Sherif Mohamed

Experience

• 

  Esaote

  Nov 2007 - Feb 2018

  • Training sales team & providing them with marketing product knowledge (Ultrasound, MRI).• Use market and product knowledge to assist sales team in developing sales, marketing and customer service strategies.• Preparing quarter plan for marketing activities (trade shows & workshops) that act with business plan goals.• Managing application & service team activities • Transferring latest products updates to clinical application & technical support team.• Testing the new products and share in the process of enhance & develop by reporting different opinions based on market feedback in different market segments to Esaote headquarter.• Provide technical and clinical information during sales process by demonstrating full range of product features including potential uses, product capabilities and benefits to customers as needed also demonstration on clinical site with correspondence with sales team using different modalities (Presentation, Clinical Papers, competitive studies…)• Train Service Engineers on system internal structure, troubleshooting, fixing, Assembly & Disassembly.• Ensure efficient execution of all Service Marketing Processes in order to drive CS Revenue and market growth• Performing MRI site measurement before installation and send the data to headquarter for analysis. عرض أقل • Transferring knowledge to newly hired colleagues (Sales, Service, or application) in different aspects for what concern (products, applications, competitive analysis, and system structure).• Preparing (lectures & presentations) for sales team and product specialists during annual or sales meetings.• Supporting sales network in Egypt, East Africa, Cyprus, and South Africa territory Via visiting or remotely.• Provide technical and clinical information during sales process by demonstrating full range of product features including potential uses, product capabilities and benefits to customers as needed also demonstration on clinical site with correspondence with sales team using different modalities (Presentation, Clinical Papers, competitive studies…)• Consult if requested to share opinion in tenders using my understanding of terminology & technology terms with in the tender specification. عرض أقل • Sharing with different Medical Manager in defining Business Plan, as well as market Strategy from product & market understanding point of view.• Leading sales team (15 person) with Sales Manager in different SA territory concerning quarters target, sales forecast, funnels, double visits customers in (Radiology, Cardiology, Woman Healthcare, POC)• Opening new opportunities with KOL and hot leads in deferent organization (government, Military, or privet) with cooperation of company CXO.• Preparing sales quotations for government tenders & privet sector based on understanding customer needs Cooperate with tender department in finishing tenders and governmental quotation request in due time.• Training sales team & providing them with marketing product knowledge (Ultrasound, MRI, ECG).• Support trade shows, professional conferences, and workshops/symposium by giving presentations in different advanced clinical applications and its potential use, performing product demonstration and promotion as well as customer training.• Helping Service Engineers in different task due to in depth understanding of US system internal structure, troubleshooting, fixing, Assembly/Disassembly. عرض أقل • Structure Esaote department in new selected agents in different country in light of annual business meeting in Esaote S.p.A.• Periodic visiting local agents with in territory for support and transfer latest product knowledge and information and double visiting K.O.L.• Preparing sales quotations for Government tenders & Privet sector based on understanding customer needs within the territory.• Provide technical and clinical leadership during sales process by demonstrating full range of Ultrasound products including potential uses, product capabilities and benefits to customers.• Training application specialist in advanced ultrasound applications (Strain/Strain Rate, 3D/4D, Elastography, fusion imaging).• Annually preparing sales meeting presentations & material with the international team for sales network in the territory to transfer latest product knowledge and sales points (Ultrasound, MRI, & ECG). • Organise Esaote presence with the marketing in all major Events at territory including (Arab Health, Saudi Health etc. through customer and internal events, Sponsorships, etc.• Support trade shows, professional conferences, and workshops/symposium by giving presentations • in different advanced clinical applications and its potential use, performing product demonstration and promotion as well as customer training. • Train Service Engineers within the territory on system internal structure, troubleshooting, fixing, Assembly/Disassembly.• Upgrading systems S.W periodically whenever new S.W version is released to test and send feedback to R&D department. عرض أقل

  • PRODUCT MANAGER @ ESAMED

    Jun 2016 - Feb 2018

  • TECHNICAL SUPPORT & CLINICAL APPLICATION LEADER - Horizon for Medical Appliances - Shatat Medical

    Feb 2014 - Jun 2016

  • PRODUCT/APPLICATION LEADER

    Feb 2013 - Feb 2014

  • SUPERVISOR PRODUCT/APPLICATION SPECIALIST @ Esaote Scientific Office (Middle East & Africa)

    Nov 2007 - Feb 2013
• 

  Global Technology

  Apr 2018 - now

  Mindray Product Manager

  • Structure Mindray department in GT using different company department as procurement, stock, service and marketing with assistant of Imaging department manager.• Selecting suitable units and transducers for Mindray Ultrasound basket will be suitable for Egyptian Rad. Market.• Define product segmentation and positioning according to market needs in the light of competitor analysis study including (Feature and pricing).• Maximize market share and brand name recognition using special campaigns (workshop, scientific day, conferences).• Plan and execute orders over the year according to sales volume and forecast.• Putting pricing strategy with the sales director for different products.• Making the technical & financial offers stamp for all the models to facilitate the offer requests and pricing during sales process• Maintains stock balances in accordance with new sales plans and follows up in/out stock.• Training sales team & providing them with marketing product knowledge.• Testing the new products and share in the process of enhance & develop with R&D team by reporting different opinions based on market feedback.• Support trade shows, professional conferences, and workshops/symposium by giving presentations in different advanced clinical applications and its potential use, performing product demonstration and promotion as well as customer training.• Provide technical and clinical information during sales process (Pre/Post) by demonstrating full range of product features including potential uses, product capabilities and benefits to customers as needed also demonstration on clinical site with correspondence with sales team using different modalities (Presentation, Clinical Papers, competitive studies…). عرض أقل