Kaio Lobatello

Experience

• 

  Cuponeria

  Sept 2018 - Jan 2019

  Marketing Intern
• 

  VYA

  Mar 2019 - Mar 2020

  ▸ Developed marketing campaigns for social media and other platforms.▸ Participated in the creation of photoshoots and visual content production.▸ Built connections with companies that used Vya refrigerators.▸ Created and developed POS materials, packaging, and printed material layouts. ▸ Created content for the company's social media platforms.▸ Photographed the weekly meals, edited, and applied filters to the photos.▸ Designed banners and physical posters for the spaces.▸ Produced visual content for marketing campaigns.▸ Crafted B2B presentations.▸ Provided support to the marketing and trade teams of the offices.

  • Marketing Analyst

    Jan 2020 - Mar 2020

  • Marketing & Design Intern

    Mar 2019 - Jan 2020
• 

  Liv Up

  Feb 2020 - Aug 2023

  ▸ Participated in the development of product launch campaigns, being responsible for the creation and execution of printed and digital materials for promotion.▸ Directed art for bi-monthly photoshoots, ensuring the team always had material to work on creative concepts for the following months.▸ Developed graphics, POS materials, social media designs, banners, and brochures.▸ Collaborated with internal teams on product launch projects to ensure execution was informed by previous results.▸ Conducted A/B testing to measure which designs resonated most with different audience segments.▸ Assisted in the rebranding development of the Liv Up brand with the branding team.▸ Designed and executed packaging for products sold in physical stores and online. Show less

  • Senior Motion and Graphic Designer

    May 2023 - Aug 2023

  • Pleno Motion and Graphic Designer

    Mar 2021 - May 2023

  • Jr Graphic Designer

    Aug 2020 - Mar 2021

  • Marketing Analyst I

    Feb 2020 - Aug 2020