
David Luong
Sales Development Representative

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About me
Driving $10M+ Revenue Growth | SaaS & B2B Sales | Mastering Prospecting, Pipeline Building & Closing Deals
Education

Northern Alberta Institute of Technology
2002 - 2003Computer Network AdministratorEstablished a fundamental knowledge of network operating systems, internetworking technologies, computer network security and PC hardware. Studies include local and wireless networks, network management, enterprise networking concepts and professional and business topics.

Canadian National Association of Real Estate Appraisers
2006 - 2008Residential Real Estate AppraisalTrained and educated in the methods of determining the value of property through analysis of sales comparisons, cost of replacement, and income potential.
Experience

Intuit
Jan 2002 - Jan 2003Sales Development RepresentativeProvided customer support and inside sales for Intuit's financial software solutions, specializing in QuickBooks and financial management tools.Consulted with small businesses, accountants, and financial professionals to implement SaaS-based solutions that streamlined financial operations.

Stream-Flo Industries
Jan 2003 - Jan 2006Technical Support AnalystProvided technical support and troubleshooting for enterprise IT infrastructure, ensuring network reliability and system performance.Assisted in network administration, security configurations, and system upgrades to optimize IT operations.Worked closely with cross-functional teams to resolve hardware, software, and connectivity issues.Earned multiple Cisco certifications, developing expertise in networking, IT security, and infrastructure solutions.Gained experience in IT service management (ITSM) and enterprise-level support, contributing to business efficiency. Show less

Alliance Realty Advisors Inc.
Jan 2006 - Jan 2011Real Estate AppraiserConsulted with clients, banks, and financial professionals to deliver property valuations, demonstrating expertise in financial analysis and market trends.Managed the full appraisal lifecycle, from client discovery and needs assessment to final reporting and recommendations, ensuring seamless service delivery and compliance.Developed and maintained strong client relationships, serving as a trusted advisor to real estate professionals, lenders, and investors by providing actionable insights and strategic guidance.Led and mentored a team of appraisers, overseeing quality control, performance optimization, and professional development.Analyzed complex market data and industry trends to create compelling valuation reports that influenced high-value financial decisions.Optimized workflows and appraisal processes, increasing efficiency and improving turnaround times for clients. Show less

EXp Realty
Jan 2009 - nowManaged and coached a team of 6 agents, implementing CRM automations that cut response time by 40%, leading to higher conversion rates.Built and optimized Google PPC and Facebook ad campaigns, increasing lead generation by 30% through highly targeted neighborhood-specific marketing.Developed a lead segmentation strategy, creating email drip campaigns that nurtured long-term leads, some converting after 1.5+ years.Created and delivered customized landing pages to align with each marketing campaign, ensuring higher engagement and lead-to-client conversion.Standardized processes by implementing SOPs and training programs, ensuring sales agents followed best practices for lead qualification and closing. Show less Specialized in residential and investment real estate, working with home buyers, sellers, and investors to identify and close high-value transactions.Built and maintained a large referral network through partnerships with mortgage brokers, lenders, accountants, and legal professionals.Leveraged CRM systems to track and nurture leads, optimizing conversion rates and maximizing client engagement.Conducted property tours, open houses, and market evaluations, educating clients on real estate trends and investment strategies.Negotiated purchase contracts and financing structures, ensuring clients secured the best terms for their real estate investments. Show less
Sales Business Development Manager
Jan 2020 - nowReal Estate Associate
Jan 2009 - now

SafeCap Developments Inc.
Jan 2015 - Jan 2024Real Estate DeveloperLed a small-cap real estate development firm, overseeing full-cycle project management from financing and budgeting to execution and completion.Managed complex negotiations and high-value contracts with investors, contractors, and city planners, ensuring seamless project approvals and successful deal closures.Developed strategic partnerships with key stakeholders, driving business growth through relationship-building and consultative decision-making.Led financial planning and risk assessment, optimizing investment opportunities and maximizing ROI on development projects.Implemented scalable operational processes, streamlining workflows and improving efficiency in project execution and stakeholder communication. Show less
Licenses & Certifications

Seller Representative Specialist - SRS®
SRS CouncilJan 2012
Accredited Buyer's Representative - ABR®
Real Estate Buyer’s Agent Council of the National Association of REALTORS®Jan 2011
Certified Appraisal Reviewer
Canadian National Association of Real Estate AppraisersJan 2009
Designated Appraiser Residential - DAR
Canadian National Association of Real Estate AppraisersJan 2006- View certificate

Preparing for your GA4 Implementation
CXLJul 2024 - View certificate

Google Analytics 4 for beginners
CXLJun 2024 - View certificate

GA4 Intermediate
CXLJul 2024 
Real Estate Broker/Sales Agent
Real Estate Council of AlbertaJan 2009
Honors & Awards
- Awarded to David Luong#1 Team for Coldwell Banker Canada Coldwell Banker Canada 2011 #1 for total sales in Coldwell Banker Canada
- Awarded to David LuongColdwell Banker Premier Office Coldwell Banker International 2011 Achieved by only 4% of all 3,600 Coldwell Banker offices.
- Awarded to David LuongInternational President's Premier Team Coldwell Banker International 2011 Top 2% of teams for Coldwell Banker internationally.
- Awarded to David LuongREALTORS® Association of Edmonton Medallion Award REALTORS® Association of Edmonton 2011 Top 5% of the annual sales recorded through the Edmonton MLS® System.
- Awarded to David LuongTop 5 office for Coldwell Banker Internationally Coldwell Banker International 2011 Out of approximately 1000 offices with under 10 agents we were awarded the top 5 offices.
- Awarded to David LuongREALTORS® Association of Edmonton Medallion Award REALTORS® Association of Edmonton 2010 Top 5% of the annual sales recorded through the Edmonton MLS® System.
Languages
- enEnglish
- chChinese
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