999 - Jun 2002
      • Business Analyst II - Business Process Design & Implementation

        Apr 1998 - Oct 1999
    • Windstream Communications

      May 2006 - Jul 2014

      • Managed Regional SMB Business Solutions Direct Sales channel in Texas, New Mexico, Oklahoma, Arkansas and Mississippi.• Generated sales in region 27% revenue growth year over year.• Responsible for recruiting and developing Direct Sales Consultants.• Developed territory and assigned local market SMB Direct Sales Consultants through the five-state region.• Management merged a peer region in the Midwest into my Southwest Region, thereby effectively doubling my territory and sales team staff.• Developed sales pipeline reports with the use of SalesForce as the lead generation CRM tool, PSP training, and sales formulas.• Conducted coaching, training and mentoring sessions for SMB Sales Team.• Provided business proposals, negotiated customer service agreements and managed service level agreements.• Responded to RFPs, Requests for Information (“RFI”), statements of work and service level agreements. Show less • Served as Windstream’s Member of the NANC LNPA Working Group chartered by the Federal Communications Commission (“FCC”) to establish carrier interoperability systems and processes.• Negotiated interconnection agreements and managed contracts in compliance with current operational procedures, legal guidelines and Federal Law with wireless providers and other local service providers in forty-nine (49) states and the District of Columbia as both an Incumbent Local Exchange Carrier (“ILEC”) and Competitive Local Exchange Carrier (“CLEC”). • Managed Windstream’s Affiliated Transaction Agreements, Data Center Agreements, and Master Service Agreements.• Advised Sales Teams (Data Center, Government, National Accounts, Enterprise, SMB Business, Consumer) and provided strategic guidance including interoperability, interconnection agreements, partnerships and competitive strategies.• Researched, compiled and prepared financial impact analyses and operational summations related to contract negotiations, special projects or top initiatives and disseminated findings to management via executive summaries and intelligence reports. • Participated in Arbitration proceedings which included writing testimony, responding to discovery, admissions and interrogatories. • Represented the Regulatory department in corporate mergers and acquisitions. Instrumental in providing company specific details for FCC and Public Service Commission (“PSC”) filings in conjunction with approvals and served as point of contact to answer any FCC or PSC questions and clarifications.• Served as Regulatory and Government Affairs subject matter expert on special projects such as market deployments, edge-out projects, national account sales, product launches and set company policy standards based on Federal Law, industry standards, financial goals and objectives. • Account managed relationship with Carriers and served as fourth level escalation and resolution on all contractual issues. Show less

      • Regional Sales Manager – SMB Business Solutions

        Mar 2013 - Jul 2014
      • Staff Manager - Negotiations, Regulatory & Government Affairs

        May 2006 - Mar 2013
    • John Staurulakis, Inc. (JSI)

      Jul 2014 - Sept 2018
      Director - Business Development

      Responsible for operations, sales and marketing, and technical compliance areas for 250+ telecommunication company clients throughout the US, Puerto Rico and Guam.

    • Artemis Evolved

      Sept 2018 - now
      Founder + CEO

      Artemis Evolved is a new breed of business transformation partner leading the charge to help businesses quickly identify and solve their pain points for groundbreaking results. Our mantra is “Action Over Perfection,” and this mindset allows us to quickly pivot and engage with our clients and their customer communities.We’re a laser-focused team of change agents who know how to transform businesses into growth engines and industry disruptors. Driving innovative change into businesses and helping the people behind them grow and thrive, not just survive is why Artemis Evolved exists. Whether it’s one-on-one, training teams, or an online program, our tech-infused approach is based on 20 years of delivering operational growth strategies and business expertise to Fortune 500 companies, government entities, regional providers, and local community businesses. Artemis Evolved is a Certified Partner of The Predictive Index (PI), the world’s leading talent optimization platform. We specialize in helping businesses reach their goals by leveraging PI science-based software, tools, and training so they can design a winning culture, dream teams, and roles that align their people strategy with their business strategy. WIN-WIN Show less

  • Licenses & Certifications

    • Developing Your Emotional Intelligence

      LinkedIn
      Feb 2022
      View certificate certificate
    • Certified Talent Optimization Consultant

      The Predictive Index
      Jan 2021